Li Jiaqi's company Mei ONE suspected of "choosing one of the two" incident intensified!
According to reports, Jingdong procurement and sales personnel shouted Li Jiaqi to "choose one of the two", saying that Jingdong received a lawyer's letter from Hai's and was complained that because the Jingdong price of a certain Haishi oven was lower than Li Jiaqi's live broadcast price, it violated the "reserve price agreement" signed with Li Jiaqi and had to compensate huge liquidated damages. Hai's brand side said that JD.com forced to follow up the price of Li Jiaqi's live broadcast room, and deliberately made the price low, and Hai's will use legal means to pursue JD.com's responsibility.
It is worth noting that the details of the "US ONE Live Promotion Service Contract" have been exposed, and the US ONE Live Promotion Service Contract states that the brand needs to ensure that the value of the gift is the highest value under the same conditions within the guarantee period within the guarantee period.
The contract also expressly states that during the warranty period, the brand needs to ensure that the promotion provided by the designated influencer under all promotional services agreed by both parties under the framework of this contract is the maximum strength under the same conditions within the guarantee period and within the guarantee period. In the event of default, the brand needs to refund the consumer five times the price difference, compensate ONE for liquidated damages of RMB 2 million, and bear all costs and losses incurred due to the refund of the difference.
The contract specifies that the scope of the best price is Taojie platform (including but not limited to Taobao/Tmall stores, anchor live streaming and other Taoji content channels), other e-commerce platforms and offline channels.
This article originated from the financial world