In recent years, the best-selling items in stationery stores and kiosks around schools have not been stationery and snacks, but a wide variety of cards of various types. You can often see groups of primary school students squatting in a circle to take cards to "fight", just like our little raccoons simply face card games, but when the cards meet the blind box, the cards are not simple cards, many children are addicted to opening the blind box, and the cost is not just their own pocket money. Let's take a look.
A few days ago, the reporter visited the shops near many primary schools in the county and found that many anime characters, football stars, games and other IP derivative cards are very popular. These stores usually place card merchandise in a prominent position to attract students, and there are many students who buy cards in groups after school.
The owner of a store said that the sales of these blind boxes have been very good, and children often come to buy them. Cards range from one yuan to hundreds of yuan, and are very popular with children, among which "Ultraman" and "Genshin Impact" are the most popular among boys, and girls are more interested in collecting cards with themes such as "My Little Pony" and "Egg Boy Party".
A bookstore salesperson told reporters: "Some children come to buy alone, and some parents bring them to buy, and these cards are still quite attractive to children." ”
In random interviews, many children said that by buying and collecting different cards, they can not only satisfy their curiosity and desire to collect cards, but also become a social currency in their classmates. One child said with great interest: "You can make friends with others by exchanging cards with others or giving them directly to others." Last time, I swapped someone else for an SSR card with a signature. ”
"I usually buy Ultraman's, I brought a lot of cards at the same table, and he saved more than a thousand dollars to buy cards. A primary school student showed off his cards while introducing them to reporters.
In the interview, the reporter learned that there are various ways to play the cards, and each card will be marked with the words "R, SR, SSR, HR, UR", etc., and the rarity will increase in turn. R stands for rare, SR stands for ultra-rare, and SSR is an extra rare card. The higher the rarity, the more crafted and beautiful the card will be.
Cards can be exchanged with each other, multiple low-priced cards can be exchanged for a high-priced card, or they can be won directly against each other. But only expensive packs make good cards, so if you want to win against your opponents, you have to keep buying more expensive packs.
As early as June last year, the State Administration for Market Regulation issued the "Guidelines for the Code of Conduct for Blind Box Operations (Trial)", in which Article 23 pointed out that blind box operators shall not sell blind boxes to minors under the age of 8. The sale of blind box goods to minors 8 years of age or older shall confirm that the consent of the relevant guardian has been obtained in accordance with law. Blind box operators shall conspicuously remind minors aged 8 and above that they need to obtain the consent of their guardians when purchasing blind boxes. In this regard, parents have said that they will not interfere too much with their children's interests and hobbies, but they will also guide and educate them well.
Some people say that fashion is a circle, when we were children, we collected Water Margin cards, and when we grew up, our baby set animation cards. Cards are not useless, they can bring joy and memories of childhood to children. However, the education department and parents should educate and guide students to rationally approach the purchase and collection of cards, correctly cultivate children's healthy consumption habits and hobbies, and create a healthy environment for children to grow up.