Air ticket hotel price "diving" After the holiday, the merchant switched to the elderly group

With the end of the Mid-Autumn Festival National Day holiday, the tourism market has also further returned to rationality from being hot. On October 8, a reporter from Beijing Business Daily learned from an online travel platform that from October 9 to 31, the average price paid for air tickets was nearly 40% lower than that during the "Eleventh" period, and the fares of some popular routes during holidays were lower than those of high-speed rail. The decline in the price of machine wine has also made more independent travelers choose to travel after the holiday and enjoy the happiness of low prices and fewer people by taking annual leave. The sharp drop in the price of machine wine has also attracted the attention of elderly tourists, who account for 70% to 80% at this time, becoming the main force of post-holiday travel.

The average ticket price has dropped by nearly 40% compared with "Eleven"

After the Mid-Autumn Festival National Day holiday, a large number of tourists returned to work and school, the heat of the tourism market also receded, and the prices of air tickets and hotels have also changed greatly compared with before and during the festival.

Qunar data shows that from October 9 to 31, the average price paid for air tickets was nearly 40% lower than during the "November" period. Among the popular cities, the average price paid for air tickets to more than 20 cities such as Hangzhou, Urumqi, Shenzhen, Shenyang and Chengdu was reduced by more than 400 yuan compared with the "National Day" period. After October 9, the price of Beijing-Changsha naked ticket is only 150 yuan, Beijing-Xi'an is 153 yuan, plus the price of fuel for mechanical construction is still lower than that of high-speed rail.

"As early as the end of September, I bought a direct flight ticket between Zhengzhou and Quanzhou from October 2 to 6 in advance, and it cost a total of 4,118 yuan for two people, and 2,059 yuan for one person. Today, I inquired about the ticket between Zhengzhou and Quanzhou on the same flight from October 9 to 13, only 777 yuan, plus 360 yuan of mechanical fuel cost is only 1137 yuan. Zhang Yan, who is home in Zhengzhou and went to Quanzhou on National Day, told a reporter from Beijing Business Daily.

According to the Civil Aviation Administration of China, the popular routes in this year's Mid-Autumn Festival National Day holiday include "Beijing-Chengdu", "Shanghai-Shenzhen", "Shanghai-Guangzhou", "Beijing-Shanghai", "Shenzhen-Chengdu" and "Beijing-Chongqing". A reporter from Beijing Business Daily immediately searched on the Ctrip Travel App and found that the lowest prices of direct flights for "Beijing-Chengdu" and "Beijing-Chongqing" in popular routes had dropped to 239 yuan and 260 yuan respectively in October (excluding the cost of mechanical fuel).

Not only Chengdu and Chongqing, but also Li Mo, who plans to visit Xinjiang, said airfares from Hangzhou to Urumqi have also fallen. "I plan to fly from Hangzhou to Urumqi on October 9, the one-way ticket cost 880 yuan, the return trip is planned for October 20, the 20-day ticket I saw before the holiday cost more than 1,000 yuan, and now it has dropped some."

In addition, in terms of accommodation, after the peak travel has passed, the price of hotels and guesthouses has also decreased to varying degrees. Tourist Tang Liu revealed to the Beijing Business Daily reporter that he plans to take his children to Haikou for a few days on October 10, and the homestay he booked costs about 200 yuan a night, which is much cheaper than the National Day.

According to the information provided by Zhang Yan, during the National Day holiday, the hotel near Quanzhou Wanda spent a total of about 2,300 yuan for 4 nights, with an average of nearly 600 yuan per night, while the same room type currently only costs 259 yuan per night.

Travel agencies push the wrong peak tour products

The price of diving machine wine has also impressed many tourists who have the conditions to travel at different peaks.

Referring to the upcoming parent-child travel plan, Tang Liu said that he was looking forward to it, "There are too many tourists and too crowded during the Mid-Autumn Festival National Day holiday, and it is not safe to go out with children, on the one hand, I am afraid that children will bump and bump, on the other hand, if children cry, it will also affect other tourists and cause disputes." Off-peak travel is more worry-free and less costly for parent-child families, which is undoubtedly a more suitable choice."

Zhang Yan also said that although the Quanzhou trip during the National Day holiday gained a lot, the crowded crowds at the peak of travel and the price of machine wine, which nearly doubled than usual, also made her think about taking a leave next year to travel at the wrong peak.

However, some tourists also mentioned that although the travel price, climate and temperature after the Mid-Autumn Festival National Day are very suitable for travel, because its annual leave cannot be taken together with statutory holidays, it is only regrettable to miss this good opportunity to travel.

Li Mo agreed, saying that she had planned a 10-day trip to Xinjiang after resigning and was not affected by her work. "If you're still at work, it's really hard to play for 10 days in a row."

Li Mengran, media public relations manager of Zhongxin Travel Group, pointed out that price changes affect independent tourists more, because most of the products of travel agencies are purchased in advance, so for travel agencies, the impact of price is not so obvious.

However, Li Mengran also said that in response to the needs of many office workers to take advantage of the annual holiday to travel, weekend annual leave to extend travel time, etc., Zhongxin Travel has also launched a "five-day annual leave" travel product, and some products this year also continue this concept, which is convenient for tourists to adjust their travel time and make more reasonable use of holiday off-peak travel.

Elderly customers account for 70% to 80%.

"Among the people who travel to the peak after the Mid-Autumn Festival National Day, except for some tourists who have not yet used up their annual leave and need to consume their annual leave, the main group of tourists are middle-aged and elderly people, and the proportion can account for 780%." Li Mengran pointed out.

The relevant person in charge of a travel agency in Henan told the Beijing Business Daily reporter that the autumn season after the National Day is very suitable for the elderly to travel. The first is to travel at different peaks, and there will be no crowds; Secondly, the climate is suitable, neither hot nor cold, and all parts of the country are suitable for sightseeing; In terms of landscape landscape, Jiuzhaigou, Shennongjia, Wudang Mountain, Huangshan Mountain, etc. are the most beautiful times of the year; Finally, for price-sensitive seniors, post-holiday travel prices are also very suitable.

Yang Yanhe, an elderly tourist who plans to participate in the 7-day tour of Anhui on October 16, also said that due to concerns about crowding, rising prices and difficulty in buying tickets to scenic spots, he did not travel during the National Day holiday, but chose to travel with the elderly group after the holiday. "A few of our old friends made an appointment to travel with a group, which is more worry-free, there are not many tourists at this time, and the safety of travel is also guaranteed."

Shi Tao, director of the marketing department of Shenzhou International Travel Service, introduced that considering the travel needs of the elderly, in terms of outbound travel, cruise travel not only eliminates the hard work of long-distance transportation, but also has shore destination sightseeing, as well as a variety of health, fitness and entertainment activities suitable for the elderly, which are currently very popular with the elderly. Its destinations include Antarctica, the Mediterranean, Southeast Asia and other regions.

In terms of domestic travel, Shi Tao said that the choice of destinations is more extensive, and seeing the most beautiful autumn scenery has become the focus of selection, and Shenzhou International Travel Service recently launched the "Explore the Mysterious Xiangxi and Find the Romantic Border City" Xiangxi double-flight five-day tour favored by many tourists. "In terms of itinerary design, for elderly tourists, we will focus on products that are cost-effective, safe and comfortable, and have a good experience." Shi Tao said.

Beijing Business Daily reporter Guan Zichen Niu Qingyan

Source: Beijing Business Daily