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Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

In February 2023, brand spokesperson Xiao Zhan performed TOD'S Spring/Summer 2023 series global advertising. The advertising blockbuster was shot by the well-known photographer Xu Chuang, showing the image of a casual gentleman under simple light and shadow. Xiao Zhan also appeared in TOD'S global advertising short film "Summer Interlude", shuttling through the leisurely holiday scene, continuing the bright narrative of southern Italy, his exclusive style perfectly interprets the Italian lifestyle aesthetics of the Mediterranean coast, and presents the new spring/summer collection by creative director Walter Chiapponi.

Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

TOD'S

Xiao Zhan is dressed in a brown shirt and trousers of the same series, with a neat cut and elegant style, and a woven element belt to give the overall look a touch of casualness. The hooded caban jacket is layered with a light-colored polo shirt and brown trousers stretching out, allowing you to walk outdoors without losing your fitness and fashion. A white leather shirt jacket paired with tonal cotton trousers is a contrasting blend of materials and an urban-simple silhouette with a refined style. The beige jacket is embellished with the iconic leather hot stamped T logo epaulettes, while cotton Chino pants and an orange knit polo shirt outline the casual attitude of urban life. Brand spokesperson Xiao Zhan perfectly controls the spring and summer wardrobe, quietly putting natural vividness and classic style on the body, ingenuity and craftsmanship infiltrating the daily wear proposition, gentlemanly elegance can also be followed.

Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

TOD'S

Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

TOD'S

Shoe collection

T Timeless series loafers

Classic loafers continue to be wonderful in spring and summer, with delicate leather for an understated sheen and a soft-burnt pace. The metal T-clasp inadvertently points out the gentleman's identity and interprets the brand's classic style.

Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

TOD'S

1T series sneakers

1T sneakers renew the spring and summer color scheme, and the classic beanie sole pays tribute to the brand's core craftsmanship. The suede veneer of the toe is perfectly paneled with beveled leather straps, and the TOD'S monogram print is set on the tongue for sporty comfort and an extraordinary look.

Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

TOD'S

51K series sneakers

The 51K sneakers continue TOD'S'S' aesthetic concept for modern leisure travel. The hole elements and rubber-trimmed toe reflect the modern coolness of vintage basketball shoes, while the comfortable beanie sole brings the same comfortable foot feel as ever, and the different materials and color block panels are the brand's exclusive interpretation of urban leisure.

Xiao Zhan interprets TOD'S Spring/Summer 2023 series global advertising style and style

TOD'S

Bag series

Camera bag

The iconic front pocket of the new season camera bag, T Lion, is stamped with a structured silhouette and wide webbing strap, a modern interpretation of the Italian lifestyle of the contemporary new gentleman.

T Timeless bags

The T Timeless collection of bags continues the classic style. Its fluid body is fitted with a flap and shaped by elegant leather, while the iconic T-logo narrates the Italian gentleman's claim.

Di Bag bags

TOD'S Spring/Summer 2023 Men's Collection is made from high-quality cowhide with an Italian cut for a soft-touch feel and a wide range of volumes. The symmetrical body features a central ribbed and signature almond handles, a nod to traditional style and a new expression of modernity.

Accompanied by the modern overture, follow Xiao Zhan under the lens of TOD'S, extend the classic style in the rich spring light, and freeze the unique charm of the demeanor.

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