The era of "everyone from the media" has swept the entire market, and it has also made many ordinary people popular over the years.
However, as a highly developed Internet today, both celebrities and Internet celebrities are public figures, and their every move will be examined.
On September 11, the inappropriate remarks of Li Jiaqi, the head anchor of e-commerce, in the live broadcast, completely buried his reputation.
Afterwards, he just published an apology article without pain, but netizens did not buy it.
As a person who ate all the dividends of live broadcasting, after his own success, he deviated from his original intention and slammed the fan who held him to the ground.
You can't blame people for being ruthless, only that the public has the eyes to look at others.
Not only Li Jiaqi, but also the following Internet celebrities also worked hard for the sake of interests and eventually disappeared.
Two donkeys: worth hundreds of millions and permanently banned
Er Donkey was an early Internet celebrity, and when self-media was not so popular, he was already a 40 million head anchor.
In the early days, he accumulated popularity in the form of funny videos, and as the number of fans became larger and larger, the ambition of the second donkey gradually appeared.
First caught up with the wave of live broadcasting, and the two donkeys, which have their own fan base, also mixed up in the live broadcast.
Then he began to live broadcast goods, and his income doubled several times compared to before, after all, the fans were too large, and they all went to him as a person.
However, the two donkeys whose income has soared seem to be a little incomprehensible, a little floating, and they all say that "wealth is safe if they are not exposed", but the two donkeys do the opposite.
After having money, the second donkey often brags on the Internet that he has billions of assets, and even let netizens see his more than six billion change pass during the live broadcast.
But whether he really has so much money no one knows, after all, he really loves hype.
After having money, the second donkey deviated a little from his original intention, not only selling fakes, but also being exposed for tax evasion, but what completely blocked him was the "self-directed and self-acting" incident.
The incident occurred in a live broadcast in Qingdao, during which the two donkeys interacted with two women, causing friction.
After that, the girl called her "big brother", and there was a group of big men in the van, directly put a hood on the second donkey and dragged it into the car.
All this is the same as the movie, people can't tell the real from the fake, but the live broadcast has never been turned off.
This phenomenon not only caused an uproar on the live broadcast platform, but even alarmed the police and brought a negative impact to Qingdao.
After investigation, it has been confirmed that all this is a farce directed and acted by Erdonkey, the purpose is to win traffic.
This incident even alarmed the central media and People's Daily, and then the platform directly banned him.
The true face of the second donkey is at a glance, and now he is a rat crossing the street.
Xiao Huijun: Falsely accused the company of sexual harassment in order to escape sky-high liquidated damages
In addition to Er Donkey, Xiao Huijun is also a master of self-directing and acting, and her drag videos have set off a new wave on the platform.
However, after the explosion, Xiao Huijun wanted to jump ship, but the problem she faced was sky-high liquidated damages, and she didn't want to pay this "unjust money" herself, so she began to use her brain to do bad things.
In 2020, he first recorded videos on his social media, crying and recording videos, saying that he was sexually harassed by the company's boss, as well as various unfair chat records and treaties.
Xiao Huijun's helpless words in the video broke the hearts of many netizens and fans, and they all wanted to "denounce justice" for her.
At the same time, the "Qiao Lezi couple" of the same company as her also stood up to support Xiao Huijun, making things more real.
At this time, the public pointed all the fingers at the company boss, and the overwhelming invective poured in, catching him off guard.
But no matter how he came up with evidence, no one believed it, everyone was "brainwashed" by Xiao Huijun, so the two sides made an agreement, and Xiao Huijun even sincerely thanked the fans.
However, a dramatic scene happened, another employee of the company "vitality falling" conscience found that under the persuasion of his family, he had no hesitation to get out of this "slander war" and handed over the evidence to the boss.
This piece of evidence was also immediately published, and netizens suddenly realized that the clown turned out to be himself, and the person who had helped for so long turned out to be a liar.
The real reason is that another company wants to sign Xiaohuijun and "Qiao Lezi couple", and they don't want to pay liquidated damages, so they came out of the drama of directing and acting.
After the matter was reversed, Xiaohuijun was sued by a court summons from the original company, and in the end, Xiaohuijun had to pay a high compensation.
Now she has long been banned by the platform, I don't know where, but it is also the result of her own fault.
Cement girl: professional team packaging false image
In 17 years, a video spread rapidly on Internet platforms. In the video, a thin woman carries bags of cement and shuttles between factories.
While recording his life of moving cement, he optimistically encouraged everyone to face life bravely in front of the camera. Such a hard-working spirit immediately attracted countless netizens to stop.
In the subsequent shooting, the cement girl began to tell her own story. Her husband was seriously ill and the family had no money for medical treatment. Therefore, they can only do these heavy tasks themselves to subsidize their families.
The cement girl's hard work and spirit of not giving up have been sympathized by many people. While the traffic went up, fans shouted one after another, so that the cement girl could make more money by bringing goods live.
The cement girl began the official Internet celebrity live broadcast life, and many people in the live broadcast room were facing the poor life of the cement girl to give her a little love for her life.
But the good times did not last long, and some people began to question the real situation of the cement girl. Because carefully observing the hands and skin of the cement girl, it does not look like heavy work over time.
At this time, many people began to jump out to investigate the real life situation of the cement girl, after all, in this era of the Internet, as long as you appear a face, all the information is at a glance.
I don't know if I don't check this, and there is really shocking news when I check it. It turns out that the life of the cement girl has long been much better than that of us ordinary people. The husband was originally sick, but the days when he became an Internet celebrity had long allowed the family to live a moderately prosperous life.
It's just that the cement girl is afraid that there is no such daily life, and netizens and fans will not buy it. Therefore, I found a professional team to plan a "seamless" character.
It can only be said that netizens are wise, and anyone who is insincere and dishonest will be caught. After the truth was revealed, the cement girl still wanted to change the scene and continue to enjoy the dividend.
But no one supports her anymore, after all, she deceived thousands of people who sympathized with her!
Xiaoxiaoru: "female president" with a net worth of more than 100 million
Zhang Manru's name has resounded on social platforms, overwhelming her entrepreneurial spirit, working at the age of 19 to make money, and at the age of 23 has become a "female president" with a net worth of more than 100 million.
Zhang Manru first became popular with her video of working with a doll bear hood, and everyone gave a thumbs up to this girl who was motivated and could endure hardships.
Zhang Manru also created her own image of a strong woman on the Internet, signing a large order of hundreds of millions on the spot, spending thousands of dollars to buy luxury cars, and encouraging many girls like her to start businesses.
Zhang Manru's appearance and her inspirational personality have become her endorsements, and with her success in the Internet industry, Zhang Manru has opened two or three companies.
However, product problems surfaced, and even the money invested by fans was lost, completely failing to deliver on her promises.
Trust was greatly reduced, causing dissatisfaction among many fans.
More netizens found out that Zhang Manru's real estate is just a small house of 30 square meters, and the luxury cars and companies she shows off are rented, just for the character of a strong woman.
After these situations were exposed, Zhang Manru's image as a career woman instantly collapsed, and she was scolded, and she could only withdraw from the live broadcast industry.
summary
The above Internet celebrity deeds have exposed the hypocritical character and insider of this industry.
The Internet has given many ordinary people the opportunity to become famous, but it is also testing the bottom line of many people's legal morality. While pursuing fame and fortune, we must abide by the law and discipline and keep our moral bottom line.
As an audience, we must also improve our ability to discriminate, resist bad culture and vulgar culture, and promote positive energy!