Author / Xiao Bao
Easy, cute and unzipped! This little long holiday, everyone has the latest adventure to see the bunny Bide?
It has been a long time since the release of the first "Bid Rabbit". While everyone is still wondering how Bid the Bunny and his friends are living in that picturesque world, the sequel "Bid Rabbit 2: Escape Plan" is surprising with a fresh story.
However, this time the bunny ratio brought us a much more surprise. On the third day of release, "Bid Rabbit 2: Escape Plan" won the first place in the annual new film rating of the Dragon Boat Festival on major platforms, the attendance rate counterattacked all the way to the first place in the same period, and the daily box office also rose from the fifth place on the first day of release to the second place of the day, pressing on the competition of a large number of big stars, which can be described as the biggest dark horse in this slightly deserted Dragon Boat Festival.
However, the market surprise brought by Bunny Bede also seems to be unique. Looking back at the mainland performance of Hollywood films in the past three years, there are actually not many works that can surprise sequels. Therefore, "Bid Rabbit 2: Escape Plan", which is far superior to the first part in terms of word-of-mouth, ratings, and box office, is not only valuable, but also worth it.
So, what exactly did this film do right, and what are the secrets of creating surprises? This article, let the intelligence jun to make an in-depth analysis for everyone.
The story continues, and blue is better than blue
With more than 45 million copies sold worldwide, the "Bid Rabbit" series, which is loved by children big and small, can be called the "eternal god" in the world's children's book IP. However, it is not easy to adapt this small but refined original work into a sense of completeness and freshness.
In the last "Bid Rabbit" movie, the smart and cute little rabbit Bid and his friends and relatives showed us a light-hearted and funny country adventure story, full of idyllic scenery and full of British humor. Therefore, we can't help but imagine the future story of the male and female protagonists and the little rabbits after the end of the "human rabbit vegetable garden battle", and even want to see if there is such a group of cute rabbits living in the British Lake District.
In response to such fantasies and expectations, as a sequel, "Bid Rabbit 2: Escape Plan" was pleasantly surprised - to take on the advantages of the previous game, this new series of works is not only unconventional in the setting of the storyline, but also upgraded it to a "largest farmers' market robbery in history", which also adds a lot of new highlights with ingenuity.
First, the adventures of Bunny Bide and his friends and family become more interesting, whether it is a warm and quiet pastoral life or a passionate flying car drama, audiences of all ages can find the pleasure of watching movies in this movie.
For example, from the pastoral wedding of the protagonist at the beginning of the film, to the truth that Bid discovers himself being used by the old rabbit Barnabas gang in the middle of the film, to the various flying car parachute bridge sections fantasized by the heroine at the end of the film, all of which are high-energy compact plots that are "reversed and reversed and reversed". For example, a plot in the film that "the animals work together against the hostess" is also extremely clever in design: the heavy mechanisms set up by the small animals and the card point close-up of the hostess's embarrassing expression are linked one by one, so that the audience can laugh while feeling smart and witty.
Second, compared with the previous work, the character building in the new work has become more three-dimensional, except for the protagonist group, each small animal that appears for even five minutes has a distinct personality. Furthermore, the film's creators also contain many metaphors for reality in the process of depicting the personalities of small animals, in order to resonate with every adult.
Take, for example, the "Yuanqi Rooster," which firmly believes that it has the responsibility of waking up the sun, not only sings diligently every day, but also confidently instills this idea into the next generation. However, when it discovers that whether the sun rises or not is not directly related to whether it is on time, it quickly has doubts about the value of its own existence - just like the young people in the current society who often ridicule themselves as "useless", although they have been full of spirit and ambition, they may still have to learn to reconcile with their own ordinary in the end.
Take the fitness fox that insists on vegetarian exercise day after day as an example, it is always on the verge of self-discipline weight loss and decisive abandonment, and it will "eat" its own fitness coach without a word, which is simply like a portrayal of the ambivalence of contemporary young people.
However, "Bid Rabbit 2: Escape Plan" does not compromise with this "mournful" attitude towards life in the end, but shows a positive attitude of facing up to oneself and accepting oneself. The expression of this point, especially the Easter egg at the end of the film, is the most: "Yuanqi Rooster" continues to chirp, once again facing the warm sunshine of each day.
It can be seen that "Bid Rabbit 2: Escape Plan" not only does an excellent and natural "compact plot without urine points, contrasting cute laughter points" but also achieves blue out of blue and better than blue compared with the first work.
Visual effects give power, breaking through the ceiling of live-action CG animation
If the excellent story is the background of "Bid Rabbit 2: Escape Plan", then the CG special effects production that escorts this story and adds to the icing on the cake is that bright color.
As we all know, the production difficulty of live-action CG animation itself is very high, so the ceiling is also low. However, in order to break through such a ceiling to create more vivid and cute little animals, the special effects production team of "Bid Rabbit 2: Escape Plan" has worked hard to improve the overall animation production level of this work compared with the previous one.
Specifically, such an improvement comes from two sources.
First of all, in order to make the visual effects of each small animal more vivid and cute, the character modeling and hair treatment of "Bid Rabbit 2: Escape Plan" are more detailed than in the previous game. Especially in the production and treatment of hair texture, the input of the production team can not be said to be "as fine as hair".
Why? According to the film's visual effects supervisor, Will Richter, his team first completed the script, drew a character concept map, then made a new character model based on the concept map, and finally conducted several action tests to create a refreshing animal character image. It can be seen that "Bid Rabbit 2: Escape Plan" not only does not "lazy" to follow the animation model of the previous game, but also carefully compares with each animation production process in order to achieve a breakthrough.
In addition to the improvement of the level of animation production technology itself, the balance and combination of "Bid Rabbit 2: Escape Plan" in live-action performances and animation CG production is also more harmonious and harmonious. In fact, this is also the most worthy of the film's visual effects presentation, because even the highest CG technology should be for the story plot, if the two are separated from each other, it will inevitably mean that the final presentation of the film will be greatly damaged.
Therefore, the treatment of "Bid Rabbit 2: Escape Plan" at this point is very commendable, not only does it not lose sight of each other between live-action and CG animation, but also combines the two plot lines of humans and animals very naturally and smoothly, so that the audience can better immerse themselves in the plot.
Take the wedding plot at the beginning of the film, although the male and female protagonists are truly in love, for the little rabbit who is the heroine's favorite pet, he will also feel anxious and uneasy about the change of his future status in the heroine's heart. Therefore, in Bid's fantasy, he deliberately loses the ring and kicks the male protagonist in order to disrupt the wedding. Therefore, in order to successfully complete such a "rival scene", the actor Domnar Gleason, who plays the male protagonist of this film, can be said to have disregarded his appearance and opened up.
In this way, from the actors in front of the scenes to the production behind the scenes, it is precisely because of such a sincere and dedicated professional team that this "Breaking through the ceiling of live-action CG animation" "Bid Rabbit 2: Escape Plan" can appear in front of us smoothly.
Funny and full, young and old should be stress-free
Finally, the stability of "Bid Rabbit 2: Escape Plan" is also reflected in two other funny "hidden surprises". With these two elaborately set "Easter egg-style" surprises, the film is also given more watchability and a wider audience space.
The first "Easter egg"-style surprise to say is the soundtrack playlist of this film. From the Grammy-winning "Boulevard Of Broken Dreams" by the famous American rock band Green Day, to the catchy song "That's Not My Name" by the British independent band The Ting Tings, to the original English nursery rhyme "London Bridge Is Falling Down" sung by the Chinese girl group S.H.E. The retro and funny soundtrack of "Bid Rabbit 2: Escape Plan" has made many fans praise the "Renaissance", so that after watching the film, they not only took the initiative to establish a song list to promote the film, but also some people also went to the cinema to brush it twice and three times in order to improve the song list.
It can be seen that the remarkable film soundtrack has found more confidants for "Bid Rabbit 2: Escape Plan", and every Easter egg and ingenuity "planted" by the film creators in the film has also become an important reason to attract incremental audiences.
The second "Easter egg-style" surprise to be mentioned is Guo Qilin's Chinese dubbing.
Due to the stereotype of Chinese dubbing, our audiences often tend to choose "original" foreign language dubbing when watching imported films. However, this time, "Bid Rabbit 2: Escape Plan" sincerely invited Guo Qilin, a young actor who is loved by domestic audiences, to give a role in the role of rabbit, which is really surprising and breaks the stereotype of many audiences on the dubbing of Chinese.
According to the sharing of many viewers after the screening, Guo Qilin's dubbing skills are deep and distinctive, and the vivid and vivid human-rabbit unity not only breaks many of their own preset concerns about the dubbed version of "drama" or "strong sense of violation", but also wins the love of many children.
In addition, there are many more authentic and locally humorous translations in the dubbed version of the Chinese. In this way, Guo Qilin's interpretation of "Bid Rabbit 2: Escape Plan" has made a very rare Chinese version and the original version of the same wonderful effect.
From this summary, whether it is in the arrangement of the storyline, the breakthrough in visual effects, or the localization configuration of the whole film when it lands in the Chinese market as a whole, the performance of all aspects of the work of "Bid Rabbit 2: Escape Plan" is remarkable, and this film can get the praise and love of many audiences after its release.
Furthermore, even after all technical analysis, Bid Rabbit 2: Escape Plan, which introduces new characters and broadens the new world, is still the first choice for decompression outside of our learning and work, and the growth realizations reflected in The Bunny And his partners also directly attack our sorrows and troubles in a relaxed and unsynical way.
So take advantage of the Dragon Boat Festival, you may wish to enjoy the fun with the bunny, forget but not happy! "Bid Rabbit 2: Escape Plan" is worth it, and everyone who wants to harvest pure happiness is even more worthy!