On January 27, the CCTV "2022 Spring Festival Gala" was rehearsed for the fourth time. The program has been repeatedly polished and more mature, and the festive atmosphere and the connection between the whole show are more full and smooth. In particular, many cutting-edge innovative technologies have made their debut, integrating with the content of the program and complementing each other, bringing the audience a new audiovisual enjoyment.
This year's Spring Festival Gala for the first time using LED screen to create a 720-degree dome space, the giant screen dome design makes the audience seat and the main stage integrated, forming a highly malleable three-dimensional studio space, breaking through the traditional evening viewing relationship. The whole evening also integrated new technologies such as XR, AR, holographic scanning and 8K naked-eye 3D presentation, breaking through the limitations of time and space, providing unlimited possibilities for the creative presentation of the program, bringing more real feelings to the audience, and showing the beauty of the integration of science and technology and art.
In the children's program, the 720-degree ring screen transforms into a vast starry sky, swimming in the boundless universe from the perspective of children; in the Winter Olympic theme program, the AI multi-modal motion capture system is used, and the mascots of the Beijing Winter Olympic and Paralympic Games, "Ice Pier" and "Snow Rongrong", dance hand in hand over the venue...
With the help of new technology, the martial arts and dance programs of this year's Spring Festival Gala have broken through the existing performance space, and the interaction between the actors and the virtual space is more natural, showing the texture of the film and television blockbuster in the realization of ultra-high definition and real color restoration, which makes the audience clap their hands.
8K Ultra HDTV is the highest level of TV standard in the world today. This year's Spring Festival Gala will be broadcast live on the CCTV-8K ultra-high-definition channel, and the city will be lit up through the national "100 cities and 100 screens" to build a new three-dimensional communication matrix. At the same time, the audience can download the "100 Cities And Thousand Screens Walkman" WeChat Mini Program, listen to the TV accompaniment synchronized with the 8K ultra-high-definition large screen through the mobile phone, and enjoy the ultra-clear, colorful and realistic Spring Festival Gala audio-visual effects in front of the large screen.
This year, the main station will also launch the "Vertical Screen Spring Festival Gala" for the first time to provide a new visual experience for the audience. New vertical viewing angle, the composition is more focused, and the details are clearer. Users can experience an immersive spring festival gala on CCTV, CCTV News, CCTV Literature and Art New Media Platform and WeChat video number.
More excitement, stay tuned. On the night of January 31st Chinese New Year's Eve, the 2022 Spring Festival Gala invites you to spend a Chinese New Year of "reunion, reunion and unity"!