Between the sky and the sea, set sail
The ocean is the origin and home of life, and the place where the footprints of human civilization began. It is precisely under the gestation of the ocean that the earth has given birth to the accumulation and appearance of all natural things in the passage of thousands of years, giving birth to miracles of wisdom and brilliant treasures passed down from generation to generation. Human beings set sail from the cradle of the ocean and set sail to explore the unknown, just like the journey of civilization, creating countless possibilities that have been passed down from generation to generation.
Time is the precious ingredient that made Louis XIII's legend possible. Just as Louis XIII always wanted to convey - in the flow of time, adhere to the heritage, unremitting exploration, set sail, explore the boundless time.
Ride the wind and waves, sail and open up boundaries
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Unafraid of wind and waves, challenge the unknown
Sailing is the vehicle born of early human exploration and living with the sea and launching challenges. In the face of the changeable natural environment and unknown wind and waves on the boundless sea, the humility of respecting nature, the struggle to explore the unknown and the fearlessness to conquer difficulties have become the core of sailing. Facing the vast ocean, the moment when mankind decides to set sail begins with the feelings of a romantic adventurer.
Arrival is no longer the only goal, but more importantly, in the unknown journey, with courage to overcome unknown storms and waves, to constantly expand the border. The ambition and boldness to conquer the storm is exactly the pioneering spirit that Louis XIII has always carried out, and for a hundred years, with its bold and pioneering spirit, he has paid tribute to the classics while constantly reinterpreting the gifts of nature and time from a contemporary perspective, so that it has always remained flexible and shining.
Between the sea and the sky, the art of living
The brave's journey of adventure and discovery returns smoothly in the evening, and as twilight falls, the stars rise in the night. With the sky as the view and the sea as the seat, Louis XIII guests and guests gather to experience the centuries-old wine and art of living among the stars and waves, and recall the exciting sailing journey.
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Homecoming dinner, enjoy the fragrance together
Ms. Li Runya, General Manager of Louis XIII China, summed up this year's regatta as "Pioneer": "Louis XIII believes that in the passage of time, we not only have the torch of the past years, but also the spirit of pioneering and exploration to guide us forward and create a commitment to the future. THE MOMENT OF FIGHTING THE STORM IS THE MOMENT WHEN WE RESONATE WITH THINK A CENTURY AHEAD. ”
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Timeless art, break the wind
In the face of the unknown world, it is the curiosity and fearlessness of the heart that make countless challengers choose to set off, discover new worlds, and leave a spirit worthy of inheritance for future generations. Just like Louis XIII, the inheritance of 100 years is not only perseverance and quality excellence, but also the ability to constantly surpass and break through at any moment, and always sail away.
About Louis XIII
Each bottle of Louis XIII embodies the masterful craftsmanship of successive generations of master winemakers. Louis XIII was born in 1874 and was carefully selected from the cellar by successive master winemakers to carefully select the ancient and high-quality water of life. Time flows forever, and it is also a precious raw material for the legend of Louis XIII.
Today, the current Chief Winemaker Baptiste Loiseau continues the ingenuity of Louis XIII as a symbol of the lasting bond between nature and terroir, which has become stronger with time. Every drop of Louis XIII is a living legend. Each bottle of Louis XIII cognac is a tribute to the heritage of talent and savoir-faire. Engraving today, shaping the future.
THINK A CENTURY AHEAD.