Recently, Tsinghua University released the "Metaverstem Development Research Report Version 2.0", which shows in detail the origin of metaverse development and the hidden industrial chain brought about by metacosmology in the form of context, and also studies and defines Soul. As early as 2015, Soul Zhang Lu and his team had already formed a prototype similar to the concept of metaverse when preparing Soul. After the meta-universe market was hot, Soul Zhang Lu and his team's accumulation over the years laid a solid foundation for Soul's next development and upgrading.
Metacosm report version 2.0 mentions the Soul App section
From definition to scenario application, the Metacostem Report version 2.0 gives a comprehensive interpretation
In the past 2021, the concept of "meta-universe" has triggered a shock in the capital market, and technology giants have competed for layout to seize the opportunity. While being highly sought after, the term "metaverse" has also aroused a lot of heated discussions, some people are optimistic that it is the next stage of the Internet, and some people are cautious and wait-and-see.
So, what is the significance of the metacosm for the development of society? Is the metacosm the next story of the Internet? Recently, the "Metaversym Development Research Report 2.0 Edition" released by the team of professors in Shenyang of Tsinghua University gave a comprehensive answer based on the combing and research of the development process of the metacosm.
The report conducts in-depth research and analysis on the development of the metaverse from seven parts: the origin of the metaverse, concepts and attributes, technology and industrial chain, scene application, risk points and governance, hot spots, and long-term future prospects, and synthesizes the views of scholars and experts at home and abroad to define the "metacosm" more clearly and concretely.
The report points out that the metacosm is the next generation of Internet applications and social forms produced by the integration of a variety of new technologies, which is based on extended reality technology and digital twins to achieve spatio-temporal expansion, based on AI and the Internet of Things to achieve human-machine integration of virtual people, natural people and robots, and based on blockchain, Web3.0, digital collection/NFT and so on to achieve economic value-added. In the social system, production system, economic system on the virtual and real symbiosis, each user can carry out world editing, content production and digital assets owned.
Based on this concept, the report believes that the metacosm has three major attributes: space-time expansion, human-machine integration, and economic added value. To build a metaverse, the technologies needed include Web 3.0, artificial intelligence, 3D modeling, game engines, big data, digital twins, blockchain, and extended reality.
At the same time, the report also deeply analyzes the application scenarios of the metaverse, and imagines the development of the metaverse in many fields in the future, including government affairs, history, medical treatment, aerospace, agriculture, and social networking. Taking the social field as an example, the report believes that the social metacosm should be immersive and multi-interactive, and users can customize virtual and physical images according to their own needs, choose to enter different metaverse scenes, experience different lives, socialize with people in different fields in ancient and modern China and abroad, and have a close virtual asset binding. Based on these characteristics, the report sees soul apps as typical representatives of the social metaverse.
The pioneers of the social metaverse are recognized by the industry, and the exploration of universality has attracted attention
It is worth noting that the Soul App mentioned in the Tsinghua Metaverse Report 2.0 in the application of social scenes proposed to build a "social metacosm" as early as the beginning of last year.
According to the Tsinghua Metaversity Report 2.0, Soul App was the first in the industry to announce the construction of a "social metacosm" connected by Soul App in March 2021. In May of the same year, Soul App clarified the vision again in its public U.S. stock prospectus. According to public reports, Internet social giant Facebook announced the change of name to Meta, it is in November 2021, from the timeline, Soul App's exploration in the metaverse social field will be more than half a year ahead.
In fact, Soul App's exploration of the concept of a metaverse dates back to 2015. At that time, Soul App proposed in the preparatory stage, the use of soul matching, emotional robots and other technologies to build a new type of social relationship, at that time there was no specific definition of the metaverse, Soul App's concept has formed a prototype similar to the concept of metaverse social.
Soul App "Social Metaverse" builds timelines
Due to the early proposal time and the novelty and diversification of ecological construction attempts, Soul App's social metaverse road provides a certain reference for the industry, and is thus regarded by multiple metaversy reports as the "forerunner" of the metaverse ecology in the social field.
As early as September 2021, Tsinghua University released the Metacosmum Report 1.0 regarded the Soul App as a key link in the ecological layout of the metacosm. In October 2021, minsheng securities released a meta-universe report that believes that the exploration of Soul App is very consistent with the embryonic state of the meta-universe at the experience level. The Peking University Metaverse Report released in January 2022 pointed out that the content and scene have the greatest variables in the metaverse plate, and the layout of Soul App fits the relevant development path.
Based on the platform's exploration of the social metaverse ecology, Soul App also summarized and proposed five characteristics of the social metacosmum last year: avatar, social assets, immersion, economic system, inclusiveness, and industry universality.
The mobile application that is closest to the definition of the meta-universe will create a new ecosystem with users
On the basis of multi-party exploration and analysis of The current innovation achievements and development prospects of Soul App, Metaverse Report 2.0 believes that Soul App is currently the mobile application closest to the definition of Metacosm.
Due to the relationship precipitation based on the interest map, Soul App has a certain "metaverse" gene in both product design and functional settings. At present, Soul App has carried out a number of innovative explorations in scenario-based social and commercial monetization, and to a certain extent, there is a point of convergence with the embryonic state of the metaverse.
For example, through the Face Pinch tool, Soul App allows users to spontaneously create personalized avatars as their own unique identity. This gameplay eliminates the distractions of reality, allows users to express their preferences and opinions without stress, and creates a virtual space that meets spiritual needs and has a sense of immersion. At the same time, Soul App is also committed to continuously incorporating diversified scenes, and functions such as group chat parties and pet planets have been launched, bringing more diverse, interesting and rich social experiences to Generation Z users.
In terms of business monetization, Soul App shows a business form close to the prototype state of the metaverse through paid members, Giftmoji star selection and SSR talent linkage. Paid members use virtual props to drive consumption; Giftmoji star selection of good things to break the gap between virtual and reality, in the interactive consumption to bring about the upgrading of emotional experience; SSR masters have played a better role in connecting brands and users, and the multi-vertical category has arrived accurately.
In addition, the emerging profession "face pincher" spawned by Soul App also provides an exploration of the future employment form of the social metacosm and the creator economy. On the basis of providing the "super cute face pinching" creation tool, in June last year, Soul App launched the personality mall section, and invited the platform face pinching experts to settle in, sell original works and obtain revenue. Among them, the monthly income of the face pincher with higher income exceeds 50,000 yuan. At present, the "face pincher" designing avatars for other users has become part of the creator economy of the Soul App platform.
Soul Zhang Lu and his team have been tracking the needs of users, in the process of continuous exploration, digging out the new changes of contemporary young people for social networking, determined to create a free and relaxed social atmosphere for them. Of course, Soul App, which has become a quasi-meta-universe, will continue to upgrade and upgrade, continue to promote the user co-creation system, cater to user needs, and strive to create a meta-universe social.
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