Qin PLUS is only 79,800 yuan at the bottom, BYD fired the first shot of price reduction at the beginning of the year? BYD store responded: It is not a price reduction but a new model, and some old customers have a psychological gap
Edited: Huang Sheng
On February 19, according to the official blog of BYD Auto, BYD announced today that the Qin PLUS Glory Edition of Dynasty Network was officially launched, with a price starting at 79,800 yuan.
BYD Auto's official blog posted that electricity is lower than oil, BYD made a "king bomb", Qin PLUS destroyer 05, 79,800 plug-in hybrid double heroes to attack in glory.
Judging from the official announced prices, the Qin PLUS DM-i starts at 79,800 yuan, and the Qin PLUS EV starts at 109,800 yuan.
On February 19, #比亚迪价格# appeared on the hot search.
In this regard, @东方财经询问了比亚迪官方客服, the other party said that the official guide price of the Qin PLUS DM-i Glory Edition is indeed 79,800 yuan-125,800 yuan, and the whole system is 20,000 yuan cheaper than the champion version. Regarding the strategy of making the new version of the model more favorable, the other party said, "Some old customers have bought the Qin PLUS DM-i2023 Champion Edition before, and now they will feel a certain gap in their hearts if they have launched other models." ”
In addition, according to company e, BYD has revealed that the core goal of the launch of the Qin PLUS Glory Edition and the Destroyer 05 Glory Edition is to bring plug-in hybrid models into the "7-prefix" era and further accelerate the "gasoline-electric substitution" effect of plug-in hybrid models.
Image source: Photo by reporter Sun Tongtong
On the evening of January 29, 2024, BYD (002594. SZ, share price of 183.5 yuan, market value of 534.195 billion yuan) released its 2023 performance forecast, during which the company achieved a net profit attributable to shareholders of listed companies of 29 billion yuan to 31 billion yuan, a year-on-year increase of about 86%, and a net profit attributable to shareholders of listed companies of 27.4 billion yuan to 29.7 billion yuan, a year-on-year increase of about 90%. Basic earnings per share ranged from 9.98 yuan to 10.67 yuan, compared with 5.71 yuan in the same period last year. Based on this calculation, BYD's average daily net profit in 2023 will be 79.4521 million to 84.9315 million yuan.
It is worth mentioning that according to BYD's previous announcement, BYD sold 341,000 vehicles in December 2023, a year-on-year increase of 45%. The annual sales volume was 3.024 million units, a year-on-year increase of 61.9%, exceeding the target of 3 million units set at the beginning of the year.
BYD said in the performance forecast that in 2023, the new energy vehicle industry will continue to maintain a rapid growth trend, and the company's new energy vehicle sales will hit a record high, further consolidating its leading position as the world's No. 1 new energy vehicle sales. Despite the fiercer competition in the industry, the company has achieved significant improvement in profitability and demonstrated strong resilience by virtue of the continuous improvement of brand power, the rapid growth of overseas sales, the continuous expansion of scale advantages and the strong cost control ability of the industrial chain.
The daily economic news integrates Oriental Finance, E Company, BYD Auto Weibo, and public information