Wen 丨 One three
Editor丨 Narrator King
With a "sky-high salary" in one hand, and a "side business" to build a business empire with the other.
Opening hot pot restaurants, making trendy brands, live streaming goods, selling peripherals, "cutting leeks" is really varied, netizens shouted: "In order to "make money" some people really don't want face." ”
Under the banner of "engaging in side business", it seems that cutting leeks of fans is now common, and despite repeated comments by central media, there are still people who "commit crimes against the wind".
Especially the following 9 stars, "cutting fan leeks" is really not soft at all!
Luhan - 45 pieces cost 1,000 yuan
Recently, the "Luhan brand 45 pieces of clothes sold for 1,000 yuan" has made a lot of noise on the Internet, causing a lot of controversy.
The reason was that a clothing blogger bought a Luhan brand UGC clothes for evaluation, the dress was priced at 1500 yuan, but the workmanship was extremely poor after getting it in his hands.
There is no hemming treatment, the thread is crooked, and there are threads everywhere after dismantling, which are not comparable to the quality of a 50-piece piece of clothing on a certain treasure.
It is understood that this evaluation blogger has been a clothing designer for 6 years and can be said to be an expert in clothing workmanship.
Then the blogger roughly calculated the cost price according to the quality of the workmanship of the clothes based on his experience over the years, and the quality of the clothes turned out to be 60 yuan.
Coupled with the mass production of clothes to find a factory to do, the cost of this dress will not exceed 45 yuan.
The 45-yuan clothes really earned 1,400 yuan from fans with tears in the "star effect", try to ask, won't your conscience hurt?
And the blogger finally made no secret and hit the nail on the head about this chaos of "cutting leeks".
"It's not a clothing brand at all, it's clothes for cutting leeks!"
But Luhan's fans were very dissatisfied after hearing this evaluation result, and had to say that this blogger was rubbing Luhan's traffic.
But the Internet has a memory after all, and with the unremitting efforts of the majority of netizens, someone finally turned to the message left by Luhan fans in the blogger's comment area last year.
Fans "kneel and beg" bloggers to evaluate, tell the truth but do not listen and accuse bloggers of rubbing traffic, what a "cover ears and steal bells"!
Shortly after the incident, the official account of UGC also responded in time, but did not say the problem of the quality of the clothes, but expressed that if you don't like it, you can return and exchange.
If the matter ends here, everyone can also understand the psychology of fans to maintain idols, but they don't.
Recently, Lu Han posted a dynamic on the Internet suspected of responding to this matter, and there is another meaning in the words:
"Keyboard man, I envy you guys, it's amazing!"
"It's still a keyboard man! Hahaha! ”
Such a response attitude makes many people unacceptable, if this is indeed the case, admit their mistakes and correct them in time, maybe some people will call him "Beijing master", but this is really a bit "down".
Lu Han, as one of the "four sons who returned to China", has a good reputation in recent years, but after experiencing this experience, his reputation also began to decline, and he gradually embarked on the road of no return for the army of "cutting leeks".
As his girlfriend, Guan Xiaotong also stepped on this "business" ship and was almost destroyed.
Guan Xiaotong - "The store manager draws the pie"
As soon as Lu Han had an accident, Guan Xiaotong's previous "milk tea incident" was immediately picked up.
As early as 2020, Guan Xiaotong endorsed "Natural Dull Milk Tea", which was the first store opened at that time, and Guan Xiaotong also personally went to the store to promote it on the opening day.
The milk tea itself is not very expensive, and coupled with Guan Xiaotong's "star effect", the store is quickly crowded.
Originally, everyone thought that this was just Guan Xiaotong's endorsement product, but later some media picked up that Guan Xiaotong's father Guan Shao had been associated with holding a stake in a natural milk tea shop.
Moreover, the data shows that natural milk tea is a new brand jointly established by Chengdu Natural Milk Tea Company and Guan Xiaotong.
Out of trust in Guan Xiaotong, many fans began to patronize natural milk tea, and even some people began to invest in joining.
In just half a year, Guan Xiaotong made a lot of money.
The reason why franchisees joined is not only to look at Guan Xiaotong's "star effect", but also to see the preferential treatment given by Guan Xiaotong.
But soon they discovered the problem, natural milk tea was exposed, the brand did not have a commercial license, opened up the franchise behavior, and repeatedly issued false advertising.
There are huge loopholes in franchise management, and no one can be found when something goes wrong.
Just when franchisees began to reprimand the irresponsible behavior of natural milk tea, Guan Xiaotong "secretly" dissociated himself from the milk tea shop, saying that he did not participate in any business management work of natural stay.
This completely broke the hearts of franchisees, originally came to Guan Xiaotong, but she "ran away" when something happened.
In the end, the franchisees could only take the company to court to solve the problem, and Guan Xiaotong rarely appeared because of this, and this turmoil slowly passed.
Xiang Tai - Live streaming is not sincere
Xiang Tai Chen Lan's previous live broadcast of "cutting leeks" was also quite controversial, and netizens couldn't help shouting: If you want to make this money and are not willing to bow your head, who will buy it?
After entering the Internet era, e-commerce live streaming has become a trend, compared with those stars who open offline stores, this way of "making money" with live streaming goods comes faster.
At the end of 2022, Xiang Taiye joined the live broadcast platform and began to bring goods, and before the broadcast, Xiang Tai also gathered major international superstars to cheer for his release of videos, which made netizens look forward to it.
But I didn't expect that after the broadcast, Xiang Tai was not selling high-end products, but some small snacks and daily necessities, but it can also be understood that she wants to do benefits for fans, after all, not everyone can afford to bring tens of millions of diamond rings.
And when the assistant introduced the product to let Xiang Tai try it, Xiang Tai put on a very disgusted look, and did not touch all the products during the whole process, but simply acted as a "vase" to cooperate with the assistant broadcaster to let everyone place an order.
In the eyes of the audience, Xiang Tai clearly can't look at these "junk products", let alone those crazy people who buy it, try to ask if this kind of leek cutting eating is not more ugly?
In just 3 hours, Xiang Tai sold 300 million results in the live broadcast room, you can imagine how much Xiang Tai earned in this live broadcast.
But since this live broadcast, Xiang Tai's reputation has begun to plummet, and everyone is not unacceptable to her live broadcast and bring goods, but they cannot accept the posture that wants to make money and is unwilling to bow their heads.
After this live broadcast, Xiang Taiye immediately made a "reflection", saying that he was a little tired when he was old and did not do a good job of expression management.
Two days later, she opened another live broadcast, this time Xiang Tai's attitude changed from previous disgust to "foodie", and she had to "laugh".
But fans still don't buy it, saying that everything she tastes is expensive, and the cheap still doesn't eat.
Since then, Xiang Tai's reputation has plummeted, and it has not been able to be recovered.
I have to say that Xiang Tai's way of "cutting leeks" is really a bit "down", in the future, it is better to concentrate on being a woman who is a big brother in the "big guy circle", and will not work hard to drive the big guy "under the ordinary".
Zhang Ting and his wife - "micro-business empire"
The "pyramid scheme" of Zhang Ting and his wife has become known to everyone, and the fact that 12 million members of the two companies were repeatedly cut leeks also shocked netizens who ate melons.
Lin Ruiyang and Zhang Ting quickly established their own "micro-business empire" in 2013 with their connections in the circle.
The micro-business era created a "micro-business empire", and the e-commerce era began to sell goods online, and Zhang Ting recruited nearly 10 million agents with his "star effect".
Everyone is divided into different levels, forming the team model of the Golden Triangle.
Most of the company's products are actually a few dollars of products, but they sell for dozens of dollars, and in 2017 alone, the company's net profit was as high as 1.14 billion yuan.
It was not until 2021 that Zhang Ting and his wife's "micro-business empire" in China was finally exposed to suspected pyramid schemes, involving more than 10 billion yuan, that Zhang Ting and his wife began to "fall".
But from 2012 to 2021, during the 9 years, the two have already "sucked" the blood of 12 million.
It is said that now Zhang Ting and Lin Ruiyang are already in Malaysia, reopening their "micro-business empire" and continuing to make money.
And Malaysia is only their first stop, Lin Ruiyang even released a cruel word:
"As long as you follow me and follow my model, you can earn 2.3 billion a year, easily, as long as you persist, you can also do it."
Their target is now not a country, but the whole of ASEAN, and this time it is not known how many leeks will be cut again, at least domestic losses have been stopped.
To explain that the star cuts leeks, it is still necessary to "originate" Zhang Ting and his wife to be "ruthless enough"!
Ouyang Nana - 1,000 yuan bathrobe
Idol idols and stars have begun to create their own trendy brands, and fans are willing to pay, so the high price of celebrity brands has become common in the circle.
Like Luhan, Ouyang Nana also founded her own brand "Nabi".
During the warm-up of the brand, Ouyang Nana kept saying that this was a brand that took him 3 years to make, just to find comfortable fabrics for fans.
But as soon as the product hit the shelves, many people were dissuaded by her pricing and fabric quality.
A pair of socks 168 yuan, bathrobe 988 yuan, eye mask 148 yuan...
If it is worth the money, it can also be, but after most people get Ouyang Nana's clothes, almost no one can say the four words "value for money".
And after the most expensive bathrobe is in hand, the fabric is simply indescribable, the eye mask is not waterproof, and the rabbit looks extremely ugly and sheds hair after getting it.
After Ouyang Nana's clothes were on the shelves, some bloggers also bought them back for evaluation, and most of the fabrics were polyester (a relatively low-priced material in fabrics).
After a simple calculation, the whole dress is only 65 yuan according to the market cost price, and it may be lower if it is mass-produced.
What is even more shocking for 100 years is that Ouyang Nana's brand is not free shipping, and if you want to return free shipping for 999 yuan, the most expensive in the store is 988 yuan, which means that you either buy two pieces or pay for the postage yourself.
Even Ouyang Nana's own fans are too expensive, not to mention that others will not buy it.
Moreover, Ouyang Nana's design was also accused of copying a brand, and the same pure white route was also taken as a refined and comfortable route.
It is not impossible to create a brand to sell clothes, and it is not impossible to have a high price, but at least it must be reasonable, right? Plagiarism, inflated prices, no free shipping, "strong buying and strong selling", this is also too perfunctory, right?
If you don't want to do it, you can not do it, and if you can't do it, you can not do it, but there is really no need to cut the leeks like this...
Li Sheng: "If you don't buy it, it's garbage"
When Li Sheng and Heiwei-chan had not yet divorced, the two had a live broadcast together.
At the beginning of the day, Kuro-chan was alone in the live broadcast, very gentle, although he was selling clothes, but he did not mean to buy and sell, but he was always interacting with the comment area.
But after about an hour of broadcasting, Li Dan suddenly came over and asked Heiwei Sauce if anyone brushed the gift, she said no, and then Li Dan said: "Then why do you pay attention to them!" ”
Later, Li Sheng sat down to live broadcast with Heiwei Sauce, and came up and directly asked for a gift: "Come, old irons, go a wave of gifts." ”
Kuro-chan thought that this was inappropriate, so he quickly made up for it, saying that he had gone to buy clothes and did not need to give gifts.
But Li Sheng really asked: How do you know? Kuroo-chan said he guessed.
With the combination of Li Dan and Heiwei Sauce, the number of people in the live broadcast room directly reached 180,000, but Li Dan and Heiwei Sauce did not give everyone a good live broadcast.
has always been lying flat, sitting without a sitting appearance, which makes netizens feel very disrespectful to them.
After fighting with Heiwei Sauce, Li Sheng began to care about how many clothes were sold again, so he shouted loudly:
"Cart it!"
After seeing that not many people placed orders, he urged fans to hurry up and place orders, and the order volume increased by 5,000.
Then he cursed even more:
"185,000 people, 180,000 are garbage..."
As soon as this remark came out, Li Sheng's hat of "eating ugly" was completely put on.
Later, he continued: "I don't have anything to talk about with them, I don't buy anything, I fake ... There is no true love on the Internet! ”
Obviously, it is "strong buying and strong selling", which is even more "down" than Xiang Tai's disgust.
Li Sheng is indeed a talented person, this is undeniable, but his behavior of cutting leeks and seeing no one in his eyes may also mean that he and Heiwei Sauce will definitely go on two different paths.
Li Sheng's reputation has indeed dropped again and again because of divorce and live broadcast swearing, and he has still not been able to turn around, but it seems that it has no impact on his money-making, and he is still very active on the screen.
Chen He: The 380,000 joining fee is only for 3 years
If it is said that the first batch of hot pot restaurants in the entertainment industry to "engage in side business", Chen He is definitely a general.
In 2015, Chen He opened his own brand "Xianhe Zhuang", when there were not so many celebrities opening stores, and after the opening of Xianhe Zhuang, it immediately attracted the favor of many people.
Coupled with Chen He's constant promotion of his hot pot restaurant, the business in the store is getting better and better.
Compared with other celebrity hot pot restaurants, the price of Chen He's "Xianhe Zhuang" is relatively affordable, and the things are delicious and affordable, and the per capita price is about 100 yuan.
Therefore, in the past few years, "Xianhe Zhuang" was praised in the hot pot industry, but Chen He, who was so successful, still overturned because of this.
Because he never thought of these customers as his "leeks", his target is franchisees who want to use his star effect to open franchise stores.
It has been revealed before that the joining fee of Xianhe Zhuang alone is as high as 380,000 yuan, and what is even more shocking is that these 380,000 can only be managed for 3 years, and if you want to continue to open Xianhe Zhuang after 3 years, you must "renew".
Just by virtue of the joining fee, Chen He has already made a lot of money.
As Xianhe Zhuang opened more and more across the country, more and more problems appeared, and every time there was a problem, Chen He also looked like he "didn't care about himself", and at most he came out to apologize.
With the continuous expansion of Xianhe Zhuang, more and more franchised stores have few customers.
So these franchisees began to embark on the road of rights protection last year, and it is said that Chen He later withdrew as a shareholder of Xianhe Zhuang, and there has been no perfect ending to this matter.
Write at the end
Nowadays, more and more people are beginning to cut the leeks of fans in various forms, although some people will still pay for it, but more people also understand the truth of this.
The word "cutting leeks" has become common, but not everyone is so unlimited in order to make money, and not all artists who create trendy brands are to cut leeks.
Huang Zitao is actually a good example, the product is cheap and expensive, it can be called a mid-priced product in the trendy brand, and when the country is in trouble, he will not hesitate to lose money to help those in need.
This should be the star we should chase!
The picture originates from the Internet, such as invasion and deletion
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