Grab's delivery man. (Lianhe Zaobao, Singapore)
From the data, we can see how the lives of people in Southeast Asia have changed before and after the epidemic
What's your favorite takeaway?
Grab, a private car dealer, recently compiled a set of data based on its food delivery and private car services, revealing some interesting habits of people in Southeast Asian countries in ordering food and travel.
Singaporean users actually have another "southeast Asian best" related to travel, but before talking about that, let's first understand why Singaporean users are so fond of desserts and bread.
The habit of sending warmth during the epidemic
During the epidemic in the past two years, many people have received bubble tea sent by friends through food delivery apps, and they have also sent cakes and snacks to friends in the same way to convey a little warmth.
Grab data shows that during the epidemic in 2020, more people in the region work from home, and orders for food delivery services have also increased, but the takeaway that most people order is not a full meal, but a sweet tooth and dessert.
I believe that this is precisely because everyone cannot eat and meet due to the epidemic, and choose to deliver meals to the homes of relatives and friends to convey their hearts.
Local Singaporeans continue this habit, so their favourite takeaways are still desserts and baked bread.
The data also shows that Cambodian, Malaysian, Vietnamese and Thai users prefer local food, Myanmar and the Philippines love fast food, and Indonesia's favorite is chicken.
It must be said that Singapore's takeaway options are quite peculiar in Southeast Asia, and they are also more "atas" (Malay, meaning high-end, high-end).
Indonesians are the most generous?
Although the market has not been good in the past few years, the tips given by everyone have increased unabated.
Among them, Indonesian users give the most tips among the eight Southeast Asian countries. Grab's data shows that Indonesian users tipping food delivery workers totaled $1.852 million (about S$2,533,500) over the past four years.
Haha, a little embarrassed to admit that using Grab for so many years, never tip. What about everyone?
Even that doesn't mean that Singaporeans or people in other countries aren't generous.
First, some countries do not have a tipping culture, and Singapore is an example.
Second, because it is only compared by the total number of tips, there is no comparison. If there are more users in some countries, the total number of tips given may be higher.
As for the country with the highest consumption at one time, Thailand, some users once ordered a takeaway worth about US$2,095 (about S$2,871) (about 14,000 yuan).
Whether the user is a guest at home, or ordering food for the company, or ordering a sky-high price of mountain treasures and seafood, let everyone use their imagination.
The private cab Grab is on the road. (Lianhe Zaobao, Singapore)
The island nation is the longest in Southeast Asia by car
Grab's first five years (2012-2017) only provided 1 billion rides, food delivery and delivery services, but this number has increased ninefold in the past five years (2017-2022) to 10 billion.
The total of these 10 billion trips is more than 60 billion kilometers, which is equivalent to 933 round trips in every street and alley around the world.
This shows that the consumption habits of Southeast Asian consumers have changed, and everyone has accepted and relied on the convenience of e-commerce, which is not unrelated to the nearly three-year-long COVID-19 epidemic.
The pandemic has also led to a surge in demand for GrabMart, Grab's supermarket delivery service. Since GrabMart was officially launched in 2020, the service has achieved an exponential growth of 50% per week, and the food and groceries that most users order are fresh fruits and vegetables.
As the epidemic slows down, the way users travel in the region has also changed.
Although Singapore is the smallest country in Southeast Asia, it is the country with the longest driving distance in Southeast Asia, with an average of 11.2 kilometers per trip, confirming the rising demand for local private cars.
The country with the fastest increase in average rides per second is Thailand, a threefold increase from the beginning of the pandemic.
The groceries that users order the most are fresh fruits and vegetables. （Grab）