23 years into February, the communication market has returned to the normal state of disturbance!
Under the KPI stick, a war without gunsmoke is staged as scheduled.
Here, an operator once again launched a suicidal low-price strategy to grab customers
Over there, another operator is secretly attacking the broadband market
Here, an operator launched a blood-loss number porting marketing plan
Over there, an operator has set an artificial threshold for user portability
You give me a punch, I kick you
You come and go, it's not lively!
The price of 5G traffic has moved towards the price of cabbage, and it is said that a local operator has launched a long-term package of 19 yuan and 130G (February 2023 price)
The quality of wired broadband has risen, but profitability is still far away
Number porting has always been a lice on the operator's head.
If you want to manage, you can't catch the target, no matter, from time to time itchy skin and blood loss
The government and enterprise market is in chaos, today you complain about me, tomorrow I question you, and the day after tomorrow we bid together
There is no distinction between enemies and friends, only interests
This is not the first battle between operators, let alone the last
In the past, the higher authorities used a "share" assessment for operators
It's not about whether you're good or bad, as long as you're better than your opponent
This is quite a bit of "two peach kills three soldiers"
The three major operators fight to the death under this tight curse
Later, the higher authorities also seemed to realize the problem
After all, the money earned by the three companies is going to enter the treasury, because the vicious competition has been lost in vain, which cannot be ah
As a result, in the past two years, the "share" assessment has been weakened and the assessment of "revenue, profit, input and output" has been shifted, in order to guide operators to pay attention to their own high-quality development and alleviate the white-hot competition pattern
But it may be too late
After years of deep cultivation, every angle has been repeatedly ploughed many times, and it has long been saturated
What to do to achieve revenue and profit growth?
You can only grab the rice from the other party's bowl into your own bowl!
The end is still in vicious competition - constantly plotting against users, while trying to prevent their own user churn!
The various methods in this are really shocking!
It's really a knife and a deadly move!
Tracing back to the roots, the three major operators are one family, especially China Telecom and China Mobile, which have the same root and origin
Both are the sons of the Telecommunications Bureau
This is born from the same root, why is it too urgent to fry each other!
To a large extent, the three major operators are all central enterprises and the eldest son of the Republic
Whose face is it that is lost by stabbing each other like this?!
Whose assets and profits are lost?
In the end, it is only the grassroots employees who are working the front line!
Here's a poignant example:
A certain operator A asked employees to set up stalls on the street on the fifth day of the new year, the leader of operator B heard about it, and asked the employees of company B to go to the street on the fourth day of the new year, and company C heard that it was arranged on the third day of the new year, busy for a few days, basically did not pull a few customers, someone commented sarcastically -
Customers are busy celebrating the holidays, who cares which dogs are squatting on the side of the road?!