In February, in the face of the industry's general sales off-season, BYD seemed "out of place". According to BYD's official data, BYD's sales figures in February were 91,078 units, up 336.2% year-on-year. Among them, 87,473 new energy passenger cars were sold.
February has been the low season for sales for many years, not only 28 days, but also including a Spring Festival holiday. Therefore, for many car companies, sales have been more or less affected by the previous month. However, BYD "did the opposite", continued to play steadily in February, showing a very strong momentum, and sales surpassed SAIC Volkswagen for the first time.
How the specific performance, let's look down together:
At present, BYD has five major models of The Dynasty series Han, Qin, Song, Tang and Yuan. In addition to this, there are "new species" such as dolphins. From the price point of view, it basically covers the range of 100,000-300,000, and there are rich choices for consumers.
Among them, the BYD Han family sold 9290 vehicles in February; BYD Qin continued to shine in the A-class family car camp, selling a total of 24,503 vehicles in February this year; looking at the performance of the Song family, it also maintained an excellent performance, with the sales of the whole series in February being 24,534; the Tang family sold more than 10,000 vehicles in February, reaching 10,426 vehicles.
It is worth mentioning that thanks to the listing of yuan PLUS, the yuan family's sales of the whole series in February reached 8953 vehicles, of which the yuan PLUS won 4517 sales. For an entirely new model, such an achievement is successful enough.
In fact, BYD's success has never been accidental. Since the launch of blade batteries, BYD's achievements have begun to bear fruit, and the safety of blade batteries has been widely recognized in the market.
Subsequently, last year's release of DM-i hybrid technology, with the five advantages of "fast, provincial, quiet, smooth and green", is to raise BYD's sales to a new level. With the improvement of production capacity, SINCE May last year, BYD's sales have ushered in a significant growth trend.
In addition, the launch of e-platform 3.0, so that in the field of new energy technology to a new level, Dolphin, yuan PLUS are from the platform, after the listing have ushered in good results.
Today, the problem of global chip shortage is still unresolved, the epidemic is also volatile, and many car companies are still in a state of shortage of auto parts. BYD has always insisted on mastering the core technology to achieve self-sufficiency in semiconductors and power batteries, and has hardly been affected by the lack of cores. Under this series of conditions, BYD has the confidence to fight with external factors.
By the end of this year, Han DM-i, Han DM-p, Song MAX DM-i, Destroyer 05, Seal, Sea Lion, Seagull and other cars will be listed, and at the end of the year, a new high-end brand will be launched to further expand their camp. According to this trend, the target of 1.2 million annual sales this year is likely to be completed.