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Editor|Explorer No. 8
As of today, there are about 40 days left until the first day of the Lunar New Year.
The cumulative box office of the pre-sale of the film in the new year has exceeded 500 million yuan.
With the continuous promotion efforts of each family.
Until around the Spring Festival holiday, there is bound to be a "bloody storm" in the film market.
There are Andy Lau's "Mr. Red Carpet" and Zhang Yimou's "Article 12" in the front, and Jackie Chan's "Legend" and Stephen Chow's "Mermaid 2".
Who will have the last laugh in the end?
NO.1 Zhang Wansen is snowing
Judging from the current data, "Twinkle Twinkle Twinkle Star" is undoubtedly the biggest dark horse in the Spring Festival stalls.
Since the pre-sale opened, the box office has soared, exceeding 300 million in less than a month.
The movie hasn't been released yet, why can it be the first to fall off a cliff?
Of course, this is indispensable for the marketing and hype of the propaganda group.
There is a line in the movie: "Zhang Wansen, it's snowing", which once became a hot stalk on the Internet.
It is this seemingly simple line that evokes the good memories of many netizens in high school.
The crew is also quite "sensible", and specially launched the activity of "Snow Field", which has attracted the expectations of countless netizens.
"Snow field" means that the theater will give away artificial hand-held snow cans, and create a "snow scene" after the movie, so that the audience can better devote themselves to the plot of the movie and feel the love story of the protagonist.
In addition, the theater has also launched a "confession field", which will be much higher than the ordinary ticket price.
No wonder the pre-sale box office is so high, the crew and theaters really worked hard for the box office.
NO.2 shocked Zhang Yimou
Zhang Yimou wants to occupy the Spring Festival stalls every year!
In 2022, "Sniper" will win 600 million box office, and in 2023, "Man Jianghong" will win 4.5 billion box office.
I don't know how much box office "Article 12" will receive in 2024?
Looking at the list of cast members of the movie, you will find an interesting thing.
This kind of serious movie has a few comedians mixed in, is this Zhang Yimou's whimsical or perfectly innovative?
The starring Lei Jiayin surpassed Zhang Yi and officially became Zhang Yimou's queen male lead, and he must be there every time he shoots.
This is also the fourth time that Lei Jiayin and Zhang Yimou have cooperated in recent years.
Lei Jiayin did not disappoint the public, he seems to have mastered the traffic password, as long as the production is a classic.
and Lei Jiayin's partner Ma Li.
Zhang Yimou's choice of Ma Li this time is a very bold attempt.
When the film was recorded, it was called "Just Defense", and it revolved around the realistic theme between legitimate defense and excessive defense, because of Ma Li's existence, the audience had the illusion of a comedy.
This is another reason why the popularity of this work remains high.
What the specific situation is, we will have to wait for the official release of the trailer to be clear.
Now everything is just speculation from netizens, let's wait and see!
NO.3 old opponent Jackie Chan
80, 90 grew up watching Jackie Chan movies.
As an international superstar, each work can attract attention around the world.
This time, Jackie Chan will show a unique martial arts performance and funny scenes, bringing the audience a long-lost viewing experience.
And it is unknown whether Zhang Yixin and Guli Nazha, as a new generation of actors, can successfully create a unique character image with their acting skills and charm?
In addition to a strong starring cast, this film and television also incorporates the most advanced AI technology at the moment.
Director Tang Jili said: He has always advocated "real-life school", hoping to present a shocking picture effect through real natural scenes.
In order to achieve a magnificent scene, the crew chose the filming location in Xinjiang.
The crew spent another half a year filming, and more than 6,000 horses participated in the filming, setting a world record.
Judging from the promotional video alone, the elaborate production of "Legend" will indicate that Chinese films are marching towards a higher goal.
As for how the finished film will be, let's wait and see.
NO.4 sharpen a sword in seven years
In 2016, "The Mermaid" hit a box office of 270 million on the first day of its release.
At present, it is also the holder of the highest single-day box office record in the history of Chinese films, and the total box office has exceeded 3 billion.
As for "Mermaid 2", it has been filmed in its entirety in 2018, which has dragged on for nearly five years.
There are also different opinions on the Internet about what the reason is, and there has been no accurate official report.
It's just that the actor of the movie has been successfully replaced by Allen, and the heroine is still Lin Yun.
Lin Yun made her debut as a "star girl", but because of the popularity and quality of her follow-up works, she became "the peak and the decline".
Moreover, in recent years, Lin Yun's various black materials have been exposed.
Exaggerated performances, big names, poor character, and so on.
The little remaining passer-by popularity has also disappeared in the negative evaluation.
In the 2024 Spring Festival, the work of Xing Ye sharpening a sword for seven years.
I don't know what kind of sparks can be created in "Legend" starring Jackie Chan?
NO.5 Spring Festival "nail household"
"Bear Infested" is a classic a year, and the Spring Festival file is a proper nail household.
So far, more than 170,000 people have made reservations.
In June this year, the 10th anniversary movie of the bear infestation has been locked in advance on the first day of the 2024 Lunar New Year.
The short sentences in it aroused the expectations of many audiences.
I believe that this time, I believe that the bear infestation will also bring us cool technology and moving stories......
There is still more than half a year, how can these viewers survive?
In this movie, the bald head Qiang, Xiong Da and Xiong Er have changed a lot in their shapes.
Xiong Da and Xiong Er were wearing leather jackets, bald heads and black tights, which were very sci-fi and aroused a lot of curiosity from the audience.
Last year's "Bear Infested, Stay with Me Bear Core" almost broke 1 billion, and this year's "Bear Infested: Reversal of Time and Space" was promoted early and full of mystery, and I personally estimated that there was a high probability of about 1.6 billion.
NO.6 "Holding the Secret of the Box Office"
In the first half of the year, there has been a news that Jia Ling lost 40 pounds.
Everyone also often talks about it and speculates about it.
Jia Ling is working on a new movie.
As one of the leading actors of the movie, in order to be more in line with the character setting, this is slimming,
The audience is curious, what kind of movie can make Jia Ling give up the flesh for many years?
The film tells the story of a girl who finds hope in her decadent life and falls in love with boxing.
Just by looking at the storyline, you can realize that this is an inspirational movie.
And in the face of market competition, this film has a unique advantage.
Among similar movies, the storyline of "Hot and Hot" is deeply rooted in the hearts of the people and can resonate with the audience.
At the same time, the actors are also many powerful factions, such as: Lei Jiayin, Zhang Xiaofei, Yang Zi, etc., who bring laughter to the audience in the inspirational storyline.
epilogue
The 2024 movie feast is gathered, which one are you most looking forward to?
Welcome to leave a message in the comment area to discuss.
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