Neglected hearing problems
According to a survey in the United States, eight out of ten young people with hearing loss consider themselves to be in good hearing condition. Hearing loss is not terrible, but it is terrible to be in a state of damage for a long time, but you don't know it.
The World Health Organization estimates that by 2050, nearly 2.5 billion people worldwide will have some degree of hearing loss, and at least 700 million of them will need rehabilitation services.
Relevant data show that the mainland is the country with the largest number of hearing-impaired patients in the world, and at least about 20,000 newborns suffer from hearing impairment every year.
In mainland China, 67% of people with hearing loss have never had a hearing test, and only 33% of people with hearing problems seek medical treatment. Many people lack awareness of hearing health, and there is a bias in cognitive education for the prevention and treatment of hearing.
It is recommended that people who have the following conditions, as well as those who belong to these five categories of hearing impairment, can have a systematic hearing screening to pay attention to hearing health problems as early as possible. The earlier it is detected and the sooner it is intervened, it may reduce the occurrence of a series of subsequent problems.
If it's just a lifestyle that causes temporary hearing problems, you can try to improve your habits. For example, the volume of the headphones should not be too loud, and the ears are often picked, etc., if it is mild tinnitus, otitis media and other symptoms, timely medical treatment may be able to rely on medication for treatment, if the hearing problem has affected daily life, then you can consider using hearing aids to assist in improvement.
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There are many factors that contribute to the low use of hearing aids
Common hearing aids include cochlear implants and hearing aids. A cochlear implant is an electronic device that directly stimulates the auditory nerve by converting sound into electrical signals, resulting in hearing a machine-like sound. Whereas, a hearing aid is simply a device that amplifies sound.
In addition to improving the principle of cochlear implants and hearing aids, they also have obvious differences in price, use, service life and suitable people.
Currently, only 17% of the world's people who can benefit from hearing aids actually use hearing aids. Probably most people think that only those who can't hear need hearing aids to rely on hearing aids, but this is a misconception. Hearing loss does not mean hearing in.
According to the data, as of 2020, the use rate of hearing aids in mainland China is about 10.3%, which is far lower than the level of developed countries in Europe, and also lower than the level of use in South Korea and Japan.
In addition, in most countries, ear and hearing care is still not integrated into national health systems, and access to health services is not readily available for people with ear disease and hearing loss. So in many cases, improving hearing also means a lot of money.
According to a survey of hearing-impaired people in mainland China, 55% of hearing-impaired people use hearing aids with a price of less than 10,000 yuan.
In addition to the price of hearing aids, product quality, wearing comfort, core functions (whether it can reduce noise) and government subsidies are the focus of users' attention when choosing hearing aids.
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The future hearing aid market has considerable potential
In recent years, with the continuous improvement of the economic level of the mainland, hearing health problems have gradually been paid attention to. According to the latest survey data, more than 60% of the people who use hearing aids in mainland China start wearing hearing aids before the age of 18.
The current hearing aid market is highly monopolized, with the world's top five hearing aid groups from Switzerland, Denmark, the United States and Germany, whose products occupy nearly 90% of the global market share as first-line brands and master the core technology. Although the use rate of hearing aids is not high, it does not hinder the gradual expansion of the market in recent years.
According to the "2019-2025 In-depth Research on the Development of China's Hearing Aid Industry and Future Trend Forecast", it is estimated that by 2025, the global hearing aid market size is expected to be close to 60 billion yuan. At the same time, the market size of hearing aids in mainland China can exceed 8 billion yuan.
The mainland has a large population base, and the future hearing aid market has great potential.
Arnd Kaldowski, head of an internationally renowned hearing aid brand, said bluntly that China is the world's largest and fast-growing market, and the aging population will see strong growth in China's hearing aid market in the next five to ten years. As overseas giants have set their sights on the Chinese market, domestic hearing aid brands have also ushered in new opportunities for development.
Fujian, Guangdong, Jiangsu and Zhejiang are known as the three major production bases of domestic hearing aids. During the epidemic, enterprises in Guangdong took the lead in seizing the first wave of opportunities for domestic hearing aids with a strong supply chain and automated production. Founded in 2011, Jinhao Medical has made an unknown foundry into the "first share of domestic hearing aids" in ten years.
In the past two years, there have been seven financing events in the field of domestic hearing aids, of which four domestic brands have achieved mass production of hearing aids. With the blessing of capital and the development and innovation of AI hearing aid technology, can domestic hearing aid brands quickly "ascend"?
Resources:
- CCTV Finance: There are more than 20.54 million people with hearing disabilities in mainland China How to prevent deafness
- The Paper: The distance between us and hearing loss
- Dazhou Hospital of Integrated Traditional Chinese and Western Medicine: Pay attention to ear health, please "listen" to the popular science of ear love
- AgeClub: 70 million elderly people urgently need hearing aids: Tencent/Ali has entered the game, tens of millions of financing continues, and domestic products are counterattacking imported products!
Source: Beijing News