It is not difficult to find that since entering 2021, the attention of the MPV market has continued to rise, on the one hand, thanks to the major car companies have successively entered the MPV market, especially the high-end MPV market segment, such as Toyota Xena, Kia Jawa, Volkswagen Weiran and other products, have caused a large market response; on the other hand, the relaxation of policies, playing a representative role is the "three-child policy", with the gradual increase in the number of family population, 5-seater cars can not meet the needs of families.
However, careful friends can also find a very interesting place, we look back at the recently released or upcoming MPV models, such as Hongqi, WEY, Extreme Kr, Lantu, BYD, etc. have released their latest MPV models, and all of them are new energy products! So we can also judge that new energy MPV will also become the mainstream in the market!
The model we want to talk about today is also the first luxury MPV model with BYD's brand Denza, and recently the official also released the relevant official map of the model.
From the official picture, you will find that the overall design of the new car is similar to Toyota's Alpha, coupled with a huge chrome scale grille and connected to the headlights on both sides, the overall shape is very domineering.
The side of the body also adopts the boxy design of the traditional MPV model, with large multi-frame rims, blackened B and C pillars, and silver chrome D pillars, the overall look is quite coordinated. And the tail design is very square, the tail light group has undergone a special design, which is equipped with a complex group, and adopts the more popular through-type tail light design.
As for the power, denza MPV will also be equipped with BYD's DM-i super hybrid and pure electric versions, of which the DM-i version has a comprehensive cruising range of up to 1,000 kilometers.
Let's talk about the Denza brand!
As we all know, Denza is also the earliest batch of domestic brands to enter the new energy market, and it can be a luxury new energy vehicle brand jointly created by BYD and Mercedes-Benz, but it is a pity that in recent years, both product and operation have not made too good achievements, and even once became a marginal product.
However, since BYD has fully taken over Denza, it has also immediately embarked on the work of "reviving" the brand, and the new MPV model launched this time can also be said to be an attempt by BYD to impact the luxury market, but as far as the current situation is concerned, Denza's brand awareness is low, the brand strength is insufficient, and it is difficult to turn over salted fish.
With reference to BYD's current product technology level, I believe that this MPV will inevitably give us a very big surprise in terms of product strength. Although there is not much information revealed by the new car at present, we guess that the price of this new MPV is expected to exceed 400,000, so would you consider it?