On the evening of February 20
Closing ceremony of the 2022 Beijing Winter Olympics
Held at the National Stadium
In the closing ceremony performance
The main creative team continued the opening ceremony style
Passed on to the whole world
"Faster, higher, stronger – more united"
Olympic motto
In this one
Responsible for the entire opening and closing ceremonies
VFX production team
Two of them went from Yichang to the whole country
Creators who go global
They are the Black Bow team
Founder Wang Zhiou and marketing director Tian Xiaoyu
Founder of the Black Bow team, Wang Zhiou
Speaking of his hometown, Wang Zhiou smiled and said, "I am a crazy person in Chu, And Fengge laughs at Kong Qiu." "Growing up in the Three Gorges, his personality is engraved with a spirit of bold innovation and bold application. Using the core of traditional culture and the shell of modern technology to create every link, this is the creative concept that Wang Zhiou has always upheld.
In the closing ceremony performance, the snowflake torch stand is the most shining part, designed by Wang Zhiou's visual effects team, with the creative concept of "the story of a snowflake", the core element "snowflake" runs through the entire closing ceremony, and the clearly visible snowflake elements fly from the bird's nest to the world with a poetic romance. The snowflake torch stand installation is woven from Chinese knots and olive branches, and the snowflake core is 96 small snowflakes woven with Chinese knot elements, highlighting the concept of "going to the future together" and organically combining oriental aesthetics with the Olympic spirit.
What is "The Story of a Snowflake"? Wang Zhiou said that the story of a snowflake is the story of unity, the opening and closing ceremonies of the Winter Olympics began with the story of a snowflake, and also ended with a snowflake, the snowflake is the transmission of a slight fire, and then it becomes light, presenting a landscape of sparks of stars, and more unity is the artistic conception that a snowflake wants to express.
The pursuit of the ultimate, beyond the self, not only the Olympic spirit of competition, but also the creative spirit of Wang Zhiou, he recalled, in order to make each "small snowflake" can shine independently, the design of the "snowflake torch platform" fully uses visual effects programming, digital visualization, to achieve the snowflake torch platform every second is full of changes and surprises, and finally presents a romantic and ethereal snowflake crystal blooming, peaceful and romantic olive branch flexible growth visual effect. After more than 950 versions of the update iteration, "a snowflake" - the torchbear platform of the opening ceremony of the 2022 Beijing Winter Olympics met with the audience.
"Only by loving the motherland, loving the hometown, and drawing creative nutrients from the growing cultural soil will there be a 'story of a snowflake', hoping that there will be more Yichang people on the international stage, and also hoping that the Olympic spirit can be better continued and carried forward in Yichang." At the end of the interview, Wang Zhiou said.
Tian Xiaoyu, Marketing Director of the Black Bow Team
"I hope that the experience accumulated in the large-scale grand ceremony of the Olympic Games can be brought to the fathers and elders of my hometown, showing them wonderful creativity and enjoyment of art and technology." Tian Xiaoyu, marketing director of the Black Bow team, said.
Source | Three Gorges Daily
Reporter | Tan Qiangming
Image | Xinhua
Edit | Zhang Pingping