Designing a complete graphic work goes through several major links: first open the mind with associations and find suitable expressions; organize new graphics through the composition imagination of graphics: use creative expression techniques and appropriate color expressions to finally complete graphics that conform to the theme.
Among them, the form composition is the starting point of the imagination stage, any visual art attaches great importance to the visual effect of the shape, and the graphic can achieve the purpose of creative modeling through re-composition and combination. Therefore, the composition and organization of graphics can be said to be the core content of graphic creativity. We often think in our creations, what kind of structure and organization will the graphics cut into the theme?
Using the similarity between forms or specific structural points, one thing is transplanted into another thing, replacing its partial shape, and combining them into a new image. In the transplanted pattern, the form of one thing maintains the basic characteristics of the original shape, and replaces a part of the original shape with other similar shapes, although the structural relationship of the original shape has not changed, but the reconstituted "new face" has brought unexpected effects.
In transplanting creativity, one way is to transplant a part of an object to a certain part of another object; the other way is to transplant an object as a whole to a certain part of another object. Whether it is transplanted with a local shape or a whole shape, the prototype of the transplanted object can only be partially replaced, resulting in a logical "Zhang Guan Li Dai", thus expressing the theme connotation "pun in one word".
A shape-like shape is an imitation of a physical shape, which refers to the combination of several visually identical or identical forms through the imitation of other shapes, so that the meanings of the two can be connected and trigger new meanings in new creative graphics. Profiles are made up of a combination of many forms. But it is not subjective and arbitrary stacking, but first set an object to be represented, and then arrange other objects in its outline according to the structure or shape of this object in the state of light and shadow, which coincides with its appearance or light and shadow.
In the world we live in, anything has light and shadow, the existence of shadow is supported by light, light and shadow are interdependent, shadows change with the change of light, shadow graphics are special visual images that change the shadow image of objects, which is more novel than simple projection, the technique is more subtle, the image of performance is very natural, careful study will find the mystery of it.
The shadow graphic is not to show the normal shadow state of the object under the action of light, but to use the shadow to do "articles" and actively look for new creative points, which visually retains the integrity. Shadow graphics use the change of the shadow and the objective real body to produce contrast, both highlight the main image, but also give the subject image a more profound meaning, in the shadow graphics, due to the shadow of the details are small, the graphics are concise, the tone is dull, it is easy to express the mystery of the graphics, sometimes the shadow is the focus of graphic performance.
Projection graphics is to cast the image or surface image of one graphic onto the surface of another object, change its original "face", and after the combination of the two objects, convey a certain connotation. For example, the surface texture of the material of one thing is thrown onto the surface of another thing, and the surface material of another thing is replaced, and the change of this material makes the original bland graphic show a strong visual charm, enriches the meaning of the graphic, and strengthens the expression of the theme.
There are two common ways of symbiosis of symbiotic graphics: one is the symbiosis of positive and negative shapes, which is the use of the common contour line to closely combine positive and negative shapes, positive and negative shapes borrow from each other, and the two shapes share a line; the other is the symbiosis of positive and positive shapes. The partial image of one thing simultaneously constitutes the partial image of the other, forming a clever whole, and the two forms share a face.
Symbiotic graphics are polymorphic common combination graphics, minus the repetitive graphic elements, so that it is maximized and simplified, but does not destroy the integrity of each image, symbiotic graphics belong to the "you have me, I have you" graphics.
In the graphic of a contradictory space, there is a spatial combination of two or more viewpoints at the same time, and this kind of object-like space does not exist in real life. The three-dimensional shape of two different viewpoints is closely combined with the same surface to form a visually contradictory spatial structure, one moment looking down, the other looking up, but the overall coexistence relationship is seamless, so the contradictory graphic shows the psychedelic effect of space, thus mobilizing the curiosity of the viewer.
The graphic elements required for all the themes are displayed in two dimensions, each element is in an equally important position in the picture, and the primary and secondary relationships of the picture are not strictly divided, which is the scattered graphics. This composition is a bit like the layout of "scattered perspective" in Chinese painting. The characteristics of the scatter graphic are that there are many information elements, there is no primary and secondary, which is suitable for setting off the theme atmosphere and also suitable for expressing descriptive content.
Value-added graphics are the repeated addition of the shape or part of it, reflecting the emphasis on an element in the graphic, making it the focus of expression and the visual protagonist. In value-added graphics, sometimes the number of local figures increases and juxtaposes, so that the same shape continuously produces phantoms, prompting the graphics to produce a sense of motion. In addition, the large number of repetitions of value-added graphics produces psychological surprise and visual collision, so that the viewer can never forget and leave a deep impression.
Specificity in graphics refers to the insertion of a small number of different elements in the same, approximate elements, intentionally creating a breakthrough in the sense of regular monotony, so that the graphics produce dynamic and interesting. In the specific graphic, the changed part is often the focus of vision, but also the center of gravity of creative expression, the mutated part can be the size of the specific, the shape of the peculiarity, the color of the peculiarity, etc., the mutated part should be a smaller part for the whole, only in this way can there be a natural "a little red in the evergreen bush", "stand out from the flock" of the foil effect.
In dense graphics, many elements of the picture are concentrated in a certain place in the picture according to a certain basic shape, and evacuated in other places, but there is often a phenomenon of gradual movement between the set and the scatter, the virtual and the real. Dense graphic is a relatively free form of composition, the elements can be the same, can also be very different in form, as long as there is a dense change in the force of the picture, the dense center can be in the form of a solid shape, can also be a negative form.
In the gradient graphic, the graphics or bone grids on the screen gradually, regularly and sequentially change, resulting in rhythm, rhythm, space, layering, gradient, gradient has shape gradient, size gradient, direction gradient, position gradient, color gradient, etc., the performance of the gradient can be carried out with a single image gradient, or it can be transformed by the gradient of positive and negative shapes.
Decomposition graphic refers to the conscious decomposition of a complete figure, and then the use of mobile reorganization methods to obtain a new form of conformation means, so as to produce an afterimage, confused graphic effect. Decomposition graphics are the final evolution of objects in normal state into abnormal states, and the purpose is to convey a novel concept and visual effect.