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Sihao another new car released! Design a younger campaign aimed directly at young consumers!

It is time for the working hours after the Spring Festival, and many OEMs have begun to enter the state of conquest, holding a big move at any time to seize the first-hand traffic password

This professor recently learned that Sihao's patent drawing of another new SUV, the new car using the latest design concept of the Sihao family, but also notes that the Sihao family began to enter a new stage, or will focus on young consumer groups.

Sihao another new car released! Design a younger campaign aimed directly at young consumers!
Sihao another new car released! Design a younger campaign aimed directly at young consumers!

Judging from the patent diagram of the current new car, the front face of the new car uses the upper and lower segmented grille design, and the entire contour is relatively square, but it creates a very fierce atmosphere in the visual impact.

Sihao another new car released! Design a younger campaign aimed directly at young consumers!

On the side, the body of the traditional SUV is maintained, and the anti-scuff strip design is added at the wheel eyebrow, which looks more like a hardcore off-road vehicle. According to the product plan previously announced by Sihao, the new car is likely to be positioned as an entry-level compact SUV.

Sihao another new car released! Design a younger campaign aimed directly at young consumers!

The tail design adopts the more popular through-type taillight group, and adds a tear-eye design on both sides to enhance the recognition of the whole vehicle and echo the style of the headlight group. Of course, as for whether it looks good or not, it will be spent in each eye, after all, the current through-style taillights have been the same.

Sihao another new car released! Design a younger campaign aimed directly at young consumers!
Sihao another new car released! Design a younger campaign aimed directly at young consumers!

On the power system, there are too many news announcements for new cars at present, but with reference to the existing power combination, the new car is likely to be equipped with a 1.5T engine, the maximum power is 135kW, the maximum torque is 300N·m, and the matching transmission system may provide a 6-speed manual transmission and a 6-speed wet dual-clutch transmission.

Sihao another new car released! Design a younger campaign aimed directly at young consumers!
Sihao another new car released! Design a younger campaign aimed directly at young consumers!

Looking at the current Sihao family, there are 11 models, but half of the models are transformed from Jacque's models, and the real sense of the new models is only a few, which also leads to even if Sihao is backed by the Volkswagen Group, the response in the market is relatively low, and even most consumers do not know the origin of the Sihao brand.

Therefore, sihao to increase the reputation of the brand is also imminent, from the previous release of SiHaoyao to this new SUV model, but also aimed at the young people's market, want to use a more sporty, fashionable design, match the aesthetics of young consumers, and enhance the prestige of the brand in the market.

Sihao another new car released! Design a younger campaign aimed directly at young consumers!

On the other hand, from the existing pattern, in the independent car brand, Si Hao has been reduced to the third echelon, there is no popular model in the sale model, the layout of the current product matrix is also crucial, so Si Hao's new SUV pricing range is close enough, quite cost-effective, or will change the fate of the entire family.

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