In the era of "good looks" and "personalized cars", the influence of young people is becoming increasingly prominent. The "Z Generation Automobile Insight Report" released by Ipsos shows that young people have a highly personalized attitude and demand for cars, showing a strong tendency to "face control".
Roewe's new coupe SUV whale, positioned as a "bionic intelligent driving life body", adopts a unique bionic design, breaks through the traditional car design concept, and is equipped with rich intelligent technology, which perfectly meets the core needs of potential users: choosing a whale is to choose a "whale wisdom" lifestyle that has the courage to express its own attitude. The whale that highlights the personality and practicality in the diversified scenes makes the "whale generation" young without regrets.
Specially built for "face control", the bionic slip back is too "flirting"
Influenced by social media, cars have been given more connotation interpretation by young people, and further strengthened in the attributes of trends. Behind the emergence of this product, there is in-depth consumer insight, condensed into a word is the "whale generation": 25 to 34-year-old "Zhiku" youth, mainly first-time car buyers, have a heartfelt love for their own brands.
Whale's refreshing product, from the beginning to the end of the design is oriented to the "Whale Generation" core user group, using the concept of bionic design, the whole car is full of personalized elements. The most representative is the whale pattern breathing grille, which is cut through the folds and fanned out of 30 ridges that resemble the belly lines of the whale, creating a full tension and visual impact, as if the whale jumps up and breathes heavily, making the sense of control spontaneous. This innate domineering spirit, fused with the beauty of the future born of the times and before the times, who can not love?
The whale's high appearance value can not stop here, streamlined beauty whale design brings a dynamic big slip that fascinates all sentient beings, with a 2765mm ultra-long wheelbase, presenting a cool "side face killing". The use of contrasting whale spirit whale fin rearview mirrors is as flexible and vivid as a whale breaking through the water with its front fin, adding a pleasure to the trip. The golden coastline and gold trim strips that run through the body of the car use only a few strokes to outline the elegant and unique sense of high-end of the whole car. A series of "whale color" small details, if you are not careful, it will "pick" you.
It covers multiple car scenes, and the personality also talks about practicality
The car demands of the "Whale Generation" are becoming more and more diversified, in addition to personal daily commuting, they must also cover a variety of scenes such as social entertainment and interest entertainment. The whale draws inspiration from the deep-sea giant whale and carries out the "intelligent life body design" from the outside in, using bionic technology to support the intelligent experience, creating a sense of light luxury with cross-border thinking, and bringing innovation that is both personalized and practical.
Whether or not enough personality has become the key for young people to choose a car. Whale's energy and underwater eye LED headlights, bursting out to light up the universe, the aura bursts, tail guidance • deep sea spark LED taillights, fusion of cool through-type light strips and split tail lights, while guiding the direction, bringing a very high degree of recognition, full visual effects.
The fierce battle wheels with full combat value of 19-inch Michelin wheels, with super-burning red calipers, help you show the explosive power that cannot be hidden in front of the dead party; the turbulent tail fin at the top of the tail is like the tail fin that rises high when a whale jumps from the air into the sea, with a little "cuteness" in pride. No matter what the occasion, when you drive the whale freely, passers-by's eyes will definitely turn on "autofocus", just because it is too eye-catching.
Walking inside, whale's unique Roselle wisdom cockpit can not only bring a very convenient use experience, but also help you become a "social master". Located in the "C position" of the cockpit, the ring screen giant screen dual 12.3-inch IMAX hd screen adopts IPS display technology, which is also clear and translucent in the sun, and the operation is silky smooth. The built-in Qualcomm Snapdragon 8155 flagship vehicle specification chip brings a general use experience of tablets, and the embedded smart assistant can continuously learn, and the more you use it, the more you understand. The "Whale Fun Intelligent Entertainment System" includes commonly used APPS, allowing you to put down your mobile phone and use large-screen drama chasing and multi-person interaction with relatives and friends anytime and anywhere.
The ergonomically designed seat memory zero-sense leather sports seat is sure to satisfy the family. One-piece canopy opening, electric panoramic sunroof, 256 colors free-to-define light show, whale-like sense of atmosphere and theater-like sound· The BOSE sound system pushes the "sound and light scene" in the car to a new height, and fully meets the careful thinking of young people who love "show".
The popular culture and interest circles that young people are most concerned about this year are highly consistent with the cars they want to start with, and are regarded as an important means of self-expression. In fact, choose a car with the right taste, there is no need for too many rules and regulations, found the whale this beautiful and material "new favorite", don't bother to hurry up, with multiple "whale world courtesy", preemptively take it home!