2024 Maternal and Child Industry Gift Trends and IP Trend Insight Report
author:Xia said think tank
With the post-90s and post-95s parents becoming the main force of parenting, the iteration of the crowd also stimulates new maternal and infant needs, and promotes the maternal and infant industry to enter a new era of consumption. Under the trend of refined parenting, the demand of the new generation of parents for maternal and infant products is more detailed and personalized.
Based on the accumulation of experience in the IP licensing industry and the trend research of the maternal and infant industry, Junfei integrates the gift trends and IP trends of the maternal and infant industry in 2024 to help brands deeply understand the new trend of gifts and IP co-branding in the maternal and infant industry in 2024.
Source: Junfei
For the full version of this resource, please move to the official account: Xia Shuo, the content of this report is excerpted as follows: