"Classmate Zhang" and "Xiao Fanfan", two Internet celebrity broadcasters who were born in the countryside and returned to their hometowns after working hard outside, are now working with more and more rural Internet celebrities to become "new farmers" in the mobile Internet era.
"Classmate Zhang", whose real name is Zhang Kai, began to release short videos of rural life last year, and received more than 70 million likes and more than 18 million fans in 3 months.
"Xiao Fanfan", whose real name is Dai Fan, has been exposed to short videos since 2019, often in the way of "one person acting in the whole village", showing the local customs of the countryside.
From the short videos they posted, many people feel the taste of the countryside and look for memories of the past. Now, they plan to sell their hometown agricultural products in the form of live streaming and other means.
Reporters: Wang Bingkun, Wu Jiangmin, Zheng Minghong
Produced by the Audio and Video Department of Xinhua News Agency