On January 27-28, 2024, the "Sony Dream Science Popularization Journey" jointly organized by Sony Dream Science Museum (hereinafter referred to as "Sony Dream Exploration") and Guangdong Science Center was officially launched, presenting a wonderful and creative large-scale public science popularization feast for more than 2,000 young people in Yangcheng. The immersive 4K3D sci-fi film "DR01 Adventure" produced by "Sony Dream", the fascinating asteroid science lecture, the interactive experiment and Q&A activities were full of fun, as well as the Sony creative robot toioTM programming class and the experience activities of Sony Interactive Entertainment attracted the students' active participation. This event is the first stop of the 2024 "Sony Dream Science Journey" event, and will be carried out in more cities in the future.
Pictured: Group photo
Yu Ito, Executive Vice President and Chief Financial Officer of Sony (China) Co., Ltd., said at the event, "Since its establishment, Sony has attached great importance to the education of the next generation of young people. "Inspire inspiration and enthusiasm, and create excitement with dreamers" is Sony's development vision in China, and children are the 'next generation' of dreamers, and we look forward to them working with Sony in the future to convey the joy and emotion of science." ”
Pictured: Yu Ito speaking
In this event, the most anticipated by the students is the viewing activity of the 4K3D popular science fiction movie "DR01 Adventure" launched by "Sony Exploration Dream", which is also the first time that the film has appeared in Guangzhou, the film tells the story of the future, human beings have established a base on Mars, and an exoasteroid brought a crisis that collided with the Martian base, and then was successfully resolved by elite scientists. The film uses Sony's cutting-edge virtual production technology at the forefront, combined with more than 20 years of experience in science popularization and promotion of "Sony Dream", after more than a year of preparation, shooting and post-production, it was finally released, including a large number of shots and special effects of spacecraft driving, space planets, and even small meteorite impacts, etc., all of which have been restored and interpreted as if they were in the scene, bringing an immersive and shocking science fiction audio-visual experience to Chinese teenagers and the majority of science popularization enthusiasts, and has been highly praised by experts in the science popularization industry.
Pictured: Video gallery of the event
Before the official start of the movie, the senior science lecturer of "Sony Dream Exploration" first brought a small popular science lecture with the theme of "Black Technology in Science Fiction Movies", which introduced to the students in simple terms what is virtual production, how is a science fiction movie shot, how is live-action shooting and animation combined? In the vivid and interesting explanation and interaction, the students learned about the principles and applications of cutting-edge technology in film and television production, and better entered the viewing of the film with understanding and thinking.
Pictured: Asteroid science lecture
Picture: Asteroid science Q&A interaction
Followed by the exciting movie-watching session, everyone has brought 3D glasses, together into the thrilling "asteroid hit Mars" science fiction story, its cool special effects, vivid storyline, interesting popular science knowledge, superb character performance attracted the attention of every child, the entire Guangdong Science Center giant screen theater was full.
Picture: DR01 Adventure Wizard movie
After watching the movie, the popular science lecturer of "Sony Exploration Dream" brought a popular science lecture on asteroid knowledge, telling interesting astronomical knowledge for the students, and joined the prize question and answer session, the students on the scene were enthusiastic and raised their hands, and the answers were vividly and skillfully presented through interesting popular science shows such as "flying machine" and "air cannon", and the students imperceptibly mastered scientific knowledge in laughter. The DR01 small spaceship badge specially customized by "Sony Dream" is also welcomed and loved by everyone as a lottery prize.
At the same time, the event also held a wonderful Sony toio™ creative robot kit and a special theme "Explore! Programming World ™" programming class, students followed the protagonists Tata and Luo Luo for a fun adventure, completed the level on different map scenes, and drove the core Q Bao robot through screenless card programming, enlightening and exercising programming creative thinking. In addition, an interactive experience area for Sony Interactive Entertainment's latest generation virtual reality device, PlayStation VR2, was set up at the scene, attracting many experiencers. Paired with the next-generation PlayStation 5, PlayStation VR2 incorporates headset feedback, eye tracking, 3D audio, controller haptic feedback and adaptive triggers to provide an immersive sensory journey for those who experience the event, allowing them to unleash their imaginations in a light-hearted gaming adventure.
Pictured: Children experience Sony's TOIO™ creative robot programming class
Qiu Yinzhong, deputy director of the Guangdong Science Center, said that the Guangdong Science Center is the "world's largest science and technology museum" certified by Guinness World Records, and its giant screen theater will be upgraded in July 2023, reaching the leading level in China. In the theater, you can not only experience the most shocking audio-visual effects, but also perform theater performances and popular science reports. The successful holding of this popular science activity will stimulate the curiosity, imagination and desire of young people, drive more young people to talk about science, learn science, use science, and love science, so that more young people will have scientific dreams and establish innovative aspirations.
Pictured: Qiu Yinzhong, deputy director of Guangdong Science Center, speaks
Mr. Fan Hongjun, Director of Sony Dream, said: "In 2017, we came to Guangdong Science Center to carry out the 'Sony Dream Exploration Science Tour', and this time we brought our new science fiction film "DR01 Adventure" here. In the future, Sony Quest will continue to work with more industry partners to jointly promote the combination of new technologies such as virtual production and popular science innovation, and implement relevant achievements in more science and technology venues and other application scenarios across the country, so as to further stimulate the scientific dreams of the next generation of Chinese teenagers and children, so that they can grow and be moved in scientific exploration." ”
Pictured: Director Fan Hongjun was interviewed by Guangzhou TV