Recently, Xiaobian has received a large number of netizens asking whether there is live TV software and how to open TV.
This is something to talk about in depth.
1. Types of live TV software
Live TV is also called radio and television, and live TV software can be divided into two categories.
The first type is the live TV software running on the PC during the triple play integration period.
To run this type of software, you need to insert a PC card into your personal computer. The role of this card is to receive cable TV broadcast signals.
Later, this software became the standard configuration of the TV set with the separation of machine and card, and it was also the standard configuration of the European TV exported from the mainland.
The second is live TV software that receives TV signals through the Internet, which can be used on mobile phones, TVs, and PCs.
This way of transmitting TV signals based on the Internet and cloud computing around the broadcast network is called (Over The Top), which is often referred to as OTT.
Since OTT can be transmitted across regions and borders, it is easy to aggregate thousands of TV channels. Live TV software such as TV home falls into this category.
With the reduction of the cost of the Internet and cloud computing, as well as the improvement of TV performance, the experience of OTT live broadcast software on the large TV screen is getting better and better, and it has gradually become the mainstream of the market and the standard configuration of smart TV.
2. Why restrict OTT live streaming software
Due to the openness of the Internet, various contents can be scraped and aggregated on the Internet, and with the operator's own advertising and charging system, TV business can be carried out on the Internet. This has brought serious copyright problems, frequent security incidents, and endangered ideological security.
In the article "The State Administration of Radio, Film and Television is Changing the Fate of Cable TV!", we can see the importance of safe broadcasting and ideology. This is the red line for the healthy development of radio and television.
In addition, OTT live TV will also produce a large amount of carbon emissions when transmitting high-definition and ultra-high-definition videos, resulting in a standards crisis for the Internet when transmitting ultra-high-definition videos, and this development is not sustainable even if it is genuine and legal.
Since August 2023, the government has launched a series of rectification work for large TV screens, and shutting down illegal and pirated OTT live TV software is a key point.
At the same time, the government continues to strengthen the basic public services of radio and television, requiring high-quality and free on-demand content, and the next step should be to request high-quality and free live TV content.
In the article "Free TV, There Will Be More and More!", we can see that the state is strengthening the basic public services of radio and television from the aspect of public service standard policies.
Strengthening basic public services for radio and television can make up for the market gap created by the shutdown of OTT software such as TV homes, and ensure the quality and safety of live TV broadcasting.
Therefore, the market basis for the existence of illegal live TV software such as TV home will disappear, and TV software connected to the radio network must be used to watch TV.
3. Is there a regular TV software?
This is the question that netizens are most concerned about.
At present, only cable television and IPTV are formal and legal radio and television transmission networks. Therefore, as long as the TV software receives and processes the TV signal transmitted by cable TV and IPTV networks, it is a regular TV software.
Many TV manufacturers with strong technical strength have taken the function of receiving cable TV signals as a standard configuration, but they are rarely enabled. The reasons behind this are complex, mainly due to the lack of popularity of machine card separation and download CA, and the failure to achieve standardized separation of cable TV security modules.
Taixin has developed a smart TV based on download CA, which can be equipped with and run cable live TV application software as standard, so that only one remote control can be used to watch live TV when it is turned on.
In areas where the government has procured cable television services, cable television can be viewed free of charge using this software. However, where the download CA is not used, you can only use the machine card separation, or the external decryption hardware device.
In addition, there is also IPTV TV software, but it needs to be bundled with a package of a certain price, and it is only suitable for some optical modems and some TV sets, which requires operator staff to come to install and debug, and the comprehensive cost is higher than that of cable TV.
4. When will it become widespread?
The State Administration of Radio, Film and Television and the Ministry of Industry and Information Technology are promoting cable TV and IPTV directly connected to TV, and TV manufacturers are also speeding up the progress of technology development.
It is expected that in the first half of 2024, there will be more and more TV opportunities that support technologies such as card separation or CA download, and new TVs will be directly labeled with live TV software that complies with the law.
Many old TVs can also be upgraded through software to achieve built-in live TV software.
At that time, if cable TV, IPTV, and high-definition TV can enter the "National Basic Public Service Standards", free TV will be realized, and perhaps ultra-high-definition TV will be included.
4. Strengthen publicity
The following is a netizen who asked Taixinjun for help to apply to watch TV:
There are a lot of messages or private messages like this.
Taixinjun found that many people think that they can only watch TV through broadband networks, people seem to have forgotten about cable TV, and many people can't tell the difference between OTT and IPTV. There are also people who think that cable TV has changed its career to mobile phone business and stopped doing TV.
Although the new TV comes with a TV watch card that tells you to use cable TV and IPTV to watch live broadcasts, many old TV users don't know this information.
Cable TV needs to strengthen publicity and promotion, reduce charging standards, improve the convenience of watching TV, and improve image quality through the development of ultra-high-definition.
It is recommended that the government promote cable television and IPTV to enter the "National Basic Public Service Standards" as soon as possible, and it is recommended that CCTV, satellite TV and radio and television networks link up to broadcast public service advertisements that guide TV viewing.