Reading Notes: "Strategy Decoding: Crossing the Gap Between Strategy and Execution" 77 pages PPT

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Introduction to the book

This book discusses the methodology and application practice of "effectively connecting the planning of the war route with the implementation of the strategy". Based on years of research and practice in different enterprises, the author has fully demonstrated the principles and methods of strategic decoding to readers in a panoramic way.

Strategy decoding is a powerful tool to turn strategy into action and vision into reality. Effective strategic decoding will help enterprises achieve the same desire, left and right coordination, force out of one hole, and achieve the mission.

Step1 - Research and analysis

Research industry trends

Insight into market customers

Determine the competitive situation

Explore core competencies

Assess gap challenges

Step2 - Strategic Clarification

Co-create mission vision

Position products and customers

Decoding competitiveness

Choose a gender-oriented strategy

Take stock of organizational skills

Step3 - Strategy Decoding

Determine annual budget targets

Select the tough battle and describe it

Define a plan of action

Challenge individual performance contracts

Preach and issue military orders

Step4 - Perform the tracing

Monitor the progress of the hard game

Track performance

Dynamic responses

Ensure power support

Realize capacity support

Step5 - Assessment Update

Tough battle summary review

Annual work report of cadres

Performance results feedback and application

Strategic review and reflection

1. The battle road should not be planned by the war road planner sitting in the office, nor should it be calculated only by tool models, but should be the crystallization of the collective wisdom of the leader and different people
2. Strategy should not be a mysterious, unfathomable secret, but one that every employee knows and understands
3. Holding a strategic clarification meeting can help create a "one vision, one voice" situation
4. The high-level strategic clarification meeting is to determine the direction of the company's strategy and form important decisions. Co-creation of key meetings that determine the outcome of the battle allows the top management to unify perceptions and enhance cohesion, thereby promoting change

Mission, Vision, and Strategic Goals

Who are we?

What do we want to achieve in the future?

Markets & Products

Core competitiveness

Growth strategy

Organizational skills

One of the key points: to form a common long-term value pursuit

Key point 2: Target the market, the product and the customer

Key point 3: Determine the future core competitiveness and competitive strategy

Case Moment: Weichai's Core Competitiveness and Competitiveness Strategy

Key point 4: Discuss the key success factors or core competencies

Strategic clarification points for large enterprises

Strategic clarification points for entrepreneurship and SMEs

Case Moment Baby Project Strategic Clarification

Strategic clarification points for profit centers and cost centers