What is the best atmosphere group for the Spring Festival?
Thirty years ago, the answer might have been dumplings, firecrackers and the "Spring Festival Gala." Three years ago, the firecrackers in this answer were about to be replaced by the "Spring Festival stalls" in the movie theater.
And this year, from the hot topics of social networking sites, in addition to the dumplings on the table and Shen Teng on the Spring Festival Gala, the new year flavor combination of the Spring Festival is also indispensable to a set of golden files on CCTV and iQiyi's popular New Year drama "The World of Man".
From "Zhou Bingkun's New Year's Social Embarrassment" to "Zhou Family Father-Daughter Reunion Stepped on My Tear Glands", from "Qiao Chunyan is the Queen of The Northeast Bathing" to "Zhou Bingkun Confessed to Zheng Juan in 15 Seconds"... Although only 10 episodes have been broadcast, from the perspective of the popularity of online discussion, the bumpy encounters and tastes of life of the Zhou family of five in "The World of Man" have obviously been on the channel with young audiences.
As a realistic contemporary drama adapted from the "Mao Dun Literature Award", the opening of "Human World" is unexpectedly full of "involvement".
After unfolding a grand and serious picture of the times, it quickly probes into the capillaries of family life in northeastern towns in the 1970s. For young audiences, even without nostalgia, the trickle of life drama is enough to immerse people. The story unfolds from the perspective of the Zhou family's confused "old knot", the younger son Zhou Bingkun (Lei Jiayin), which allows more young audiences to find a sense of substitution.
Zhou Bingkun, who is most like "us"
The story of "The World of Man" began in 1969 and revolves around three generations of an ordinary Northeastern worker family.
It's grandiose. In the original author Liang Xiaosheng's intention, this novel is written at the intersection of personal fate and the changes of the times, and is the life history of the Chinese people spanning fifty years. But its landing point is "personal". The transformation of the times is projected into the family encounter, affecting the specific destiny of each person. In the TV series, the epic of civilian life unfolded from the perspective of Zhou Bingkun as the main point of view makes people feel more like the people in front of them and the things around them.
The Zhou family in "The World of Man" is a representative family of that era. The family, from his father Zhou Zhigang (Ding Yongdai) to his eldest son Zhou Bingyi (Xin Baiqing) to his daughter Zhou Rong (Song Jia), can be described as outstanding.
Zhou Zhigang, the father of Zhou, is the first generation of construction workers in New China, and is also a model model for devoting himself to the construction of the third line of the motherland, and the identity of the old workers is a heavy honor, but also a sense of pride that overflows with words. Zhou Bingyi, as the eldest in the family, was assiduous and enterprising when he was a student, and had the courage to take responsibility, Zhou Rong was also excellent in character and learning, intelligent and enterprising, and when he reached the young generation, one of them went to the production and construction corps to become the "literary guts" in the division, and one went to Guizhou to become a rural teacher, which was an example of actively pursuing progress.
Only Zhou Bingkun, who is honest and honest in Mune, seems to have some "no ambition" in the contrast of his brother and sister. If the father, brother and sister are representatives of choosing fate, then his life has been more likely to be chosen by fate from the beginning. After his father, brother and sister left home, he stayed with his mother and became an ordinary wood processing factory worker.
He is a good worker who is not afraid of getting dirty and tired, but his personality is somewhat awkward. The factory arranged for Bingkun to see his co-workers being executed, he would neither be sleek and evasive, nor did he have an iron heart, and he lost his job without knowing why. In the face of the ardent pursuit of Fa Xiao Qiao Chunyan (Huang Xiaolei), he is neither willing to accept nor dare to refuse, but instead chooses to "hide" in the neighborhood life of looking up and not looking down.
Although he is confused, he is also a sweet and good son. Because her mother could not read, the work of reading, writing, and replying to letters was all undertaken by Bingkun. His mother rose up at night and called him to write a letter to his father, and he would still come out of the bed and pick up a pen and paper if he was reluctant to do so. Of course, he did not forget to take the opportunity to lie to his mother. For example, ask her to knit herself a new pair of sweater pants. After all, he had already worn his sister's old sweater pants into "tight pants".
Under the interpretation of Lei Jiayin, Zhou Bingkun's honesty and directness, confused and cute, and covered with a layer of pity for the comedic color.
When the story advances to the scenes of other members of the family, the TV series "Human World" also often uses the plot of reading letters and receiving telegrams, unfolding from the perspective of Zhou Bingkun, showing the mutual thoughts and concerns between relatives.
For example, when the father sent a long 10-page letter informing him of his visit to his daughter in Guizhou, the scene where Zhou Bingkun read the letter to his mother was quite interesting. As he read, he pondered his handwriting and subtext, and became a commentator. This hip-hop made her mother not in a hurry, but at the same time, she also witnessed the reconciliation of father and daughter, and Zhou Rong's bitter and sweet life in Guizhou.
Such a Zhou Bingkun is very similar to every ordinary young person growing up. Maybe not so precocious, maybe not lacking in confusion, but in the short life baptism of parents, in the process of witnessing the growth of the people around him, he began to slowly awaken, knowing what to pursue and what to stick to.
For young audiences, the stories of ordinary young people of their fathers fighting against fate and growing up in the storms of the times may be familiar, but they do not always empathize with each other. The complete depiction of the three children of the Zhou family, especially Zhou Bingkun's tortuous life course, seems to provide an opportunity for an immersive experience.
Tohoku City Well "Light Character Piece"
If a period drama wants to have a "sense of involvement", the most common demand made by the audience is the word "real". These two words seem simple, but they include at least three requirements, that is, the truth of the characters, the truth of the plot and the truth of the situation.
Among them, the reality of the situation is the primary factor that brings the audience's emotions in.
Especially for the young audience of the online generation, who are familiar with the immersive entertainment method, they have their own judgment standards for whether a story situation is true or not. This standard is not simply like not like, wear or not wear gangs, but in line with the atmosphere of the times, the rules of the world, whether the spiritual logic can be self-consistent, whether the characters can really live in it.
For period dramas, higher requirements are put forward. When the interior and exterior scenes are built, they find the style of the times, and the modeling and clothing meet the requirements of the era, and these visual symbols are very important. But more importantly, it is still necessary to restore the spiritual outlook, value logic and interpersonal relations of that era.
The story of "Human World" is rooted in the civilian community "Light Character Film" in the industrial city of Jichun in the northeast, and the creators have spent a lot of effort in restoring the era style of this community.
From the narrowness of the street into an alley, to the clutter in front of the house; from the chicken coop in the corner of the courtyard, to the ice skating under the eaves, the snow on the road, the sewage well at the end of the alley... As soon as the camera pushes into this urban mixed-up, the hot atmosphere of life in the northeast in the 70s comes to the fore. To the interior of the Zhou family, from the arrangement of the two rooms inside and outside, to the photos and propaganda posters hanging on the wall, the curtains hanging on the doors, the covers, and even the style of the kitchen pots and pans and grates and spoons, there are exquisite.
However, "Human World" does not use the lens to emphasize these visual symbols, but puts it in the background to support the creation of spiritual outlook and the laying of value logic.
For example, at the beginning of the whole play, a plot was designed in which the eldest brother of the Zhou family left home to confess to Bingkun to keep the books and give him a rare military coat. A simple play clearly explains the identity of the Zhou family's workers' families, the importance of "components" in the social atmosphere, and the scarcity of materials. The simple and tidy living environment of the Zhou family plays a visual supporting role as a background.
Then, after taking the photos, Zhou's father returned home, distributed the black and white family portraits he took from the photo studio to his children, and then gave the negatives to his old partner Li Suhua (Sarina) for her to put away. Although this is a short play, the warmth between the parents of the Zhou family, the warmth that needs no more words, and the parting sorrow of the three children who are about to go their separate ways, fill the screen in a few dialogues. The black-and-white photos full of the sense of the times silently witness the turn of the family's fate.
Surrounding the five families of the Zhou family, "The World of Man" created a group of vivid group portrait characters, which not only restored the intimate and direct interpersonal relationship at that time, but also wrote the simple and seamless brotherhood.
For example, Qiao Chunyan, who was jokingly called "the queen of the northeast bath" by the audience. She is not only a bold woman who can grow up in the black land of northeast China, but also a social cattle person nourished by the culture of the city and neighborhood. Internally, she is loyal to herself, she wants to fight, what she likes is expressed, and never hidden; externally, she is never cold, whether with raw people or acquaintances, always happy, heart to heart, is the small sun in the social circle. Put it on her, take it, put it down, and sincerely take Zhou Bingkun as a role as a brother after being rejected, in order to establish.
Another example is Qu Xiuzhen (Zhang Kaili), who distinguishes between public and private and is sympathetic to young workers. She has a direction for grasping work, is highly efficient, and pays attention to methods and methods, and is a good cadre with both moral integrity and ability. Her communication with young workers is also very characteristic of the older generation of cadres. At work, put them on the hardest line of exercise; in material and spiritual life, give them the same meticulous care. Improve the production conditions of the slagging workshop, timely enlighten and do ideological work, supervise and go to night school to study, and invite them to their own homes to open meat and relieve hunger... In short, love young people strictly and delicately. Zhou Bingkun also became a friend of her for a long time.
Around Zhou Bingkun, "The World of Man" also portrayed a group of young people in the 70s. They have different personalities and backgrounds, but when a group of young people get together, the innocence, impulsiveness and enthusiasm that naturally fission can break the intergenerational barrier.
For example, Zhou Rong's suitor Cai Xiaoguang (Wang Yang). Originally, after Zhou Rong got married, he had no relationship with the Zhou family. But when Zhou Bingkun, who lost his job, found him and called out a "brother-in-law", he still recognized his brotherhood and arranged work for Bingkun before and after running.
In the work arrangement, there was a little episode, Bingkun did not pay attention to it, but Cai Xiaoguang felt that he had broken his word and was disgraced, and pretended not to know Bingkun on the street. When he knew that Bingkun was very satisfied with the work arrangement, he took the initiative to find Bingkun to show goodwill, and the gas of gambling disappeared as soon as he said two sentences.
This is the brotherhood of that era, although there are also times when the face is prickly, but the main theme is always not forgetting the old good, simple and direct.
In addition to Cai Xiaoguang, several of Zhou Bingkun's colleagues in the soy sauce factory and the timber factory have also become his lifelong friends, including Tang Xiangyang (Miao Chi), who comes from an intellectual family, Lü Chuan (Gong Hongjia), who is humble and eager to learn, Debao (Zhang Ruihan), who wants to marry the daughter of a high-ranking official but is conquered by Chunyan, Xiao Guoqing (Wang Daqi), who is hard-working, and Sun Chaochao (Song Chuyan), who has a tough personality...
On the night they went to the supply and marketing cooperatives to buy pork, they formed an alliance after stopping a smashing and robbery incident, and became the "six little gentlemen" full of blood. Although in the tide of the times and the ups and downs of fate, they later embarked on different paths in life, but when they were young, the fiery life of riding a bicycle through the "light word piece" will always make people feel nostalgic.
Why is the Internet generation fascinated by period dramas?
From "Chicken Feathers Fly to the Sky", "Big Rivers and Rivers" to "Mountains and Seas", in recent years, among the high-rated online dramas, the era reform drama has become an important force. Although the popularity of the Internet and the quality of the play are not always directly related, as a barometer of public opinion, it can explain the subject preferences and aesthetic orientation of the netizen audience.
What exactly do online audiences crave to see in period dramas? We may get some inspiration from the online discussions related to "The World of Man".
Some of the audience was attracted by the performance, the comedic boy played by Lei Jiayin, the steady youth performed by Xin Baiqing, the unworldly women interpreted by Song Jia, as well as Ding Yongdai's father's love Rushan, Sarina's mother Zejian, and Yin Tao's subtle charm... Some young audiences have found a coincidence with the aesthetics of their parents in "The World of Man", tasting the taste of fate in the changing times, and naturally abandoning the empty beauty of idol dramas; some people see the projection of reality from the play, the family affection that gathers less and more does not fade, the shackles of cutting and chaos, and the daily life that is not lacking in suffering but always shining...
The netizen generation does have the preference of pursuing a sense of participation, clinging to the logic of reality, and favoring short and fast dramas, but this does not mean that serious era narratives cannot enter their aesthetic vision.
On the contrary, they are eager to artistically perceive the changes of the times in the period drama, to experience the ups and downs of their parents' fate, and to see inspiring life rehearsals. In these three points, "Human World" has achieved convergence with the aesthetics of the Online Generation audience.
Directed by Li Lu and concurrently produced by the chief producer, written by Wang Haiyu and Wang Daou, and co-produced by CCTV, the Propaganda Department of the Jiangsu Provincial Party Committee of the Communist Party of China, the Propaganda Department of the Jilin Provincial Party Committee of the Communist Party of China, the China Television Drama Production Center, Tencent Pictures, iQiyi, Xinli Tv, Hongdao, Yuwen Film and Television, and Yiwei Culture, "The World of People" has been broadcast in a set of golden files on CCTV and iQiyi. The fate of the three children of the Zhou family and the young people of the "light character film" is making many viewers suspenseful. We may as well focus on chasing the drama and see how this grand drama continues to climb high.
【Text/Tin Drum】