The author has said many times that 2023 is already the most volatile year for the new energy vehicle market, but it is obvious that this "volume" trend is still ongoing.
At the beginning of 2024, there will be many new products on the market and debut, and the price is still unexpected, which makes users and industry practitioners express that it is very exciting, so it is obviously very friendly for users who want to buy automotive products in 2024.
The Kia EV5 is unveiled
On February 1, the Kia brand pure electric SUV model - EV5 officially launched the 720 long-range version, with an official guide price of 184,800-225,800 yuan, which once again allows consumers to buy such a long-range pure electric model within 200,000 yuan.
As the only 720km ultra-long endurance model in the 180,000-level pure electric market, it not only has a highlight of high battery life, but also adds a zero-gravity pressure relief seat in the driver's seat, a central drawer-type cooling and heating incubator, a UWB digital key, and a folding table on the right side of the rear row. In addition, the long-range version also comprehensively upgrades the class-leading intelligent driving technology, providing forward collision avoidance assist II (FCA2), second-generation highway driving assistance (HDA2), blind spot collision avoidance assist (BCA), rear cross-collision avoidance assist (RCCA), safe exit assist (SEA) and other higher-level intelligent driving assistance functions.
Kia EV5 as a compact SUV, but also on the basis of compactness to dig out a special positioning and design, the body size of 4615/1875/1715mm, wheelbase of 2750mm, plus because of the characteristics of the pure electric architecture platform, give the car more utilization space, in the current industry terms is to have a higher "room rate", so it means that although it is a compact SUV, but can have a superior space experience.
The Kia EV5 720 long-range version is developed based on the dedicated E-GMP platform, equipped with an 88.1kWh battery pack, equipped with a high-power front motor with a maximum of 160kW and a peak torque of 310N·m, with a range of up to 720km under CLTC conditions, and a power replenishment time of 27 minutes from 30% to 80%. The experience was instantly full.
In order to meet the diversified needs of consumers, the EV5 720 Long Range Edition also provides an e-AWD dual-motor four-wheel drive option, with a maximum power of 233kW, a peak torque of 480Nm, and a CLTC range of 630km.
In addition, the new car is also equipped with the only 5-level adjustable intelligent kinetic energy recovery system in its class, which can accelerate and decelerate with a single pedal in i-Pedal mode, and the only standard equipment in its class with a high-efficiency heat pump system and a second-generation battery intelligent temperature control management system, which can effectively reduce power consumption and achieve a longer range under the same battery capacity conversion conditions. Looking at the 180,000-level pure electric market, the EV5 long-range version is the only model with a range of more than 700km.
How does the smart security joint venture brand do?
The EV5 720 Long Range Edition also has a mother-and-baby intelligent cockpit, and the interior materials are all based on the concept of sustainable development and human health, using the unique recycled polymer, benzene-free coating, bio-based polymer (sugarcane), bio-based synthetic skin (corn & soybean), recycled PET fabric, 10 healthy and environmentally friendly materials, including bio-based synthetic foam (vegetable oil), and an air conditioning system that supports self-drying and antibacterial and PM2.5 air purification, ensure that the air quality in the car is always fresh while innovating the visual experience and touch texture, and protect the health of your family in an all-round way.
In terms of vehicle safety, the EV5 720 long-range version is equipped with 7 airbags as standard, including the only front center airbag in its class, and the body adopts a multi-skeleton structure, with high-strength steel accounting for 73.6%, ultra-high-strength steel accounting for nearly 50%, and hot-stamping steel accounting for 11%, and the average strength of the vehicle reaching 68Kgf/mm². Not only that, the battery management of the new car also has high safety standards, while the battery structure protection design has been strengthened, the second-generation battery intelligent temperature control management system can achieve safety guarantee with 24-hour all-weather battery temperature monitoring, and jointly create a "five-star" ultra-high safety performance of the new car without fear of collision, wading and high temperature.
In terms of safety technology, the EV5 720 Long Range Edition is equipped with the most practical L2+ intelligent driving assistance system, which adds Forward Collision Avoidance Assist II (FCA2) compared to the standard model, and adds functions such as crossing, oncoming car when overtaking, side-approaching vehicle, and multi-scene avoidance steering assist. The new car also adds the second-generation Highway Driver Assistance (HDA2), which can realize distance keeping, lane centering, and automatic lane change with paddle lever, creating a new smart travel experience that is more secure and convenient.
The EV5 720 Long Range Edition also adds higher-level intelligent driving assistance functions such as Blind Spot Collision Avoidance Assist (BCA), Rear Cross Traffic Collision Avoidance Assist (RCCA), and Safe Exit Assist (SEA), truly achieving a class-leading position in the field of safe and intelligent driving. In addition, the EV5 720 Long Range is also equipped with the second-generation Remote Control Intelligent Parking Assist (RSPA2), which not only supports remote control straight line summoning, but also realizes three types of intelligent parking: vertical, parallel, and diagonal, which can meet the needs of intelligent parking in all scenarios.
Write at the end
Looking back on the current electric vehicle market, 20-300,000, 30-400,000, and above price ranges, more and more fresh configurations, long-range models appear frequently, but for ordinary consumers, more than 100,000 yuan is still the most mainstream choice, looking back at the fuel vehicle market, you can find that it is the focus of ordinary consumers to do longer battery life pure electric models for the parity market.
The 180,000-level model with a range of 720km, the Kia EV5 720 version can be regarded as a good start for the market, and subsequent consumers will also buy more models with product highlights and excellent experience, after all, the "volume" is still ongoing.