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Thousands of trees and snow in a century-old pear orchard, love for the hometown to help rejuvenate agriculture - the 2024 Qingxian Pangu Pear Blossom Festival and the second Super Celebrity Festival of Xiaoyangren kicked off

author:China Enterprise Daily

"I can't forget my hometown, the pear blossoms bloom every year, dyeing the mountains white, my small village ......" accompanied by the melodious and moving melody of "Pear Blossoms Open Again", entering the century-old pear orchard of Pangu Town, Qingxian County, Cangzhou, the pear blossoms that are competing to open are like white clouds and fluttering, like snowflakes, adding a poetic romance and picturesque elegance to the "Pangu Pear Blossom Festival" held here.

Thousands of trees and snow in a century-old pear orchard, love for the hometown to help rejuvenate agriculture - the 2024 Qingxian Pangu Pear Blossom Festival and the second Super Celebrity Festival of Xiaoyangren kicked off

Qingxian Pangu century-old pear orchard

In order to make every effort to build a new pattern of integrated development of rural agriculture, culture and tourism, promote the construction of beautiful scenes in Wenwuqing County and strong counties, and activate the endogenous power of rural development, on April 5, the "2024 Qingxian Pangu Pear Blossom Festival and the Second Super Celebrity Festival of Xiaoyangren" jointly initiated by Xiaoyangren Biological Dairy Group and Qingxian County People's Government was grandly opened in Cangzhou Qingxian County. Enjoying pear blossoms, worshipping Pangu, tasting pear soup, a series of wonderful activities make tourists linger.

Thousands of trees and snow in a century-old pear orchard, love for the hometown to help rejuvenate agriculture - the 2024 Qingxian Pangu Pear Blossom Festival and the second Super Celebrity Festival of Xiaoyangren kicked off

The main venue is the Pangu martial arts show

Originated in Pangu Town, Xiaoyangren Biological Dairy Group is a large-scale modern private group enterprise focusing on the development of dairy beverages, integrating scientific research, production and sales, and has grown into a well-known dairy group enterprise in China after 30 years of development. In line with the hometown feelings of "love, gratitude, and feedback", Xiaoyang people actively devote themselves to the upsurge of developing characteristic agriculture and building beautiful villages.

Thousands of trees and snow in a century-old pear orchard, love for the hometown to help rejuvenate agriculture - the 2024 Qingxian Pangu Pear Blossom Festival and the second Super Celebrity Festival of Xiaoyangren kicked off

Aerial view of the Hebei base of Xiaoyangren Group

Thirty years of not forgetting the original intention, Xiaoyangren takes "producing assured food that our own children like to drink" as its mission, relying on the regional characteristics of Qingxian County, to make special products that benefit Sangzi. In Pangu Town, Qingxian County, there is a pear orchard, which has been carefully cared for by simple pear farmers for generations for more than 100 years, and the oldest pear tree is 145 years old. "Drink pear juice, don't get on fire", the little foreigner pursues the warm taste of his mother in his childhood, adheres to the "morality, benevolence, ingenuity, and love" of the food people, extracts the essence from the century-old pear orchard, and adds the dragon vein water from the Qinling Mountains, and carefully develops and produces the little foreigner's stewed pear drink with "only water and pears" The Changsheng Kampo drink not only enhances the effect of pear fruit on cough and lungs, but also makes the taste more layered, suitable for all ages. These two products not only carry the charm of pear trees, integrate the wisdom of the enterprise, but also condense the concern of the little foreigners for their hometown, the pure awe, and the pursuit of quality.

Thousands of trees and snow in a century-old pear orchard, love for the hometown to help rejuvenate agriculture - the 2024 Qingxian Pangu Pear Blossom Festival and the second Super Celebrity Festival of Xiaoyangren kicked off

Tourists taste the little foreigner's stewed pear drink in the century-old pear orchard

The spirit of Pangu has given birth to the reputation of Qingxian County as "the city of good people" and "the city of morality", and has also cultivated the feelings of "caring for consumers and caring for consumers" of Xiaoyangren. "Good people" plant "good trees", "good trees" produce "good pears", "good pears" produce "good products", when the hundred-year-old pear tree meets the little foreigner for 30 years, a wonderful fate will quietly unfold. With culture as the link and products as the poetry, the little foreigners invite guests from all over the world to a pastoral feast overflowing with pear fragrance.

In 2024, Xiaoyangren Biological Dairy Group will celebrate its 30th birthday. Thirty years, is prosperous. Xiaoyangren has always adhered to the tenet of "good people produce good products", carefully created safe food that consumers can rest assured and satisfied, and helped the comprehensive revitalization of Hemei Village, with self-cultivation and altruism, inheritance and innovation, and continue to move forward on the road of pursuing dreams for the future. (Reporter Zhang Yan)

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