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Is Yakult still the "Yakult" of his childhood?

author:Rongxian Intellectual Property Rights

When I was a child, I often saw an advertisement on TV: Have you drunk today? Moreover, in the advertisement of TVB in Hong Kong and Taiwan, it always feels that Yakult is imported from Hong Kong.

Is Yakult still the "Yakult" of his childhood?

However, Xiao Rong actually inquired through the official website of the Trademark Office that most of the "Yakult" when he was a child was imported from Japan.

Is Yakult still the "Yakult" of his childhood?

And recently Shanghai Yakult Dairy Co., Ltd. was fined 450,000 yuan! After this big scandal was exposed, Xiao Rong was shocked, is this still the "Yiliduo" we recalled when we were children? Before the current COVID-19 outbreak is over, companies are seeking improper benefits under the guise of preventing COVID-19. It's a shame!

At present, Shanghai Yakult Dairy Co., Ltd. has no record of applying for trademark registration.

And there are only 2 trademarks registered under the name of Yakult (China) Investment Co., Ltd., which is wholly owned! After inquiry, it was found that these 2 trademarks were printed and rejected.

So why not reapply later? Xiao Rong was also suspicious.

Is Yakult still the "Yakult" of his childhood?

Yakult Beverages, in terms of trademark registration, belongs to the "twenty-nine" category. This category of general induction includes: cooked food, meat, eggs and milk, edible oil. Yakult is a lactic acid bacteria milk drink, so registering for the 29 categories of groups is essential!

Is Yakult still the "Yakult" of his childhood?

At the critical moment of the epidemic, many businesses and enterprises are playing the slogan of being able to prevent the new crown virus to seek improper interests, Xiao Rong hereby appeals to everyone, at the time of national crisis, everyone should unite as one to fight the epidemic, do not lose big because of small!

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