Zheng Yun, the father of micro-films
Speaking of Zheng Yun, I believe that many 80, 90 are not strangers, this graduated from the Communication University of China, known as the father of micro-film, can be said to be the originator of the short video industry, when Zheng Yun's Tudou network has not been acquired by Youku, when I was still using NOKIA can smash the walnut brand mobile phone, I chased his short video every day, from which I got a lot of happiness and feelings. Why did Zheng Yun, who was red in the era of underdevelopment of the Internet era, lose to his peer Chen Xiang at 6:30 today, when the self-media industry is prevalent?
Chen Xiang 6:30 poster
Zheng Yun Studio was established in 2008, and Chen Xiang only started shooting short videos at 6:30 in 2014, and Zheng Yun did short videos 6 years earlier than Chen Xiang. Zheng Yun Pictures has about 9 million Douyin fans, while Chen Xiang's 6:30 Douyin fans are nearly 68 million; Zheng Yun Studio's Sina Weibo fans are about 400,000, and Chen Xiang's Sina Weibo fans are about 4.41 million at 6:30!
Zheng Yun Studio has filmed more than 3,000 micro-films so far, and there are Zheng Yun Studio micro-movies on major websites, local TELEVISION stations and foreign mainstream websites such as YouTube and Facebook, and Zheng Yun Studio micro-movies have more than 20 million views every day, and the global number of views has exceeded 10 billion! Zheng Yun's micro-films are close to the lives of ordinary people, and the main style is funny, positive energy, satire on some social strangenesses, safety demonstrations, etc., so that people will fall into contemplation and change some views and ideas. In 2017, Zheng Yun self-directed and self-starred in the movie "Stop! Thief", once pulled the kung fu superstar Liang Xiaolong, the old drama bone Lu Shuming, Fang Qingzhuo, You Yongzhi and other professional film and television stars, but the effect is very unsatisfactory, it is said that the investment of 90 million, while the box office dismal only hundreds of thousands, Douban Network The film score is only 3.5 points.
Zheng Yun
And Chen Xiang six thirty from the beginning of 2015 the first video launched so far, the whole network monthly cumulative playback of one billion times, the cumulative playback of more than 50 billion times, the video influence ranking has several times beat the popular fried chicken Papi sauce to win the championship, Chen Xiang six thirty a total of four movies, Chen Xiang six and a half short video is purely funny entertainment, the script is unique and novel, multiple twists, strange, loved by the audience.
Chen Xiang
The same is to do short video to start, why is the gap so big now? Chen Xiang is getting hotter and hotter at 6:30, while Zheng Yun Studio is getting more and more cold, and the former Zheng Yun has actually become an Internet celebrity who sells wine live?
Zheng Yun
The professionalism and cast of the team is the most fundamental reason. Zheng Yun studio's actor team are ordinary people, no professional acting education training, aside from the appearance, the acting skills are slightly exaggerated, some plots are difficult to understand, the actors are also changed wave after wave, from the initial Sun Hao to the current Lu Chao, how to look like the current earthy Internet celebrity, the whole team is almost relying on Zheng Yun alone to support up, I have to say that old Zheng is indeed a cattle man.
In contrast, Chen Xiang, an actor at 6:30, and Chen Xiang, a director and actor, graduated from Yunnan University majoring in film and television. "Sister Uncle" Ying Baolin, a professional actor, has participated in many TV drama works. "Maotai" Tai Guangyuan, a professional actor, has participated in many film and television works, and is a second-class actor of Yunnan Provincial Drama Theatre. Li Honggang, Chen Xiang, a screenwriter and actor at 6:30, graduated from the Yunnan Academy of Arts majoring in drama directing, and is also the leader of the Quyi Troupe of the Political Department of the Yunnan Armed Police Corps. Several of the top actors have superb acting skills, the performance is just right, the entire production team is also very professional, and the appearance of the actors is also one of the important factors that attract attention.
Chen Xiang at 6:30
Anyway, Zheng Yun is already very powerful, it is he who created the network short video micro-film style, well-deserved the first person in China's mobile phone movies, although Zheng Yun is not ideal on the road of short videos, but this does not affect his love for the film and television career, but also thanks to Zheng Director's efforts and efforts for the film and television industry, I hope that Zheng Yun Studio can get out of the predicament better and better, bringing more and better works to the audience!