Jia Yueting was in trouble again in building a car.
The car priced at more than 1.3 million yuan claimed to have booked 14,000 vehicles, but only a few hundred cars were actually paid for 50,000 yuan. What would you think of that?
The data image is that the FF91 order fraud rate is more than 96%.
Among all the car builders, Jia Yueting should be regarded as a very tough person, there is no one.
Among all the entrepreneurs, Jia Yueting should also be regarded as the most able to survive the persistence, of course, can only be counted as one.
No matter how much money is owed, no matter how many difficulties there are on the road ahead, no matter how many setbacks have been encountered. Jia Yueting was able to think of ways and find countermeasures, and eventually gradually returned to a more favorable situation.
At this point you have to admire him, the average person can withstand one or two setbacks, three or four, five or six, seven or eight, can you still withstand it?
I don't think so, but Jia Yueting will.
An entrepreneur who has been characterized as an old lai can continue to build a car for so long, and some people may say that it can be regarded as a relatively thick skin, or it can be said that it is persistent for the goal.
From the perspective of thick skin, if the skin is not thick, sometimes things will not be successful, so some thick skin is also one of the qualities of career success.
Suffocating for dreams, this is the discourse of the LeTV era, but perhaps it is Jia Yueting's heartfelt words.
Recently, Jia Yueting has encountered big trouble again.
Judging from the news in June last year, FF91, which costs more than 2 million yuan, starts at more than 2 million yuan, and it can be booked by paying 50,000 yuan. At that time, according to the official announcement, it reached 14,000 vehicles.
From being considered to be a PPT car, to having a sample car, to having a large number of reservations. Jia Yueting's dream of building a car seems to have landed, at least many people in the outside industry think so.
However, entering 2022, all this seems to have variables.
Most importantly, the predetermined amount contains significant moisture. This is data glorification and significant dishonesty.
The stock price has fallen a lot, coupled with the dishonest news now, will investors still believe Jia Yueting?
Both Jia Yueting and Ferrari CEOs have been cut by 25 percent and are to report to the executive chairman.
These all indicate punishment and restraint.
What may be very concerned is that in the face of such a situation, what kind of method can Jia Yueting come up with to break the situation?
The ff 91, which sold for more than RMB2 million, was later revised to over RMB1.3 million, but the price has surpassed some models of the Mercedes-Benz S-Class.
These are two gimmicks: one is more expensive than the Mercedes-Benz S-Class, and the other is that it has received 14,000 orders. Although the order is only a deposit, you need to pay 50,000 yuan, but it is enough to witness the confidence and heat.
There is such a good performance, some people guess: Jia Yueting smiled.
Faraday Future was founded nearly seven years ago, and at the beginning the idea of new energy vehicles was leading, but now the new energy vehicle market has been competing with the deer and the crowd.
Jia Yueting, who has been sprinting toward mass production, has passed one milestone after another, but has not yet achieved mass production.
Even if the energy is produced, it will take a long time to tear it up.
Did Jia Yueting smile? Not really, because the bad days are here again.
That's the falsification of ff91 booking data. According to media reports, there are only a few hundred bookings, which is a big gap from the 14,000 bookings disclosed in Ferrari's future prospectus last year.
Jia Yueting's credit was once again discounted.
In July of last year, Faraday Future began its way to the market, planning to raise more than $1 billion for mass production of the FF 91.
Jia Yueting, who is trapped by the rupture of funds, has a new financing channel.
The prospectus mentions that the first flagship model, the FF 91, has received more than 14,000 orders and is expected to sell more than 400,000 units in the next five years. These are resounding numbers, numbers that give investors confidence.
On July 22 last year, Faraday Future officially landed on the NASDAQ, and Jia Yueting smiled very happily in an interview with the media.
Since then, progress has accelerated. On September 19 last year, FF's senior management team in China made a public appearance. Subsequent disclosures were the cooperation with Geely Holdings and the location of the domestic flagship store.
The upcoming mass production and the important market in the Chinese market are strong signals.
More importantly, after that, the construction of the FF Hanford plant went smoothly, obtained production qualifications, and announced the completion of preparations for the installation of the production line for quasi-production vehicles.
However, under the influence of the short report, FF set up a special committee of independent directors to conduct an investigation, and the results of the investigation showed that only hundreds of bookings for FF91 vehicles had been paid!
There is no payment for the booking, then in some e-commerce platforms at any time can be a few million amounts.
This announced predetermined number is indeed ironic.
14,000 landed in hundreds of bookings, and dreams and reality are still far away.
New energy vehicles are really not an easy task.
It's an era of capital, but wherever you can make money, you'll put up a very high threshold in a very short period of time.
As Li Bin said in the future, there is no 30 billion now, don't think about infiltrating and coming in to build cars.
I was punched in the face again.
Is there still a drama on Jia Yueting's road to building a car?
The drama definitely has.
Although there are more episodes.
But the pace of FF's promotion of mass production has not stopped.
There are two recent news that you can pay attention to.
One piece of news is that the FF 91 will be officially mass-produced at the FF Hanford plant this summer.
Another piece of news is that Faraday Future's stock price has fallen by nearly 70% in less than a year. At the close of trading on Feb. 2, Faraday Future was $4.22 a share, compared to $13.78 last July.
Can the strong Jia Yueting build a car this summer to sound the mass production charge?
This answer may not be certain, because last year there was also news that the FF91 was going to be mass-produced last summer, but it turned out not.
In this era of new energy vehicles, when many car companies are discussing whether to change the power or charge the mode, Ferrari is still considering when to produce energy in the future, which inevitably has a relatively large reality gap.
Finally, there is a sentence: Jia Yueting come on!