After the release of Huawei P60 series in China, with good product strength and user base, sales in the domestic high-end mobile phone market have rebounded. Recently, Huawei's overseas official account announced that it will release Huawei P60 series and a number of flagship products overseas on May 9, 2023. In other words, Huawei has not given up the overseas high-end machine market, but I don't know if the P60 series can change the decline of the overseas market?
After the official announcement of the overseas version of the Huawei P60 series, many overseas netizens expressed their expectations for the new machine. According to convention, Huawei's overseas version of the model will have some differences from the domestic version, and the same is true of the P60 series. Unlike the Bank of China P60 series, the overseas version will be equipped with the EMUI 13 system released in October last year, instead of the current HarmonyOS 3.1.
In terms of price, according to the product interface, the price of the 256GB version of P60 Pro using LatitudePay is 1899 Australian dollars, about 8700 yuan, as a comparison, the Bank of China version is 6988 yuan. That is to say, the price of the overseas version has approached Apple's new machine, to know that the iPhone 14 Pro (256GB version) on Apple's official website is priced at 8999 yuan, is Huawei overconfident?
Many people know that the reason why Huawei faded out of the overseas market to pull the focus back to the domestic market, in addition to the sanctions of chips and various components, is that it cannot use the Google service framework GMS (Google Mobile Services). The product introduction page shows that Huawei P60 Pro does not unsurprisingly do not support GMS, you must know that overseas users install APP almost completely rely on GMS services, just like Apple users rely on the APP Store.
No GMS means that Google apps cannot be pre-installed, and the user experience will be greatly reduced, which also greatly reduces the willingness of overseas users to buy. Although HMS has replaced GMS to a certain extent, solving the problem of Google banning Huawei mobile phones from using GMS, for overseas users, the absence of GMS is still a shortcoming of the P60 series that cannot be ignored.
Before the HMS ecosystem has not matured, for overseas users, HMS is undoubtedly more acceptable than Harmony OS, after all, the EMUI 13 system is still based on the Android kernel. Considering that the overall experience of the current EMUI 13 system is similar to that of the HarmonyOS 3 system, with functions such as large folders, hyperterminals, and super storage, this also reduces the concerns of overseas users about the P60 series system to a certain extent.
Huawei P60 series product strength does not have to worry too much, the configuration has Snapdragon 8+ performance is good, the image has dark light telephoto, 10 stops variable aperture main camera, etc., as well as Kunlun glass, IP68 dustproof and waterproof, etc., the comprehensive strength is still very good. Next, look at the performance of overseas markets, do you think Huawei can regain a foothold in overseas high-end markets?