Held on April 25
"China Chuxiong - the land of green peacocks" brand building launch ceremony
Except for the green peacock
There is also an element that has attracted the attention of the reporters of the central media and provincial media
What is this element?
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Click on the green area to see the answer
That's right
This element is Yi embroidery
On the day of the event
Lots of beautiful green peacock elements
Cultural and creative products were unveiled
The cloud newspaper client video number reported on this
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When Yi embroidery meets green peacocks
What kind of sparks will burst out?
Let's start with the wave chart for everyone to feel
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The above four pictures are the launching ceremony of the "China Chuxiong - The Hometown of Green Peacocks". Photo by Wang Hong
In Chuxiong
Yi embroidery is a very common element in the streets and alleys
People here
If you can walk, you will jump to your feet
Can take a needle to embroider
These years
Yi embroidery as the "art of the fingertips"
It's also evolving
It has become the majority of "embroidery girls" and "embroidery boys"
New channels to get rich
Yi embroidery products Zhang Zhao Deng Yunsheng photo
Yongren Yi embroidered costumes are popular with tourists from other places. Photo by Gao Jianbo
Dayao County Miyilu National Costume Co., Ltd. embroidery workshop. Photo by Zhao Wenli
Embroidery made by The Mouding County Youth Yi Embroidery Innovation Association commemorates the 70th anniversary of the founding of New China. Photo by Zhang Jianxun
Yi embroidery also accompanies the economic and social development of Chuxiong
Towards a broader stage
It shows the world its unique charm
Embroidered lady in Beijing's Tiananmen Square. Photo by Gao Jianbo
In 2019, Chuxiong Prefecture held a warm celebration of the 70th anniversary of the founding of the People's Republic of China Silk Road Yunsheng • Colorful Yunnan 2019 Ethnic Culture Festival 10,000 people national cultural activities and a thousand people embroidered 70 meters "Shenzhou Splendid Embroidery" embroidery long roll needle collection ceremony. Summer photo
Silk Road Cloud Dress Caiyun Star International National Model Talent Contest scene. Photo by Yang Yao
"Cloud Embroidery Yi Dress" - Silk Road Cloud Dress , Colorful Yunnan 2019 National Culture Costume Festival and China Chuxiong 2019 Yi Torch Festival Welcome Theatrical Performance. Summer photo
Costume Festival events. Photo by Sun Jiayu
Costume stage. Photo by Sun Jiayu
The embroidered ladies' faces were filled with happiness and joy. Photo by Sun Jiayu
With the in-depth development of the "China Chuxiong - The Land of Green Peacocks" brand building series of activities
Leverage the attention of the central media and provincial media
It is believed that "green peacock + Yi embroidery + cultural creation" will burst out of greater vitality
Let's wait and see!
Draft: Yang Yao
Source 丨Cloud client
Editor 丨 Yang Yao
Audit 丨Li Yankun Zhou Kang