Korean entertainment has changed a lot, and the brokerage company of Girls' Generation is going to die?

Friends, new units of measurement have appeared.

According to South Korea's D Agency, Lee so-man is suspected of embezzling 744.3 billion won (about 3.9 billion yuan).

Good guy, don't look at it and don't know, look at it and be shocked, one full = 3.9 billion, the ceiling of the entertainment industry measurement unit was born, ten pieces are almost not aware of these numbers.

Who is Li Xiuman? Let's listen to the ten pieces slowly.

For some netizens who don't pay much attention to Korean entertainment, Li Xiuman's name may be a little unfamiliar, but when it comes to South Korea's SM Entertainment Company, everyone must have heard a little, right?

According to public information, South Korea's SM Entertainment Co., Ltd., founded in 1989 by singer-turned-Lee so-man, its name "SM" is the abbreviation of the English "Star Museum", which means "star museum, hall of fame".

In 2000, SM Entertainment Co., Ltd. was listed on KOSDAQ in South Korea, becoming the first listed entertainment company in South Korea and a real "industry leader".

In the decades since the establishment of the brokerage company, SM Entertainment Co., Ltd. has successively launched Oriental Shenqi, Super Junior, Girls' Generation, f(x), EXO, Red Velvet and other idol-like groups, which not only carried half of the Korean entertainment industry, but even set off the Asian "Korean Wave" boom.

As the "talker" of SM Entertainment Co., Ltd., Li Xiuman has a high status in the Korean entertainment industry and was once known as the "godfather of Korean entertainment" by the outside world. However, as he grew older, his path seemed to become narrower and narrower...

Things have to start in 2016, when Li Xiuman confidently created an "unlimited expansion boy group" NCT, which can probably be understood as the model of "old with new", and has been adding members to the group.

It is a pity that the middle is not well operated, which eventually leads to the internal roll and death, but the outside world seems to be a mess.

At the same time, the fans of the members did not deal with each other, and every third and fifth they set off a scolding war on the Internet.

At present, the number of NCT has reached as many as twenty or thirty people, and it is even divided into four teams: NCT U, NCT 127, NCT DREAM, and Weishen V, but none of them are really "popular".

The infinitely expanding boy group did not succeed, and the AI girl group aespa was born again!

On November 17, 2020, AESPA officially debuted, on the surface, AESPA is a four-member girl group; In fact, the group also has four AIs, as well as Naevis, who is known to the outside world as the "first god of the fifth generation".

As a newcomer girl group launched by SM after 7 years, aespa has its own popularity as soon as it debuted, and the debut song "Black Mamba" has sold well, and the follow-up single "Next Level" is a great success.

Judging by the data, AESPA is undoubtedly successful, but the concept of "wilderness" is not played by ordinary people.

It is worth noting that Naevis is also going to debut. According to Korean media reports, Naevis, a virtual character in the aespa worldview, will debut in March...

However, now that AESPA's "wilderness" concept has not been fully promoted, the internal struggle within the company has seriously affected them.

A few days ago, SM's current director Lee Sung-so released a 28-minute video, saying that he would expose all of Lee so-man's improper behavior. Among them, AESPA is mentioned, which is roughly as follows:

Li Xiuman was obsessed with the concept of green environmental protection and sustainability, and instructed Yu Yongzhen to add "tree planting" and sustainable development elements to AESPA's lyrics, and AESPA members cried aggrievedly. Because of Li Xiuman's unreasonable instructions, the internal decision was made to temporarily postpone the return.

If you only look at the content, it is indeed a bit outrageous, but the number of AESPA's returns is the same as the revelation!

As a well-known girl group of five generations, AESPA's sales and sound sources are good, but the number of returns is counted, and there are not a few at the year-end event, which is indeed surprising, if what Lee Sung-so said is true, then they are really a pity.

Before AESPA's debut, it was suspected that Yoo Ji-min's chat records with friends leaked, and one of the sentences became an Internet meme, that is, "our company seems to be really going to end."

Now it seems that it is really a saying!

In addition to the two concept groups, SM has also fallen in love with "Big Stew" in the past two years, packing and combining popular members of the debut group together to release songs in the form of a "limited group".

The male version is called SuperM, and its members include SHNIEE Lee Tae-min, EXO Bian Baek-hyun, Kim Jong-in, NCT Lee Tae-yong, Lee Mark, Hwang Woo-hee, and Lee Yong-chin.

The female version is called Got the beat, and the members are BoA, Girls' Generation Kim Tae-yeon, Kim Hyo-yon, Red Velvet Kang Shiki, Son Seung-wan, Aespa Yoo Ji-min, Kim Min-hyun.

It's strange to say, originally she/they were quite popular in their respective groups (Bao'er is a solo activity), but when they were grouped together, either there was no splash, or they were complained about by netizens because of the lyrics of the song.

The Korean entertainment industry has changed greatly, it seems to be a sure thing, but the direction of the story is a little too dramatic, and the Korean media is also very good at doing things, and the titles are funny one by one.

Lee so-man, although deeply involved in a variety of negative rumors, still insisted on himself, and even threatened to "use KPOP and Hallyu to save the earth!" ”

It's hard to protect myself, and I still want to save the world, which is really "I don't understand, but I am shocked".

HYBE's side is a whole "nouveau riche" state, crazy acquisitions.

On February 22, HYBE completed the acquisition of 14.8% of S.M's shares held by SM founder and former chief producer Li Xiuman, officially becoming SM's largest shareholder.

At the same time, HYBE also sent a letter to SM's fans, artists, staff and shareholders: "In the future, we will respect S.M's artists as we respect HYBE's own artists."

As soon as this remark came out, not only did it not play a role in appeasement, but the fans of the relevant artists were even more angry.

Who can win SM and HYBE may not be able to guess success, but it will inevitably affect its artists, and idou can only ask for blessings.

Finally, how do you think SM will develop in the future? Comments are welcome.

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