Electricity is lower than oil, and BYD released "King Fried" at the beginning of the year, starting from 79,800!

The price of trams is lower than that of oil cars, and BYD released Wang Fried at the beginning of the year!

Starting from 79,800, the price of BYD Qin PLUS Glory Edition and Destroyer 05 Glory Edition has entered the era of "7", and at the same time, it also has a higher configuration than the same level of fuel vehicles, which truly achieves "both want and want", and greatly improves the happiness of A-class compact car consumers.

BYD's new year's king bomb is tantamount to dropping a bombshell on the Chinese auto market, which also shows that in 2024, BYD will no longer be "merciful" to fuel vehicles, and in order to accelerate the conversion of oil to electricity, it will launch a "general attack" against joint venture fuel vehicles at the beginning of the year.

01

Why BYD?

New energy vehicles have gone from being more expensive than fuel vehicles to oil and electricity parity, and now the BYD Glory Edition has been released, making electric cars cheaper than oil vehicles, and the price reduction is not reduced. The question that should be asked at this point is, why can BYD do it?

The core reason behind it is BYD's cost advantage.

In 2023, BYD will sell a total of 3,024,400 units, a year-on-year increase of 61.9%, which is not only the annual sales champion of China's auto market, but also the global sales champion of new energy vehicles. The annual sales volume of more than 3 million not only set a record for Chinese cars, but also made BYD the first Chinese auto company to enter the world's top 10 annual sales.

So, how did BYD achieve such a sales scale? The answer is continuous large-scale investment.

Matching the growth of sales is BYD's huge R&D investment, which has exceeded 100 billion yuan, more than 90,000 R&D engineers, and 11 major technology research institutes.

On the surface, it is a price war for products, but in fact it is a system war for the industry.

It is the continuous R&D investment that enables BYD Auto to achieve large-scale effect and the advantages of the whole industry chain, so that BYD has the initiative in product pricing. The super-large-scale sales volume coupled with its own cost control capabilities and strong technical strength have given BYD the ability and strength to show sincerity in the price of new cars, give more benefits to consumers, and let consumers truly feel the dividends of BYD's development.

02

Promote the popularization of new energy vehicles

As a leader in new energy vehicles, BYD has been practicing its brand concept with practical actions.

The launch of the 79,800 Glory Edition model is a direct embodiment of this concept. As the first car company to achieve a lower electricity than oil, plug-in hybrid is cheaper than gasoline vehicles. From the perspective of sales, BYD Qiqin PLUS has become the sales champion of the A-class compact car market in 2023. This has also become a watershed and milestone in the development of the automotive category, further increasing the penetration rate of new energy vehicles, while consolidating and strengthening the dominant position of Chinese brands in the A-class car market.

Lower cost of use, coupled with the exemption of auction plates, purchase tax reduction, so that fuel vehicles no longer have a price advantage in front of it, BYD's intention is obvious, so that more and more consumers can afford new energy vehicles, willing to buy new energy vehicles, so as to promote the popularity of new energy vehicles in the Chinese auto market.

In the new energy vehicle market, BYD's influence and appeal are undoubted, the launch of the Glory version of the model, further shows its strong technical strength and cost control capabilities, in addition to allowing consumers to buy better new energy vehicles at a more realistic price, but also will promote the innovation and progress of China's new energy vehicle technology, drive the entire industry product upgrading.