On March 19, 2017, the launch ceremony of "Lang Ping Endorsement LangJiu Special Commemorative Wine" was held in InterContinental Chengdu Century City. The launch ceremony is the second time that the two "Langs" have gathered since Lang Ping endorsed Lang Jiu on September 2, 2016. Langjiu Group once again paid tribute to the spirit of the women's volleyball team represented by Lang Ping, paid tribute to the ultimate achievements represented by Lang Ping, and the elaborate hall-level luxury incense collection "Lang Ping Endorsement Langjiu Special Commemorative Wine" was officially unveiled.
"Lang Ping Endorsement Langjiu Special Commemorative Wine" is a high-end limited collection of sauce-flavored liquors launched by Sichuan Langjiu Co., Ltd., which are divided into 1L and 2.5L products, with a limited edition of 20,000 bottles. The wine is a sincere work of Lang Wine to pay tribute to the ultimate achievements of Lang Ping's athlete career and coaching career, and it is also a model of the combination of the spirit of the women's volleyball team represented by Lang Ping and the quality of Lang Wine, which is of great commemorative significance and collection value.
Coach Lang Ping flew from the United States to Chengdu to participate in the launch ceremony of "Lang Ping Endorsement LangJiu Commemorative Wine", which became a surprise at the launch ceremony. Coach Lang Ping said at the scene: "Since endorsing Langjiu in September last year, I have a deeper understanding of Langjiu. If Langjiu is related to me because of the spirit of sportsmanship and the spirit of the women's volleyball team, then I have a natural sense of intimacy because of the brand proposition of Langjiu's "radiant Chinese Lang". The high spirit and tenacious sense of responsibility contained in the brand culture of Langjiu are in line with my understanding of life and have touched me from the beginning. ”
Phoenix network reporter asked Coach Lang Ping's views on the advertising slogan "Tribute to Ultimate Achievements" on the spot, Coach Lang Ping said: "For me personally, I think this is too prestigious, thank you LangJiu for launching this wine." I think Langjiu is more of a respect for the spirit of the women's volleyball team, the pursuit of higher, faster and stronger sportsmanship, and it is also the embodiment of the corporate spirit of Langjiu who dares to fight. ”
The Sichuan Economic Channel reporter at the launch ceremony asked Lang Ping about the meaning and views of "Lang Ping endorsement Langjiu commemorative wine", and Coach Lang Ping said that this is a liquor that can impress people and is very sincere. "As far as I know, a bottle of sauce xianglang wine, from brewing to the factory takes a full five years, this wine contains the pragmatic focus of langjiu, intensive cultivation, the pursuit of the ultimate craftsmanship spirit and quality assurance." I hope that Langjiu will have more innovations for consumers. ”
Edit: Dingcheng