Alexander McQueen
Alexander McQueen presents the Year of the Rabbit Limited Collection 2023. The bags and small leather goods in the collection are juxtaposed with Chinese red, a symbol of good luck and festivity, and juxtaposed with soft ivory white. The twin rabbit motif is used throughout the collection, offering sincere wishes for the upcoming Lunar Year of the Rabbit.
The limited collection covers The Curve handbags and The Bow handbags in different sizes, with gradient fine leather and suede options. Small leather accessories include a card holder with a bunny twin, a coin purse and a double leather bracelet adorned with the label's iconic skull pendant in silver-toned metal.
alexanderwang
To celebrate the Chinese New Year, Alexandranwang has launched the 2023 Year of the Rabbit capsule collection.
In this capsule collection, Alexander Wang not only added the "Year of the Rabbit" exclusive crystal rabbit hot diamond print to the main styles such as neutral denim motorcycle jackets and wide-leg jeans, but also several tulle mesh tops embedded with the same crystal rabbit pattern. In addition, the brand's classic 'Beiress' Crystal Bear wristlet is rejuvenated in a playful bunny shape that echoes this year's zodiac sign.
ARKET
With the Year of the Rabbit approaching in the lunar calendar, Nordic lifestyle brand ARKET has teamed up with British design studio Yuk Fun to create and launch the 2023 Chinese Year of the Rabbit capsule series featuring the meek, elegant, dexterous and kind rabbit in the Chinese zodiac. The cute rabbit jumps on T-shirts, long sleeves, sweatshirts and tote bags, adding a fresh tone to the whole family's look. A series of unique fun print patterns are beautiful and flexible, conveying pure fun.
Stemming from the love of culture and animals, Yuk Fun skillfully blends the design of "Yu" in traditional Chinese culture and the Chinese zodiac "Year of the Rabbit", and depicts two cute rabbits in pink and blue for the ARKET Year of the Rabbit capsule series, vividly weaving happy moments full of harvest and conveying the beautiful vision of Yu Nian Yu.
Boucheron
With the Year of the Rabbit approaching, Boucheron, a tasteful French fine jewelry family, has joined hands with brand spokesperson Luhan to release the 2023 New Year advertising campaign, blessed with the classic Quatre series, bringing full energy and comprehensive protection, ready to go, and start a new journey.
First launched in 2004, the Quatre collection is today one of Boucheron's most iconic classics. Inspired by the French architecture of the Casa Boucheron at 26 Place Fontaine, it becomes a symbol of strength and protection, exuding a unique and enduring charm. The Maison's four iconic design elements: Grosgrain, line of Diamonds, Double Godron and Clou de Paris, run through the collection, forming a multi-dimensional interpretation of purity and freedom, with its own aesthetic power to protect the infinite courage of the New Year.
Delvaux Hotels
The Year of the Rabbit is here to welcome the Chinese New Year. Hibiscus pink, a symbol of good wishes, with a playful rabbit print, presents the Chinese New Year collection from the most luxurious leather of the Delvaux House to welcome the lively and peaceful Lunar New Year.
Celebrating the Chinese New Year, the Delvaux House presents six special pieces for the Year of the Rabbit, which symbolize luck. The classic Brillant mini bag, Pin Swing bag and Brillant card holder are immersed in a warm hibiscus powder palette crafted with the utmost care and ingenuity. On this festive occasion, Pin Toy bags, a new member of the Pin family, are the perfect companion for the start of the new year, which is small and lively and delicate, and is also carefully interpreted by the warm hibiscus powder.
ESTĒE LAUDER
Recently, the brand Estée Lauder and China Duty Free Group have created a series of wonderful shopping and privilege experiences under the theme of "Gifts to Exquisite Paradise", aiming to bring unforgettable celebrations to all consumers at the end of the year. For the first time, CDF China Free Hainan, Juneyao Airlines and Sanya, Haikou and Wanning Marriott Group hotels were fully linked to present immersive flight and hotel privilege activities.
ELC Travel Retail also brought the first interactive metaverse experience, presenting for the first time the first limited digital collection of The Estée Lauder's "Gift Wonderland" series, which combines elements such as fantasy journey, wonderland exploration, and metaverse to create a series of digital collections in the style of "Beauty and Treasure". Each digital collection symbolizes a check-in experience in the Dream Journey experience, which consumers can explore through The Estée Lauder Travel Retail's WeChat mini-program, the Travel Star Wish Circle, or the offline Estée Lauder Gift Wonderland pop-up store.
Ferrari
To celebrate the Lunar New Year, Ferrari's collection presents a new Year of the Rabbit fashion blockbuster that connects avant-garde design with traditional Chinese cultural creativity, with origami textures and bunny elements that echo the New Year's atmosphere.
The Ferrari collection features a selection of trendy pieces that reflect the brand's unique spirit of speed with the Prancing Horse logo, breathing new life into the New Year. The classic caps are paired with cycling leather gloves, and eye-catching accessories give festive wear multiple possibilities; The Prancing Horse logo sweater uses a smart red and yellow color scheme, and the joyful festive atmosphere is about to come out; The leather nylon backpack is versatile and is perfect for your own use or gifts. On the occasion of the Year of the Rabbit, take the Ferrari collection together to renew the inspiration and open a new chapter of fortune.
GEORG JENSEN
GEORG JESEN CHENGDU SKP STORE OPENS IN THE SPIRIT OF THE NEW YEAR AND INVITES YOU TO APPRECIATE THE MINIMALIST DANISH AESTHETIC. Continuing the modern style inherited by the Beijing store, the design of the SKP store in Chengdu contains Scandinavian aesthetic elements in the light and shadow extension, feeling the atmosphere and heritage of the century-old Danish royal silver brand.
SKP Chengdu store design starts from the sensory dimension and spatial image, adheres to the simple and natural Scandinavian style, and the smooth shape design to maximize the natural environment. The freestanding dome extends from bottom to top with smooth lines, focusing on the overall visual center of the space, extending the open space to create a comfortable and comfortable communication environment, which is the ultimate embodiment of Nordic Danish style. Soft lighting gives off a slight luster and is softly scattered on the surface of the booth, creating a comfortable and warm interactive space. The chiaroscuro of light and shadow reveals the balance between "elegant and gorgeous" and "simple and restrained".
GUCCI
Since its birth in 1961, Jackie handbags have attracted countless celebrities around the world, and the classic pictures of shoulder bags appearing on various occasions have been captured by the camera many times, making the name of Jackie closely associated with timeless sophistication and modernity.
On the occasion of the new fashion chapter, famous actor Dakota Johnson presents the handbag style with a contemporary personality, and uniquely interprets a new advertising image blockbuster. Shot by Glen Luchford, the blockbuster captures Dakota Johnson's everyday style on the streets of Los Angeles, whether it's walking the streets, meeting with friends, or partying, the Jackie 1961 bag she carries is always the focus of eye-catching style, and it also reshapes the modern posture with different life scenes.
ICICLE
With spring and summer in sight, ICICLE released the theme of 2023 - "The Tree", which also injected the lush greenery of natural spring and summer in the brand's 2023 spring/summer advertising campaign, awakening vitality for the upcoming new year.
The cuts, fabrics, textures and colours of the Spring/Summer 2023 collection uphold ICICLE's usual slack and elegant style. At the same time, the collection pays homage to trees and incorporates their qualities into the design: the curved shape of the dropped shoulder sleeves and shirt hem of the dress echoes the natural curves of the leaves, the silk lightweight structure suit is full of ethereal breath without losing the soft touch, the parka in DEW dewdrop fabric has the natural weatherproof properties of leaves, and the light grass green tone of the soil denim suit is warm and bright, making it feel like bathing in the sun and enjoying the warmth of nature.
Jaeger-LeCoultre
The chronology is updated, gilded every second. In celebration of the 2023 Chinese New Year, Jaeger-LeCoultre is pleased to launch a new short film featuring new global spokesperson Yi Yangqianxi. As one of the leading figures of the younger generation, Yi Yangqianxi combines multiple identities such as actor, singer and dancer to add a compelling interpretation to the series.
Themed "Moments Made of Gold", the short film pays tribute to life's extraordinary moments filled with positive energy and fond memories. The background of the short film is simple and visually appealing, using contrasting reds and golds to show a modern and elegant artistic atmosphere, symbolizing luck and joy, and capturing the joy and vitality of the Chinese New Year. In the center of the stage is a large gold sculpture "M", inspired by the new Art Deco font designed by type designer Alex Trochut for Jaeger-LeCoultre, and the letter "M" also refers to the Master Ultra Thin Tourbillon Moon Tourbillon Moon worn by Yi Yangqianxi on his wrist.
Kaluga
Sturgeon Technology Kaluga New Year Caviar Gift Box is warmly launched, inspired by the "365 Days of Companionship", which is a gift from time, feel delicious at the same time, experience beautiful companionship, this New Year caviar gift box with special significance can create exclusive holiday surprises for you, and step into a new year in delicious company.
New Year's caviar gift box, different tastes in different years. The freshness of the sea, the fragrance of fruits, the mellowness of cream, the richness of nuts, the fullness of butter, and the vitality of roe are all New Year's celebrations for every connoisseur.
Laura Mercier
On the occasion of the Spring Festival in the Year of the Rabbit, Laura Mercier's two iconic star products are available for a limited time, launching a New Year's limited edition package, red and gold, two Chinese New Year colors, embellished with brilliant star motifs.
The limited collection includes two products: the "Glory Astral" Limited Lola Loose Powder Set, the brand's iconic star Lola Loose Powder, a lightweight powder with a soft-focus matte finish, suitable for all skin tones and maintaining flawless makeup all day long; "Shine Astral" Limited Vitality Glare blush, #Ginger杏仁烤奶持久显色 and soft tones, can easily create different shades of cheek color.
LINDBERG
LINDBERG launches the Valentine's Day capsule collection, infusing romantic love into the classic strip eyewear design. The diamond-shaped lenses are cleverly joined into a heart-shaped silhouette and are available in 4 different temple colours in pink, silver, gold and caramel colours. Give a unique gift of accessories to your loved one and write your heart's content.
lululemon
Sports lifestyle brand lululemon has officially announced that China's first F1 driver Zhou Guanyu has become a lululemon brand ambassador. With hard work, perseverance and talent, Zhou Guanyu continues to break through himself, unleash his potential, and find balance in his own way in this world-class sporting event. lululemon looks forward to working with Zhou Guanyu to explore the possibility of freedom of movement and static, fast and slow, and encourage more people to find happiness and live a good life.
"I love Lululemon's youth, professionalism and energy. In my daily training, comfortable and stylish lululemon sports equipment is my best companion. Zhou Guanyu said: "Everyone may be familiar with me with a 'sense of speed', but in daily life, I think it is very important to slow down and listen to my inner voice." I also look forward to working with lululemon to bring a positive, mindful lifestyle to everyone, face the unknown and challenges, constantly adjust their physical and mental state, and find their own rhythm. ”
Lush
In anticipation of the 2023 Year of the Rabbit, Lush has launched a series of rabbit-inspired Chinese New Year limited edition products, created by employees in East and Southeast Asia, combining the customs of different regions to celebrate the Lunar New Year with the sharing of their own stories, traditions and feedback.
The gift box contains: Sweet Temptation Body Soap, Harmony Soap and Rabbit Raising Sticker, two bath products with a pleasant fragrance to welcome the Year of the Rabbit in the best mood! The gift box packaging and limited edition cute stickers were designed by Hong Kong illustrator Curry Cheung, who celebrated the festive occasion with us through his work.
Marshall
On the occasion of the 2023 Year of the Rabbit, Marshall invited independent musician and artist Zhan Pan to design the cover of the Chinese New Year red envelope and a series of wallpapers with the theme of "The Rock World of a Rabbit". The main visual of the red envelope is centered on the volume knob, and the rabbit with closed eyes walks through the circular sound stream - Marshall's classic Emberton speaker is built into a sound wall to become a runway, and a rock rabbit shuttles between the sound streams of Major headphones, with the volume knob turning clockwise, jumping out of the closed loop of life, and continuing to rock and roll.
The limited-edition red packet cover, wallpaper and limited physical red packet gift box have been launched on Marshall Headphones China's official website, while stocks last.
Moncler
Japanese fashion brands HYKE managers Hideaki Yoshihara and Yukiko Ode have a unique aesthetic that combines minimalist design with practical functionality to create sophisticated and elegant looks. HYKE advocates a simple and capable style, emphasizing the practical performance of clothing, which is in line with Moncler's philosophy.
For the second season of the Moncler Genius collection, the two designers expanded on the theme of the first season, delving into the Moncler collection, exploring the brand's clothing and vintage pieces such as the Lionel Terray down jacket (1960), which was reinterpreted with high-tech fabrics and emerging techniques. HYKE's classic minimalist silhouette blends length and shape to create a minimalist style that blends length and shape to Moncler's down jacket.
MOSCHINO
Lin Yun, Qiao Xin, Xu Weizhou, Xi Mengyao perform the LOGO MOSCHINO series, which is either free and casual, or vigorous, or modern and elegant, inviting you to feel the multi-faceted charm of the symbol together.
Oravida
Recently, New Zealand brand Oravida announced a strategic partnership with Qushui Lanting, a hotel brand owned by Xiangshanghui, to embark on a comfortable exploration of New Zealand in urban life, presenting the best products and lifestyles from this pure land to Chinese consumers. Since its inception in 2011, Oravida has been committed to presenting a beautiful lifestyle from New Zealand. Through this partnership, consumers can immediately experience the natural charm of New Zealand's top brand Oravida in Qushui Lanting Pavilion, and enjoy moments of peace and pleasure.
This collaboration, Cao Jun Art Limited Edition Oravida Natural Mineral Water will be used as cooperative drinking water to settle in Qushui Lanting, leading consumers to encounter the natural gifts belonging to New Zealand. In addition to the natural mineral water, consumers can also taste Oravida imported ice cream at Qushui Lanting to start a journey to New Zealand on their taste buds.
SWAROVSKI
On the occasion of the celebration of the New Year, Swarovski has released the new Chinese New Year Collection 2023 with the sincerest wishes for a brilliant 2023 year. Inspired by swan design, the iconic Swan collection is reinterpreted with a new vision and inspiration to create continuity that connects the past with the present. Using a wide range of technologies, cutting and innovation, the swan is reimagined as an iconic product and revitalized.
The Zodiac Rabbit collection combines pearls with a fully set white rabbit and carrot pendant to create a smart necklace and bracelet; Transparent pear-shaped imitation crystal stud earrings with detachable carrot pendants provide a variety of styling options; The delicate half-red rope bracelet turns into a heartfelt blessing and continues to write the joy of the Chinese New Year.
Yuesai
Continuing the avant-garde aesthetics, Yuesai innovatively interprets the "leap" power of women. On the occasion of the arrival of the Year of the Rabbit in 2023, Yuesai continued the avant-garde aesthetic and once again joined hands with Lulu Wong, a young artist who participated in the brand's 30th anniversary #妳, and became a pioneer # art co-creation project, using rabbits as the source of inspiration to jointly present Yuesai's new visual image of the Year of the Rabbit, so as to interpret the female power of spirit, wisdom and vitality, send farewell to the old year, and inject more vitality and care into the New Year's expectations of all women.