In the context of accelerating the digitalization of education in the mainland, 2023 will undoubtedly be a year of blowout development of intelligent learning Xi terminals, especially in the field of learning Xi machines.
In the first half of this year, Internet companies and education companies have joined the battle, and the number of players in the education intelligent hardware track has continued to increase. Among them, a number of companies, including Xueersi, have successively launched the first Xi machine products.
In the eyes of industry insiders, the deep integration of emerging technologies such as artificial intelligence and education will inevitably be a "battleground" for the high-quality development of the field of educational intelligent hardware in the future.
A few days ago, Xueersi officially released the new xPad2 Pro series of Xueersi Xi machines, and the nine-chapter model (MathGPT) equipped with it attracted everyone's attention.
In December this year, Xueersi officially released the new xPad2 Pro series of Xueersi Xi machines.
Based on the large model, the second generation of Xueersi Xi machine realizes automatic problem solving in mathematics and composition correction in Chinese and English; the new function "AI Dialogue" realizes the accuracy of step-level positioning through heuristic dialogue and communication with students, and the upgraded AI tools such as fingertip translation, encyclopedia Q&A, and oral arithmetic practice Xi "do not shout parents for homework, but just shout Xiaosi......
"High quality, personalization, and scale are the impossible triangles of education that we often talk about. With the development of this generation of artificial intelligence technology, the impossible has gradually become possible. Zhao Puzheng, the person in charge of the Xi learning machine, said.
AI-empowered learning Xi machines are becoming a new variable in the development of the field of educational intelligent hardware.
The new outlet is coming, and the AI large model is burning the fire to the education track
The market space and potential of educational intelligent products in mainland China are huge.
In recent years, as a hardware product to meet the needs of students for online education, the shipment of Xi tablets has continued to grow. Zhao Puzheng told Nandu reporters: "The category of learning Xi machines has maintained a good momentum of development in the past few years, with an annual growth rate of about 10%-15%. The "2022 China Education Intelligent Hardware Industry Report" pointed out that the market size is expected to exceed 100 billion yuan in 2024, with a compound annual growth rate of 26%.
The Xi market, which has pressed the development acceleration button, is facing many problems such as mixed products and uneven quality. There are endless complaints and complaints about various brand learning Xi machines on the Internet, and related media reports are also common.
"Many traditional learning Xi machines are 'outdated hardware + patchwork content', which is difficult to ensure its professionalism and systematization, so the actual utilization rate and effect are very poor, and finally lead to an ultra-high ash eating rate. Zhao Puzheng told reporters that in recent years, the form of learning Xi machine has been changing, from the gift level to the online class level and then to today's software and hardware integration, and the direction of development is undoubtedly "content + AI + hardware".
The live broadcast release of new products of Xi learning machine.
In fact, with the explosion of ChatGPT last year, AI large models have become a new outlet.
Baidu released "Wenxin Yiyan", Alibaba released "Tongyi Qianwen", and SenseTime Technology released "SenseTime Ririxin Model...... In the first half of this year, major domestic companies have entered the field of AI large models, and various products have sprung up.
Every major development and innovation in science and technology, every industrial change and lifestyle transformation has affected and even changed education. The fire of AI large models has also quickly burned to the track of educational intelligent hardware.
In May, iFLYTEK launched the "iFLYTEK Spark" cognitive model, in July, NetEase Youdao released the education model "Ziyue", in October, the Xiwo teaching model ushered in its debut, and in December, when the second-generation live broadcast of Xueersi Xi machine was released, the Xueersi model MathGPT appeared through the record...... Many manufacturers in the education field are competing to launch product-level applications of AI large models, and the hardware competition is gradually heating up.
Zhao Puzheng said that since ChatGPT was paid attention to by the whole people in November last year, based on the continuous accumulation of Xueersi in the field of AI in the past, the team has been planning and preparing for generative artificial intelligence, reserving talents, and forming a team.
"In terms of supply chain, we have a generation of experience in learning Xi machines, and at the same time, we also have stronger confidence and recognition of Xueersi in making hardware, so we can find leading companies in the industry to cooperate more efficiently. At the same time, since the launch of the first-generation learning Xi machine, users have also given us a lot of valuable feedback and suggestions, so that we can clarify the direction of the second-generation upgrade and optimization. ”
Tian Mi, CTO of Xueersi Education Group, revealed that the Chinese name of MathGPT is determined to be the nine-chapter model.
Tian Mi, CTO of Xueersi Education Group, revealed that the Xueersi Chapter 9 Large Model (MathGPT) is independently developed by Xueersi and is aimed at global mathematics enthusiasts and scientific research institutions, with problem-solving and lecture algorithms as the core of the large model. "Just like a chip is to a mobile phone, the Jiuzhang model is the AI chip that learns to think and learn Xi machine."
Equipped with the "AI chip" of the Jiuzhang model to break the "impossible triangle" of education
Obviously, artificial intelligence technology is leading mankind into a new era of human-machine collaboration, cross-border integration, and co-construction and sharing, and AI will lead to changes in fields and industries, and then promote the upgrading of education ecology.
Some industry insiders pointed out that the future-oriented educational intelligent hardware should take the road of high-quality development from function-driven, content-driven, and service-driven. AI-empowered education is a new variable in the development of educational intelligent hardware.
So, when education meets AI models, what kind of sparks will be created?
Taking Xueersi as an example, it has begun to continuously lay out the educational intelligent hardware track many years ago, and has shown strong scientific and technological innovation capabilities. In 2018, Xueersi established the Brain Science Laboratory, in 2019, Xueersi cooperated with UNESCO to jointly implement the "Artificial Intelligence for Future Education" program, and since 2022, Xueersi has launched a number of educational hardware ......
Equipped with the nine-chapter model, the second generation of Xueersi Xi machine has launched 10 AI tutoring artifacts.
Nandu reporter learned that the 2nd generation Xueersi Xi machine based on the large model has launched 10 AI tutoring artifacts, with powerful functions such as automatic problem solving in mathematics, Chinese and English composition correction, and personalized AI step-by-step lectures. Among them, "Math Anytime Ask" can realize any math problem in primary and junior high school, 80% of which can be answered immediately, and 20% of those who cannot be answered temporarily will be uploaded to a real person to explain within one hour, and AI video analysis will be generated within 20 minutes.
AI tools such as fingertip translation, encyclopedia Q&A, and oral arithmetic Xi based on large models have also been upgraded. As long as the user calls Xiaosi, they can call the required tutoring tools by voice, "as much as possible to liberate the parents, it is enough to be able to do homework and shout Xiaosi".
Of course, what technology needs to solve is the fundamental problem of educating people, and AI-empowered education must return to the original intention of "educating people".
AI-enabled education should be equitable and inclusive. In order to make children feel concerned in the process Xi of learning Xi, the Xueersi team has designed a set of global incentive system based on the children's psychological expectations, including starlight value, medal system, future treasure box, etc.;
The Xueersi team has designed a set of global incentive systems.
"High quality, personalization, and scale are the impossible triangles of education that we often talk about. Zhao Puzheng said: "With the development of this generation of artificial intelligence technology, the impossible has gradually become possible. ”
Produce high-quality educational resources, "content is king", and enhance the soft power of products
As the saying goes, "good educational resources make quality education". The market for AI-empowered learning Xi machines is booming, and the soft power of "content is king" is still fundamental, and high-quality educational resources are also the core demand.
Looking at the sales data and evaluation of various Xi machine brands on the e-commerce platform, the reporter found that although the AI model has become the focus and competition point of the Xi machine industry, high-quality educational content is still the most important factor and motivation to attract users to buy, and parents are more willing to pay for the teaching resources hidden in the Xi machine.
"Xueersi does not want to be a content porter, but earnestly produces high-quality, effective and good resources. According to reports, the built-in content of the Xi machine is from Xueersi 20 years of professional precipitation, a total of tens of thousands of teachers have repeatedly polished, more than 30 million students have tested, and more than 3,000 teaching and research personnel and R&D team have been condensed.
Xueersi Xi new xPad2 Pro series.
High-quality educational resources should provide an education that is suitable for everyone. The self-developed content built into the Xi learning machine can currently cover the whole section, all disciplines and the whole system of primary and high schools, and has more than 20,000 mathematics teaching aids and a large number of real test papers. "In terms of built-in educational resources, the first and second generation of Xueersi Xi machines are updated synchronously. That is to say, there will be no difference between the models in terms of the coverage of resources, the coverage of subjects, the curriculum system, and the quality of the curriculum. The relevant person in charge of Xueersi pointed out that the teaching and research team of Xueersi will keep up with the synchronous update of the curriculum reform, realize the synchronous iteration of the on-campus curriculum in various places, and escort the timeliness of students' learning Xi.
High-quality educational resources should also provide high-quality education. On the basis of the generation of "Precision Learning", the xPad2 Pro series launched this time is equipped with the latest development of Xueersi's "Precision Learning Pro", which upgrades the knowledge graph to a network structure to find the most suitable learning path for children and achieve a big leap in efficiency, and solves children's learning Xi Xi demands in different learning Xi scenarios through three modes: basic, standard, and exam preparation.
"Regardless of the child's level, we are able to provide children with an efficient learning Xi path to help them achieve their own personalized learning and Xi goals. Zhao Puzheng said.
The xPad2 Pro series launched this time is equipped with Xueersi's newly developed "Precision Pro".
It is true that in the current era of AI-empowered education, the learning Xi machine should no longer be an outdated hardware, but a learning Xi device designed exclusively for children, nor should it be a patchwork of content, but an endless, endless, and endless content ecology served by thousands of people behind it.
"Good AI + good content, creating the next generation of learning Xi machine" is the future direction of Xueersi's business exploration, and it should also be the consensus and direction of the entire Xi learning machine market.
As more and more companies enter the field of educational intelligent hardware, the competition in the Xi machine industry will inevitably intensify, and the AI model will inevitably move towards the road of continuous iterative upgrading. In the future, it is worth waiting and waiting for what kind of high-quality development AI large models will usher in in the field of education, and how various brand learning Xi machines will find a breakthrough point in the competition and achieve a double breakthrough of "good AI + good content".
Written by: Nandu reporter Sun Xiaopeng
Photo: Courtesy of the interviewee