#头条创作挑战赛#
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Left BYD to set up its own portal, now BYD is in full swing, former president Xia Zhibing regrets it?
The deputy general manager of BYD, who was once in full swing, to the current owner of a small company, Xia Zhibing has experienced too much, what happened to him that will lead to a rapid retreat at the peak period? After so many years, how is Xia Zhibing doing now? In the midnight dream, will he regret the anger he once had? Pay attention to Yiqun's business decoding, take you to unlock a business story every day, today we will talk about Xia Zhibing's business road.
In August 2011, Xia Zhibing, who was already a vice president, suddenly announced on Weibo that he would resign from the position, and earnestly stated that he was "tired" between words. You must know such a statement, but let many melon-eating people smell the smell of gossip. For a time, there were many opinions in the automotive industry, and some people even began to speculate whether his departure would be related to the survival of BYD.
In fact, you can't blame everyone for gossip, it's really Xia Zhibing's decision is too abrupt, you know, just a few months ago, BYD has just been listed on the mainland Shenzhen Stock Exchange, Xia Zhibing as the group's "founding father", but also 38 hardcore employees including Wang Chuanfu, at a price of 1 yuan to share BYD's original shares, how can such a big man suddenly leave?
It is rumored that in order to keep him, Wang Chuanfu not only said all kinds of good things, but also said softly and hard that if he left BYD at this time, it was likely to lead to unstable stock prices. I have to say that Wang Chuanfu's judgment is correct, just after the news of Xia Zhibing's announcement of his resignation, BYD's stock price fell by 6.6 billion yuan, but there are many reasons that affect the stock price, and it is impossible to judge just because of this matter.
In fact, Xia Zhibing, who came from finance, is the one who really works hard little by little from the bottom. Although he graduated from Peking University, this paper did not become a reason to hinder him from going to the grassroots level. Instead, he climbed up step by step with his excellent sales strength, and eventually became the vice president of BYD's sales department. It is precisely because of this experience and strength that Xia Zhibing will become the spiritual leader of many BYD executives, and even when he left, all the executives kept up with the pace of the boss and left BYD one after another.
From this, we can also see that Xia Zhibing's personality charm is very large, and many employees of sales companies even said that Xia was in the company at that time, which was equivalent to the spiritual totem of many people, and it was their spiritual pillar in the industry. When the person driving the boat was no longer there, the rest of the people did not know which way to go, not to mention that BYD's situation at that time was not good. Around 2010, it can be said that BYD's three most difficult years.
Therefore, there is also a voice that Xia Zhibing's departure is actually a last resort for the company to give an explanation to the dealer. Because the sales targets for dealers are too high all year round, and the backlog of inventory is increasing, many dealers have been unable to withstand the pressure and have withdrawn from the network. The problem is that this is not a small number of cases, and the situation is so serious that Wang Chuanfu personally convened a meeting to appease many dealers.
Later, more gossip revealed that at the pacification meeting, the emotions of several northeast dealers were once excited, and they almost quarreled directly with Xia Zhibing at the meeting. It's true that the reasons for leaving corporate executives may not be as simple as we seem, and insider situations are common.
After leaving, Xia Zhibing first took a good rest. At this time, he is no longer the hairy boy he was at the beginning, and he has accumulated a lot of assets and experience in his business career in the past few years, so he also has the capital to rest for a while. Later, after the discovery and matchmaking of senior headhunters, Zotye Group hired him as the general manager with a high salary.
In this way, Xia Zhibing can also be regarded as realizing one of his dreams, that is, becoming the real leader of the company. Unfortunately, the good times did not last long, as an old enterprise with deep-rooted family power, the internal atmosphere and pattern of Zotye Group cannot be easily changed by a professional manager. After six months of employment, his position was downgraded from general manager to unknown consultant, and such a personnel transfer can be seen by discerning people to force him to leave. So, this onboarding ended in failure.
Later, Xia Zhibing and his former colleagues hit it off, and the two used their years of experience and insight in the automotive industry to start a software management company. Some people may say that according to the 14-year sales announced on the official website of the gold mining company, it has already reached millions or even tens of millions, how can it still be called a small company? But in fact, compared with BYD, which is now developing like a day, it is indeed a small witch, and it can't help but make people think, if Xia Zhibing still stays in BYD, will the situation be different, will it also be like today's big guys, worth more than ten billion?
The process of entrepreneurship has always been twists and turns, and the gold mining system has gradually faded out of the public eye since 2015, and has not made much splash. Now look at its official website, there are only a few cooperative companies, and people who have used the system have made an analysis, and when the system was just launched, it was indeed very useful, and it really improved the efficiency of sales as Xia Zhibing said. But soon they discovered that the gold mining system forced the upload of its customer information to the headquarters and could not save it locally. A system that directly controls internal customer data can really be daunting for many companies.
Recently, there was news that Xia Zhibing is now a distributor of BYD in Hainan Province, holding many 4S stores, it can be said that BYD has once again achieved him. Some people say that he once misassessed his own strength and the strength of the platform, and mistook the resources of the platform for his own ability. But Yiqun feels that this is a bit biased, Xia Zhibing, as the sales leader at that time, its ability and strength are obvious to all, otherwise it would not have created the sales myth of F3 that year, and the monthly sales could reach nearly 40,000 units, which was a record-breaking sales for domestic cars.
As he himself said in the interview, a man's heart is propped up by grievances. Looking back on the decision that year, Xia Zhibing said that he was indeed impulsive back then. Until now, does Xia Zhibing regret it? We don't know about this question. But the sea of business is up and down, who can guarantee that if he does not resign, he will do better than he does now? As outsiders, we can only say that sometimes, the choice is indeed far greater than the effort.