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Survive or eliminate in 2022? Kindergarten's path to breaking ground and investment opportunities in childcare

author:Trans Century Kindergarten

Today, the People's Daily announced: local confirmed, new 1565 cases! For more than ten consecutive days, the "power" of this wave of epidemics has not decreased, showing the characteristics of many points, wide coverage and frequent occurrences, and some areas in Shanghai, Chongqing, Hangzhou, Nanjing, Changzhou, Jilin, Liaoning, Shandong and Hebei provinces have all been suspended due to the epidemic. Nowadays, the normalization of the epidemic is the norm in kindergartens, and under the impact of the epidemic, survival or elimination in 2022 has always been the most unwilling but necessary problem for kindergarten directors.

More and more kindergarten directors realize that in the face of reality, instead of calling, complaining and expecting, it is better to think backwards about how kindergartens should take advantage of the "opportunities" brought by the epidemic. Where is the new economic growth point for kindergartens? How to use the online model to get more parents' attention to kindergartens? How to make the kindergarten teachers stop classes and keep growing? How to use the brand to empower your own garden... Today, Xiaobian also answered the above questions, I hope to help you.

1. Increase childcare classes to alleviate the enrollment difficulties of kindergartens

According to the recent 2021 education statistics, there are 294,800 kindergartens in the country, and 48,052,100 children in kindergartens... The number of kindergartens in kindergartens decreased by 130,000 compared with 2020. The declining number of people in the park reminds the organizers that they must make full enrollment the first battle in 2022. Xiaobian believes that the opening of childcare projects is the first choice for fighting this battle. On the one hand, it is expected that the number of childcare levels in the country will reach 6.275 million in 2025, an increase of 4.88 million over 2020, and the enrollment rate of infants and young children under 3 years old will reach 14.1%; on the other hand, kindergarten nursery classes are the national policy that the state is now supporting and advocating, and the fees are not limited by the inclusive charging standards for 3-6 years old, which can increase income and create results, alleviate the dilemma of kindergarten balance and the source of kindergarten childcare projects. It can be extended downward to 1.5 years old, which is not only the growth point of kindergarten benefits, but also the reserve pool of kindergarten students aged 3-6 years.

Survive or eliminate in 2022? Kindergarten's path to breaking ground and investment opportunities in childcare

2. Seize the opportunity of deep learning and carry out childcare training

The pandemic has given early childhood teachers the opportunity for continuous, deep learning. Like daily life, the teaching and research frequency of kindergartens is staged, learning once a week, and now because of the epidemic, teachers can continue to learn and teach. For example, if your kindergarten wants to open a childcare class, it is a good choice to use the epidemic to arrange teachers to conduct online childcare training. On March 20-24, 2022, Trans-Century held the first online cross-century Montessori nursery training in 2022, helping kindergartens that joined Cross-Century Childcare to quickly form a childcare team, helping kindergarten teachers obtain the necessary professional theoretical knowledge and professional skills, mastering the principles and methods of Environmental Creation, mastering the practical skills of games, teaching aids and picture books involved in childcare courses, and greatly improving the teacher's parent communication and enrollment ability. In short, taking advantage of the epidemic situation and allowing teachers to carry out childcare training can enhance teachers' sense of professional identity and pride, make teachers more professional, easier and more attractive in childcare, and accelerate the transformation of childcare integration in kindergartens.

Survive or eliminate in 2022? Kindergarten's path to breaking ground and investment opportunities in childcare

3. Do a good job in online home co-breeding and reserve the source of childcare students

During the epidemic period, although children cannot start school normally, in order to give children a better education and let them stop school, many kindergartens will arrange teachers and children to contact "online". For example, some kindergartens have opened up a "dating" channel, and teachers and children can meet online every two weeks to chat together. For example, in the cross-century, we led the National Alliance Park to carry out online parent-child classroom activities, and we will carry out children's daily activities and curriculum arrangements every day, which not only allows parents to truly become educational partners, but also makes them more understanding of the scientific education model of kindergartens. And this is invisibly, but also for the kindergarten to promote enrollment, reserve nursery students.

Survive or eliminate in 2022? Kindergarten's path to breaking ground and investment opportunities in childcare

The first task of operation is to "ensure survival", and the essence of survival is to have a reasonable return on investment with a balance of payments. In order to win this survival defense war, Xiaobian thinks that the kindergarten's way to break the game and investment opportunities are in childcare! Trans Century is committed to the integration of high-quality kindergarten childcare, and hopes that the above sharing can help you. If you want to know more about childcare, please feel free to inquire online.