Suspected BYD F brand official account established: named "Equation Leopard Auto"

Fast Technology reported on June 6 that the official account of the suspected BYD F brand was established, named "Equation Leopard Auto".

So far, the account has not had any attention, nor has it released any content, the few valid information is that its IP is located in Guangdong, and from another poster exposed on the Internet, it can be seen that the BYD F brand is about to be officially announced.

At the end of last month, according to the Tianyancha App, Shenzhen BYD Automobile R&D Co., Ltd. underwent an industrial and commercial change, and the enterprise name was changed to Shenzhen Fangcheng Leopard Automobile Sales Co., Ltd.

According to the data, the company was established in 2007 and is 100% controlled by BYD, and the registered capital of the company has increased from 5 million yuan to 50 million yuan, an increase of 900%; Wang Chuanfu stepped down as legal representative, chairman and general manager, He Zhiqi was added as legal representative and general manager, and Xiong Tianbo was appointed as executive director; The business scope includes sales of new energy vehicle electrical accessories, manufacturing of auto parts and accessories, and battery sales.

In August last year, BYD has applied for the registration of the trademark "Equation Leopard", applicable to cars, electric vehicles, etc., recently F brand the country's first 4S store officially started construction in Huizhou, from the opening scene, you can see that there is a trademark similar to "F", speculated that it is the logo of the new brand.

F brand, Equation Leopard car, Equation Leopard trademark, all kinds of clues intertwined, the situation seems to be clear, it is reported that BYD F brand will be positioned between "Denza " and "looking up", focusing on multiple categories, uniqueness, the overall price positioning will be comparable to BBA and other luxury car brands, the future product matrix covers sports cars, off-road, pickup trucks and other categories.