The sun is like fire, and the heat is unbearable. Now is the growth period of navel orange fruits, only 3 months away from the first batch of navel oranges listed, under the scorching sun, He Hongbo, vice president of Zhongyi Happiness Holding Group, braved the scorching heat to go to the Fengjie navel orange base for field investigation to ensure that the navel orange planting work is carried out in an orderly manner.
He Hongbo, vice president of Zhongyi Happiness Holding Group, inspected the Fengjie Navel Orange Base
Accompanied by the person in charge of the base, He Hongbo carefully inspected each project of the navel orange base, asked in detail about the planting points and difficulties, and focused on the summer drought prevention work of the plantation. He said that this year's abnormal climate, park workers must be vigilant, strengthen protection management, and ensure that navel oranges can be listed smoothly at the end of the year. Zhongyi Happiness has a navel orange base of 700,000 mu in Fengjie, which can produce about 350,000 kilograms of fresh navel oranges per year, which is another powerful measure to implement the rural revitalization policy, and it is expected that through the strong sales network of Zhongyi Happiness, more consumers can taste the crisp and sweet "Chinese famous fruit" - Fengjie navel orange.
Under the sun, the Fengjie Navel Orange Base bears fruit
Zhongyi Happiness Festival Navel Orange Base Real Shot
It is reported that the Fengjie Navel Orange Base has three major product advantages: First of all, Fengjie Navel Orange as a Chinese geographical indication product, the cultivation history can be traced back to the Han Dynasty, has won the gold medal of the China International Agricultural Exposition for many times, and was awarded the title of "Chinese Famous Fruit" by the China Fruit Circulation Association, and the brand has high market recognition; Secondly, Fengjie Navel Orange has a good taste, with the form of "correct fruit shape, orange-red color" and the unique flavor of "rich nutrition, moderate sourness and sweetness, crisp and tender slag, and strong orange flavor", and has a huge customer base in the national market; In terms of supply chain, the fengjie navel orange planting varieties of the entire base are mainly mature local varieties in the Fengyuan 72-1 and other Chinese navel strains, which belong to the category with a high degree of standardization, which can achieve stable large-scale supply, obvious advantages, and finally through the sales network of Zhongyi Happiness, realize the high standard and high quality of Fengjie navel orange "going out", so that the orders of customers across the country "come in".
To revitalize the countryside, enterprises should go first! As a state-level leading enterprise personally taught by the State Forestry and Grassland Administration, we will adhere to the original mission, fully assist the revitalization and development of rural areas, broaden the sales channels for local characteristic agricultural products, drive farmers to become rich and increase income, and let more people achieve a healthy, happy and happy life.