For a brand new brand that wants to be deeply rooted in the hearts of the people,
In addition to having good products and a strong resource system to support,
There is also a little bit of luck and time accumulation.
I have tried the model Zhiji LS7 cooperated by SAIC and Ali before, although I have a lot of complaints about the half-spoke steering wheel on that car, but the driving feedback is still good, and it is also a model that I tried last year and rarely worked the driving tuning level. Moreover, Zhiji's brand is well-known
The degree is quite high, and the follow-up LS6 is also one of the models of new energy involution. However, today's protagonist is not Zhiji, but his relative, the Feifan F7, an immediate family member of SAIC.
SAIC created the Roewe brand in the era of oil vehicles, and in the era of new energy pure electric vehicles, in order to change its own image, also
In order to confront the new power brand, the Feifan brand was naturally created. Different from the high-end route of the Zhiji brand, the route of Feifan will be more close to the people, and it will also focus on the intelligent and comfortable fields that the target group is concerned about. Therefore, we will also focus on these aspects this time.
From the current aesthetic point of view, the Feifan F7 vehicle shape is not amazing, the unimaginable split headlights, which is the unified design style of the new energy pure electric vehicle of the same generation, one is recognizable, and the other is to put the headlights at the right height. However, the daytime running lights above the Feifan F7 will show the shape of a feather when lit, which has a certain degree of recognition. At the same time, the logo in the middle will also light up to attract attention.
After the front hood of the car is opened, in addition to the conventional glass water filling port, the front trunk is also added, but the volume is a little small, and some loose items such as on-board tools can be placed. The side styling with various curves and slipbacks looks beautiful and has a bit of a sports sedan flavor. Four-door frameless doors are definitely standard, and the wind can reduce the weight of the car, in addition to the top model, the advanced Pro and long-term Pro versions can also be equipped with electric suction doors.
The concealed door handle has a pull-tab design, which is more reassuring to use than a folding handle that only pops out on one side. The two-tone five-pointed star-shaped rims are unique, with 19-inch standard equipment, and only the top-of-the-line Performance Pro variant gets 20-inch large rims, with the usual Michelin PS EV tires and Brembo four-piston brake calipers. The rear of the car has two features, one is the large opening of the liftback tailgate, which is quite convenient to take luggage, and the other is the simple through tail lights that integrate the Feifan "R" shaped car logo in the middle.
The interior is definitely familiar, with a strong smell of German luxury pure electric sedans. Although the overall shape of the central control has traces of reference, his advantage is to avoid some weaknesses of his predecessors, such as the instrument panel design is not too high, and the co-pilot position has increased the entertainment screen preferred by domestic consumers, which also allows Feifan F7 to create a three-screen system with a sense of science and technology, at the same time, combined with the entertainment screen above the rear exhaust air outlet, the industry's first two-way dual-zone independent cinema scene has been realized, and the front and rear row video can realize the three-finger flow function.
Let's start with the front screen, the instrument cluster size is 10.25 inches, the center console and the passenger seat are 15.05 and 12.3 inches respectively. The screen display clarity is very good, and the look and feel is not inferior to that of the German predecessors. The car machine adopts the 2023 mainstream flagship chip Qualcomm Snapdragon 8155, equipped with a new generation of RISING OSJIZHI interactive system responds smoothly and quickly, the main interface layout is a popular form nowadays, all commonly used APPs are only placed in the bottom row, and the entire interface supports live wallpaper switching, except for a few wallpapers that come with it, you need to go to the mall to buy. In addition to the three screens in the front row, the rear row also provides an 8-inch entertainment video screen, which is located above the rear air conditioning outlet, and the content that can be controlled is iQiyi video, music and conventional air conditioning, seat heating/ventilation, and rear comfort functions such as the co-pilot boss button. There is no need to worry about intelligent voice recognition, which can realize four-zone control in the car, and some functions can be said as you see.
At the beginning, the Feifan positioning will focus on the areas of intelligence and comfort, so we will also focus on ride comfort. In order to set off the comfortable attributes of the cockpit, the F7 deliberately put forward the design concept of "Feifanbach cockpit". As the name suggests, Feifan pays homage to its predecessors, from the electric adjustment buttons for the seat backs of the door trim panels, the speaker panels, the wide center armrest and lifting cup holders, to the nearly independent rear seats, all of which reveal the taste of luxury and comfort in terms of details and texture. In fact, the rear seats have good support, and the seat cushion length is enough to support the entire thigh. However, the most comfortable experience in the whole car is the main driver's seat, the electric retractable leg rest allows the seat cushion length to be 530-580 mm usable range, and it is the only seat in the whole car with seat heating/ventilation/massage and lumbar hot stone massage.
Of course, in addition to the top-of-the-line performance Pro version, other versions that want to pursue the ultimate comfort need to choose the Feifanbach Cabin Comfort or Luxury Upgrade Package, which covers not only a series of functions of the front and rear seats, but also luxury features such as Nappa leather, microfiber top, electric suction doors, etc. The slight disadvantage is that the passenger seat is too low because the seat cushion is too low, which affects the ride comfort of this position.
At the driving level, although the Feifan F7 has something to do with the Zhiji L7, from the test drive experience, the F7 still strictly adheres to its own comfort positioning, and does not excessively require the driving control to tilt in the direction of movement. However, I can still feel that the F7 is not completely lying flat in a comfortable environment, soft and a little hard, and still maintains a good sense of stability and communication when changing lines and cornering. At the same time, in view of the self-importance of new energy vehicles and the difficulty of dynamic control, Feifan has added the Feifan Bay Area driving system and used the in-car resolver sensor to control the body attitude, so as to achieve stable and comfortable dynamic performance as much as possible, accelerate without looking up, and braking without nodding.
It can also suppress the body shake when encountering high-speed strong crosswinds, reducing the driver's excessive interference with the steering wheel and driving pressure. In terms of driving details, the driving mode provides stepless adjustment from comfort to sport, which can meet the driver's ultimate feeling of driving control feedback.
In terms of intelligent driving, Feifan F7's RISING PILOT fully integrated high-end intelligent driving system adopts the first fully integrated algorithm in China, with a total of 32 sensors in the whole vehicle, a total of 29 radars in the front and rear, controlled by the NVIDIA Orin intelligent driving chip, on the basis of realizing the traditional full-speed domain adaptive cruise, it can also realize the high-speed navigation function and automatic parking function in 23 cities in China.
Finally, to be honest, the overall performance of Feifan F7 in terms of design, intelligence, comfort, and handling is indeed remarkable, and it is really very ingenious in design, which can grasp the preferences of some consumers. But his biggest problem now is that the brand awareness is weak, and the positioning needs to be more refined, and he can tap his own characteristics on the premise of avoiding competition in the same family.