In the past week, there has been a little friction between the sellers and sellers of Pinduoduo, and you are not mistaken, that is, the sellers and sellers of Pinduoduo.
The reason why ordinary people can have experience, and even don't know what happened, is because as the vast majority of buyers, we are still in a state of confusion.
Let me give you a detailed review, why did this happen to Pinduoduo and what happened to Pinduoduo now?
Some of these reversals sound the same as made up, but this is the real thing.
On March 28, Pinduoduo launched its own welfare club.
To put it bluntly, when you are on Taobao Jingdong, you can often see Taobao self-operated stores, Jingdong self-operated stores, and even some short video platforms, and they have to launch their own self-operated stores one after another.
This is a very common thing, and more importantly, when the store opened for the first two hours, the business was very hot and everyone came to cheer it.
The Pinduoduo store is also very happy, it seems that our official store is still a little attractive.
It's just that I didn't expect the reversal to come, and I received a succession of refund information in less than two hours, and the number of refunds was extremely large, many goods were snapped up, and refundable information followed.
It turned out to be some Pinduoduo merchants, they pretended to be buyers, bought products on Pinduoduo's own stores, and after purchasing the products, they also insulted the shop Xiaoer, and maliciously placed orders, maliciously refunded, and even faintly found signs of organization and scale.
In the past, Pinduoduo store Xiaoer was responsible for resolving contradictions and disputes, but now it can be poured well, contradictions and disputes have come to their side, and their own side is still Pinduoduo's customer service.
That in the end, it broke the teeth into the stomach, dumb and ate huanglian, there was bitterness that could not be said, not to mention how uncomfortable.
For example, in this picture, Pinduoduo Store Xiaoer posted a circle of friends, which said that this was the most exaggerated fraud he had experienced, what was the cause of this incident?
It was a premeditated fraud campaign against dozens of stores in Pinduoduo organized and planned by some people on various social media platforms such as short video platforms.
To put it bluntly, that is, first place a large number of malicious orders, and then refund non-return, and then send a variety of insulting words to insult these brand customer service.
Theoretically, in the face of so much public opinion and the pressure exerted by Pinduoduo merchants, Pinduoduo's self-operated stores should seize the time to bow their heads and admit their mistakes at this time, at least admit it, after all, good men do not suffer immediate losses.
But what no one expected was that the store Xiao Er, who has always treated customers like their own relatives, suddenly toughened at this time, emphasizing three points, collected together, that is, I want to collect evidence, collect evidence and engage in your business, we can't finish it.
Some netizens posted articles at this time, and they said that there may be 8 million merchants involved in the scam.
Of course, this number may be a bit outrageous, after all, there are some people in my hometown who do e-commerce, I asked them, they said that looking at this matter is to have fun, and they are not really involved.
However, when I asked them about their attitude towards Pinduoduo, they looked like they were gritting their teeth and couldn't wait to tear up the customer service.
Because in the eyes of these stores, customer service is completely on the buyer's side, as if the buyer is the master of the platform, we sellers have a miserable life.
This incident suddenly reminded me of a similar incident in Taobao Mall in 2011, when Taobao took the initiative to apologize, bowed his head and confessed, and several of the main persons in charge of the relevant went to step on the sewing machine, and the matter was finally closed.
After all, there are too many people involved, and Pinduoduo is estimated to be so tough this time, perhaps mainly because most of the participants are merchants or organized and premeditated by merchants.
That being the case, simply come to a pot, at least for now, Pinduoduo has not apologized.
Point 1, why are merchants and merchants doing it?
In fact, if this matter is carefully analyzed, it is not simple at all.
At the beginning, I learned that Pinduoduo's self-operated stores and Pinduoduo merchants were doing it, and I thought that Pinduoduo's self-operated stores affected the interests of these Pinduoduo merchants.
After all, it is very simple, the official has its own store, it will definitely vigorously support its own store, and if there is money, it will earn itself, why let you make money.
But then think about it, even if you make money with this official, it is nothing more than making money on some small snacks, small desserts or some daily necessities.
You can't always sell all kinds of stainless steel covers, big glass, and you can't cover all categories.
In fact, all platform self-operated categories are limited, some electronic devices, digital equipment is impossible to sell, even if there is a conflict of interest with the business, the conflict is not so obvious.
But later it was found that some merchants were embarrassed to fight more than a lot, completely to vent their anger.
In other words, these merchants have no gratitude for Pinduoduo, some only hate and anger, why? Because over the years, Pinduoduo may not be fair when dealing with some things, in other words, the butt is towards the consumer.
My brother used to do e-commerce for a while, and said that there is a commonality on the Pinduoduo platform.
For example, I spent 5 yuan to buy something, and after returning home, I found that I didn't want to use it, I didn't give you a return at all, I directly applied for a refund, and after applying for a refund, the seller had to take the initiative to agree.
If you don't agree, the shop Xiaoer comes over to appeal, and in the end, you still have to agree, and you have to reduce the weight or something.
In other words, Pinduoduo's service concept is that everything is for customers, customers are everything, as long as they can make customers happy, the sky is falling.
And the service concept of Pinduoduo makes some sellers miserable, because for the sake of buyers, you have to offend the seller, and you can't achieve a balance between the two sides.
If you just offend a little, it's okay, but there are always some people who take advantage of it enough, they are trying to take advantage of it on the Pinduoduo platform, and they have engaged in many refunds and non-returns, as well as some other vicious operations, so that some sellers are also a little blindsided.
The seller has suffered these hardships, all these years have been swallowed in their stomachs, now you Pinduoduo to engage in self-operated stores are good, I will let you see how uncomfortable you are to engage in self-operated stores, we sellers have suffered hardships, to let you return ten times hundredfold.
For now, the so-called fraud is very simple to disappear in the short term, unless Pinduoduo does not have its own self-operated store.
As long as your self-operated store dares to stand sharp and dare to show its head, there is still a high probability that there will be merchants who will continue to follow up.
Because some merchants have not had an easy life over the years, the days have been too difficult, and they also want to let the platform live a hard life, and the more fierce the reaction of the platform, the more it can show that some rules or the formulation itself is unreasonable.
But the rules are unreasonable or not particularly reasonable, do we really have to support Pinduoduo's merchants against Pinduoduo's self-operated stores?
In fact, as a person who came over, I still have to say that you can look at this matter calmly, there is no need to participate wholeheartedly and completely stand on the opposite side of Pinduoduo.
To understand that whether it is a self-operated store of Pinduoduo or a merchant of Pinduoduo, the service is ultimately us.
As long as there is no e-commerce at home, then how they are willing to make trouble is their business, and this matter will eventually move towards a relatively balanced point, both sides are controllable, and the face can get by, then it is enough.
The fear is that we also put pressure on the official Pinduoduo, and once the buyer puts pressure, then Pinduoduo is likely to adjust various policies to focus on sellers.
Under such circumstances, if we really want to protect our rights or really do something, it will be more difficult to protect the legitimate rights and interests of buyers.
What has been said can no longer be popular, then I will take a step back and explain this matter, anyway, it has nothing to do with us ordinary buyers.
First, we don't have to go to the fried shop, and second, we don't have to watch, it's a big deal to see how to solve it.
It is not much benefit to participate in whether it is on the side of Pinduoduo or on the side of Pinduoduo's merchants, after all, this is a contradiction within the platform, this is a contradiction between platform merchants and self-operated merchants, and this is a contradiction between the platform and merchants.
But over the years, I have also done e-commerce, and I have to admit that customers in some places are indeed difficult to say.
I won't name certain addresses, they often engage in all kinds of riotous operations of one thing, obviously only 3 yuan 5 cents, grinding chirping, tossing back and forth for half a day, and finally receiving the goods, immediately refunded.
It's good that you return the goods, you can't return them, I bought this freight insurance for nothing, and in the end it took time and effort, and wasted a lot of good mood.
And from the feedback of some merchants, most of the merchants are nothing more than because they did Pinduoduo in the early years, because the fines were too much, and they were fined tens of thousands at every turn, and now they are not done.
So isn't Pinduoduo's self-operated store what you're doing? Then I'll get you guys too.
Some businesses will think that they don't plan to continue to engage in Pinduoduo anyway, then continue to play, but also enjoy the services of consumers, rarely do operations in Pinduoduo, and make too much money to actively do things, all those who take the initiative to do things are not very profitable.
This can also be understood, after all, if you really make money, you can make millions a year, and in the end, only refunds or various difficult expenses are only thirty or fifty thousand, and you don't care.
What really cares about are those who are not very profitable and toss back and forth, tossing and turning people who can't make money right away, and people who haven't made money in Pinduoduo at all, or even lost a lot of money, will take this extreme behavior.
It's just that how this thing will eventually develop, no one seems to know.