Japan's Feitian Moutai "price list" exposed, the difference is huge, netizens: watch the dishes
To say who has the strongest strength in the liquor industry, Moutai will definitely be among the best, last year's Moutai market value is much more than Wuliangye and Jiannan Chun, coupled with the early "national wine" Moutai publicity has greatly improved its popularity at home and abroad.
The price of good wine is naturally not low, although the price is 1499, but in the real market, its price is far higher than this, most people are at a price of more than 3,000 to get the classic Feitian Maotai, buying a bottle of Feitian Moutai almost spent half a month's salary.
However, just when everyone was arguing that Moutai was too expensive, the price list of Moutai in Japan leaked on the Internet, and I did not expect to cause an uproar.
Domestic Feitian Moutai more than 3,000 yuan, but only 1,539 yuan to Japan, this operation can't help but make everyone sigh of "watching the dishes", why is Moutai so cheap abroad?
Reason 1: Import and export tax refund
In fact, Moutai has different prices not only in Japan, but also in every country. The foreign price is about 2,000 yuan, which is priced according to the actual policies of various places.
As early as a few years ago, Moutai officials announced foreign pricing standards, and the statement also mentioned that the tax refund for Moutai sales abroad was 15%, so the price would fluctuate a little, but the overall difference was not much.
Reason 2: Consumption habits
Market pricing is not only related to the value of the commodity itself, but also to supply and demand. Large demand, low supply, expensive price; Small demand, high supply, cheap price.
According to survey data, Moutai buys more Chinese abroad, and drinks such as liquor are more in line with the taste of Chinese. Japan has its own sake, and Europe and the United States have beer, whiskey, etc., so the demand for liquor is relatively small.
And domestic Moutai has exceeded the single value of drinking, people buy Moutai mainly for gifts, collection, these factors have given Moutai more ancillary value, the price will naturally rise.
Therefore, it is not difficult to see that Moutai's pricing is combined with market laws, rather than watching dishes.
The reason why Moutai is expensive in China is because of everyone's recognition of Moutai, resulting in Moutai becoming a "hard currency", Moutai has now become a symbol of face and status, if you treat guests to use it will definitely not be wrong, but if you drink it yourself, few people will choose Moutai.
In addition, in recent years, liquor brands with good quality and high cost performance have appeared on the market. They also have a good reputation in liquor circles and are suitable as daily ration wines. The following two are representatives, friends who like liquor may wish to try.
Imitation of Taiwanese wine
The sauce aroma fever caused by Moutai has attracted a large number of sauce wine lovers, but it is not easy to find a cost-effective ration wine, and this high-quality Daqu Kunsha sauce wine is one of the few.
After years of exploration, the distillery discovered three typical bodies of sauce wine, and solved the problem of uneven quality of sauce wine, laying a more scientific foundation, and the relevant departments highly praised this measure.
The distillery inherits the technology of Moutai wine, follows the ancient 12987 process, follows the method of Daqu Kunsha, and brews for one year. After the wine is made, it is also cellared for seven years, plus the flavor of the 12-year-old wine.
This wine has a strong cellar aroma, a mellow sauce in the mouth, and floral and fruity aromas under the fine taste, and the layering is very rich. There is no spicy feeling, swallow smoothly, and drink the empty cup to leave a fragrant.
Kita-Okura sake
After feeling the aroma of the southern sauce, come and taste the taste of the northern sauce. This Northeast pure grain wine is popular with many northern wine lovers because of its high cost performance and good wine quality, and is known as "Northern Moutai".
The vast plains of the northeast provide it with good raw materials, the brewing water is also very pure, and the climate characteristics of the same rain and heat season also provide a very good brewing environment. This makes this wine clear and transparent, rich in sauce, lubricated in the throat, non-irritating, rich in aftertaste and very smooth.