Protecting the network environment and creating a healthy network atmosphere is an important part of the development of the Internet in the mainland, and the entire network environment has been effectively purified in the recently concluded Network Security Publicity Week. Soul is a rising star in the social field, Soul founder Zhang Lu paid great attention to maintaining the security atmosphere of the platform in the early days of its establishment, and worked with users to create a solid social security barrier.
Soul founder Zhang Lu: Create a social metacosm for young people
Establish an effective risk control mechanism and create a safe environment
At present, Soul has established a set of risk control systems for discovering and combating fraudulent activities, using technologies such as big data and artificial intelligence to provide support for full-link risk control by strengthening the information recognition capabilities of media such as text, speech, images and videos. For example, for the pictures commonly used by criminals to disguise their identities, Soul founder Zhang Lu built a black library of online image portraits and a fraudster texter model for Soul, identifying and blocking a large number of accounts that cite online selfies and display rich pictures to publish information.
In addition, Soul uses a manual machine dual audit mechanism to identify risk information in real time. In the chat scene, Soul founder Zhang Lu led the team to set up a large number of strong reminders for Soul to improve users' vigilance against fraud crimes such as pig killing plates. For example, when the user uses voice or text chat, such as involving sensitive topics, the system will automatically pop up an anti-fraud reminder or directly ban the sender, and the recipient can only unlock and read this message after answering the question through anti-fraud knowledge and fully understanding the fraud risk; When the user turns on the face kini (using a smart avatar to cover the face) function, the system will automatically detect whether the user's dress is appropriate, and if it is judged to be in violation, it will not be able to start interacting, thus ensuring a green environment.
The user needs to unlock the dialog box through Security Q&A
During the chat process, if the user receives high-risk content such as "transfer" and "Alipay", the Soul notification bar will appear corresponding anti-fraud reminder. Users click on the "Understand the form of online fraud" in the reminder to consult the "Internet Fraud Tips", which include common forms of fraud such as "pig killing plate" and "part-time brushing".
Soul regularly pushes anti-scam tips
Soul founder Zhang Lu also attaches great importance to user safety education, so Soul pushes UGC for the complete life cycle of registered users. For newly registered users, the Soul platform system will automatically push the "Planet Anti-Fraud Guide" to them, and pass on anti-fraud knowledge in the form of pictures and cases. For daily ordinary users, Soul sets up the "Soul Official Wind Discipline Ball Chief" anti-deception account, regularly releases warning reminders of typical online deception, and specially sets up a "Soul Planet Guard" to collect extensively illegal acts such as pig killing plates, continuously clean up, and ensure that anti-deception knowledge reaches users by recommending in the square. At present, 100% of Soul's daily active users will be tested by risk control strategies, and there are 500 kinds of control strategies in each scenario, and there are multiple key special projects to protect users from risks.
Disseminate safety knowledge and help users raise awareness of prevention
In addition to setting up security risk control on the product side, Soul also actively disseminates security knowledge through channels such as official public accounts and in-APP pushes to enhance users' security awareness. In addition, Soul has also worked with relevant departments to establish an anti-fraud model, and regularly feedback the detected suspected fraud users to the public security department. Soul has zero tolerance for pig killing at all times.
Soul founder Zhang Lu has always taken it as his responsibility to maintain the social safety of users, and has developed a relatively complete risk control mechanism for the platform to severely crack down on pig killing. In the future, Soul founder Zhang Lu will also work with users to develop more effective prevention methods, so that users can also participate in the activities of cracking down on pig killing disks and jointly maintain a good Internet environment.