On February 22, 2022, a somewhat legendary day, a TV series "Shang Food" that focused on the theme of costume food created by the team was officially launched.
In fact, the drama has been completed as early as a year ago, for such a "gold medal" production team, investment in a large-scale costume theme work, it can be said that since the beginning of the project has attracted much attention.
To be fair, for this "Shang Food", whether it is from the "Yu Zheng" production team that has created "Beauty Heart", "Gong Suo Xin Yu", "Lu Zhen Legend", "Yanxi Raiders".
Or from the cast of "binding" Wu Jinyan, Xu Kai, Wang Churan, Wang Yizhe and a large number of popular newcomers, it is obvious that there are several costume elements "ceiling" general configuration.
On the other hand, the setting of the background of the Story of the Ming Dynasty and the integration of ancient gastronomic elements all reflect the full highlights and novelties of this work.
However, just as the so-called "success is also Xiao He, defeat is also Xiao He", many of the "success" elements that "Shang Food" relies on often become another innate deficiency of its own.
On the one hand, with the audience's aesthetic fatigue of the costume theme in recent years, the overall trend of "decline" in the costume theme works has emerged.
The costume theme production team represented by The Yu Zheng team has also been questioned and controversial because of the singleness and modeling of the theme and method.
The "Shang Food" born in this context has naturally become a representative of the public opinion field's criticism of the monotonous and assembly line-style production of costume-themed works.
Focusing on the history of the Ming Dynasty, which is less involved in film and television works, and taking ancient gastronomic works as the core point of the play, all of this makes the drama face great difficulties and challenges at the beginning of filming.
After all, compared with the overhead theme works, this kind of "well-documented" quasi-historical theme works are difficult to avoid the doubts and criticisms of many historical examiners.
In the final analysis, the ancient drinking and eating culture itself is a relatively cold and serious field, and to ensure that a large number of ingredients and production methods in the play do not contradict the "historical facts", which is obviously impossible to achieve by the "Shang Food" team that has been made in only 113 days.
It can be said that all these things have become the reasons why people generally look down on the drama and even criticize it.
For such a large-scale costume theme work that can be called excellent in all aspects, it finally failed to successfully achieve star broadcasting, which may also confirm its many "innate deficiencies" from another aspect.
With the show's launch for some time, the two very different views formed on the basis of this can also be said to be another landscape.
The voice of the play does not hesitate to praise the tallness of the costume in the play, and a large number of beautiful women in costumes with different styles have been launched, which is an excellent eye-catching effect on the visual of the crowd.
However, the complaining about the play has never stopped, from the food distortion caused by the excessive use of filters, the unnatural expressions of the characters, to some of the plots that cannot withstand scrutiny and fall into the clichés, and some ingredients have controversial nodes.
Even the female protagonist "Yao Zizhen" played by Wu Jianyan is difficult to break through the inherent image of "Yanxi", and the inner drama of the character is underwhelming, while the "Zhu Zhanji" played by the male protagonist Xu Kai lacks imperial spirit, making people play and so on.
I have to say that this "Shang Food" of the young CP combination of "Yanxi Raiders" which is quite a bit of a dream come true is still left with more regrets after all, and it has received less word of mouth.
In the environment where the wind of "limiting the ancient order" is getting stronger and stronger, similar to the Yu Zheng team that has become popular with costume theme works, how to face up to the objective reality, the development department is more innovative, and the new theme works that cater to the audience's tastes.
It can be said that this is undoubtedly a new topic that needs to be solved urgently in front of all film and television people.