On November 3, 2023, a delegation from Douyin Company came to Shuangkouyuan Lily Expo Park to investigate the live broadcast e-commerce situation of Lanzhou Lily characteristic industry. Leaders of Lanzhou Municipal Bureau of Commerce and Lanzhou Municipal Bureau of Agriculture and Rural Affairs accompanied the investigation. Lv Feibin, chairman of Shuangkouyuan Co., Ltd., made a comprehensive introduction to the company's lily bulb breeding, green ecological planting, new product development and deep processing, market sales, scientific research construction, e-commerce sales and live broadcast base building. As a provincial key leading enterprise of agricultural industrialization and a high-tech enterprise, the company continues to innovate the management model, drives the development of Lanzhou lily industry with technological innovation, gives full play to the interest connection mechanism and the demonstration and leading role of leading enterprises, and forms a joint force to jointly strengthen and expand the lily industry.
During the investigation, the delegation of Douyin Company came to our company's bulb breeding center, intelligent raw material cold storage, cold chain distribution and sorting center, food processing workshop, supply chain management center, live broadcast e-commerce base, etc., to learn more about the company's standardized production and operation, product innovation, e-commerce sales and live broadcast base building. The company continues to innovate and develop new technologies and new products, and has obtained more than 30 patented scientific research achievements. The company's self-developed ready-to-eat net lily physical sterilization and preservation technology, and the use of bowl vacuum nitrogen-filled packaging technology, retains the characteristics of fragrant, sweet and crispy, white as jade, solves the problem that fresh lily is not easy to store for a long time and cannot be transported in the ocean, and enhances the international market value and brand image of Lanzhou lily.
Lanzhou Baihe is a famous specialty of Gansu Province, known as the "vegetable ginseng" of medicine and food, which has a planting history of more than 400 years and grows in the cold and shaded slopes above 2,000 meters above sea level around Qilihe District. Lanzhou lily is a unique sweet lily variety in China and even in the world, with a growth period of 6-9 years. Its petals are large and thick, white as jade, sweet and refreshing, rich in nutrition, rich in protein, polysaccharides, pectin, vitamins, alkaloids and zinc trace elements, and are delicious ingredients with high nutritional value. Professor Kong Xianwu, a well-known plant taxonomist in mainland China, commented that "Lanzhou lily has a very sweet taste, very little fiber, and no bitter taste, which is not only famous in the whole country, but also the first in the world".
As a provincial key leading enterprise, a high-tech enterprise and a provincial-level specialized, special and new small and medium-sized enterprise, Shuangkouyuan Co., Ltd. is committed to the development of the whole industrial chain of Gansu specialty Lanzhou lily bulb breeding, production base management, health food research and development, product deep processing, foreign trade and e-commerce. The company innovates and develops new technologies and new products, obtains dozens of patents and scientific research achievements, establishes a food industry production demonstration plant, and is a manufacturer certified by national geographical indication protection products, green food, export food and Guangdong-Hong Kong-Macao Greater Bay Area products ISO9001. And won the honorary titles of "Gansu Famous Trademark Enterprise", "Gansu Famous Brand Product Enterprise", "Gansu Foreign Trade Transformation Demonstration Base", "Gansu E-commerce Demonstration Enterprise" and so on.
At the end of the investigation, the delegation of Douyin Company affirmed our company's innovative ideas, the development of Lanzhou lily industry extension, and the leading enterprises to lead the development of the industry; At the same time, in-depth guidance and exchanges were carried out on the in-depth development of Douyin channels to promote the development of Lanzhou lily characteristic industries. The person in charge of Shuangkouyuan Co., Ltd. expressed his hope to carry out multi-faceted cooperation with the Douyin platform to promote the transformation of traffic dividends into consumption potential, and jointly contribute to the prosperity of characteristic industries and rural revitalization. In the next step, Shuangkouyuan Co., Ltd. will rely on characteristic industrial resources to build a high-quality live broadcast e-commerce base, actively explore the live broadcast operation mode of e-commerce in the characteristic agricultural industry, introduce head talent resources, boost the rapid formation of brand effect in the live broadcast base, broaden the sales channels of famous and high-quality Lanzhou lily products, and cohesively and accurately promote characteristic sweet agricultural products, so as to realize the live broadcast of e-commerce in characteristic industries to drive rural revitalization.
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