Three years of epidemics, repeated and static management from time to time, have made the consumer finance industry hot. Beneath the seemingly calm surface, there is a "noisy" heart.
Recently, the news of the "change of coach" of consumer finance companies has been repeatedly reported. In the context of the increasingly "volume" of this track, most companies may choose to adjust the personnel structure to cope with the complex and changeable market environment.
During the year alone, more than 10 consumer finance companies experienced executive membership changes. Some companies have even changed three general managers in a row in more than three years...
Beiyin Consumption Gold has changed the general manager of three waves in a row
On August 15, the Beijing Banking and Insurance Regulatory Bureau issued a reply, and Nie Guangxin's qualifications as the general manager of Beiyin Consumer Finance were approved by the bureau.
In fact, in less than four years, Beiyin Consumer Finance has changed the general manager candidate three times in a row. Nie Guangxin is the third general manager of Beiyin Consumer Finance in the past three years.
Looking back at the past, the frequent changes in the nodes of executives in Beiyin Consumer Finance seem to have begun with a large fine.
In September 2017, Beiyin Consumer Finance was administratively punished by the Beijing Banking and Insurance Regulatory Bureau for a number of violations such as carrying out regulatory suspension business.
This is the largest fine received by Beiyin Consumer Finance in recent years, with a fine of up to 9 million yuan.
At that time, many people, including the then general manager Song Wenchang and the deputy general manager Yuan Yaozhang, were punished. Song Wenchang was warned and fined 500,000 yuan, while Yuan Yaozhang was banned for two years and disqualified from senior management for many years.
Since then, Beiyin Consumer Finance has entered a period of frequent high-level personnel changes.
More than a month after receiving the fine, the chairman of Beiyin Consumer Finance announced a change, and Mo Yi took over the "helm" from Hu Baoquan.
At that time, Hu Baoquan took over as the "head" of Beiyin consumer finance for less than half a year.
In addition to the replacement of the "leader", the general manager of Beiyin Consumer Finance has also changed wave after wave.
In January 2019, the regulator approved the qualifications of the general manager of Consumer Finance of Deng Hai Northeast Bank. A year and a half later, in July 2021, the regulator approved Li Jia as the general manager of Beiyin Consumer Finance.
This time, Nie Guangxin is Li Jia's successor. The two are both from bank of Beijing, the majority shareholder of Beiyin Consumer Finance.
As of the end of 2021, Beiyin Consumer Finance has total assets of 9.818 billion yuan and net profit of 58 million yuan.
Suning Consumption Gold Shareholder Executives "Blood Exchange"
Compared with the change of executive members, some consumer finance companies have actually undergone a "blood change" of senior shareholders.
On August 16, the news that suning's consumer finance controlling shareholders were about to change aroused industry concern.
At present, the regulator has approved the transfer of Suning Consumer Finance equity in Suning Tesco Group (36%) and Jiangsu Yanghe Distillery (5%).
After the change in equity, Bank of Nanjing's shareholding in Suning Consumer Finance will increase from the previous 15% to 56%. Since then, suning consumer finance controlling shareholders "changed owners", and Bank of Nanjing successfully sat on this chair.
Prior to this, Suning Consumer Finance had already experienced a "big change" of high-level personnel.
In April this year, Suning Consumer Finance underwent industrial and commercial changes, and the company's legal person changed from Sun Liyong to Zhang Weinian.
In the same month, Zhang Weinian and Bai Bin's qualifications in Suning Consumer Finance were approved by the Jiangsu Supervision Bureau of the Banking and Insurance Regulatory Commission. Zhang Weinian served as chairman of Suning Consumer Finance, and Bai Bin served as general manager.
One of the important reasons for the massive change in the company's executives is the significant change in the company's shareholders. Because new shareholders take ownership, the requirements for the company's operation and positioning are bound to be different.
Zhang Weinian and Bai Bin appeared in Suning Consumer Finance for this reason.
It is reported that the two are both from the Bank of Nanjing, Zhang Weinian was the general manager of the consumer finance center of the Bank of Nanjing, and Bai Bin was the deputy general manager of the consumer finance center of the Bank of Nanjing.
Nowadays, Suning Consumer Finance is included in the pocket of Bank of Nanjing, and Zhang Weinian and Bai Bin have rich experience in the field of consumer finance business, and it is logical to take the helm of Suning Consumer Finance.
During the year, the executives of many consumer finance companies changed
Since the beginning of this year, the repeated epidemics and the static management of various places from time to time have put the consumer financial market into an embarrassing situation again.
According to the data disclosed by the central bank, at the end of the first quarter of this year, the balance of domestic bank card repayment credit was 8.5 trillion yuan, down 1.38% from the previous quarter.
This is the first time that the market in the first quarter of 2020 has suffered a sharp decline in this data, and the negative growth trend has appeared again in two years.
Correspondingly, in the first quarter of this year, the average credit line of domestic bank cards was 27,000 yuan, and the credit utilization rate dropped to 39.28%. This is also the first time in recent years that the data has fallen below 40%.
At present, although the performance of the vast majority of consumer finance companies in the first half of the year has not yet been disclosed, the volatility shown by the consumer financial market has generally put them under the pressure of a positive lubrication slope and a bad climb.
At the same time, at present, the consumer finance track is becoming more and more "volume", and the competition is becoming more and more intense, in addition to the personnel changes caused by normal personnel turnover and shareholder changes, most consumer finance companies have to adjust the internal personnel structure to cope with the rapidly changing market environment.
Some insiders said that in the increasingly competitive market environment, the business adjustment and executive changes of consumer finance companies are likely to increase, and talents will also flow in multiple directions between various institutions. Only by introducing talents with stronger professional ability can we be beneficial to the development of the company. Of course, excessively frequent executive changes may also affect the coherence of the company's strategic layout and reduce the efficiency of decision-making.
In fact, in addition to the aforementioned Beiyin Consumer Finance and Suning Consumer Finance, a number of consumer finance companies also underwent executive changes during the year.
Not long ago, on August 9, Xiaomi Consumer Finance, which had just been established for two years, ushered in its second president, which was served by Ji Chunjiang. In March this year, Ji Chunjiang joined Xiaomi Consumer Finance as a director, and Xiaomi co-founder Wang Chuan withdrew from the directorship.
At the end of April this year, the "head" of Shangcheng Consumer Finance also changed, and the regulator approved Yang Rong as its chairman. Subsequently, Shi Hongmin's career at the helm of Shangcheng consumer finance came to an end.
In the same month, He Dehao's qualification to serve in Sichuan Jincheng Consumer Finance was approved by the regulator. It is reported that He Dehao is also from Chengdu Bank, the major shareholder of Jincheng Consumer Finance.
Coincidentally. Jinshang Consumer Finance also ushered in the company's new president and new chairman in April and May this year. The president was succeeded by Wellcome and the chairman was Shangguan Yu.
Just recently, the regulator approved the qualifications of two vice presidents of Jinshang Consumer Finance, namely Zhao Shuguang and Zhao Chongping.
In addition, the top members of the year also changed including CMF, CITIC Consumer Finance, Mongolian Consumer Finance and so on.
Behind the metabolism of frequent executive changes, how will the operating performance of consumer finance companies perform? Perhaps the answer will be revealed to the outside world one by one from the semi-annual "report card" that will be released soon.